Cresta: Enterprise contact-center AI platform combining real-time agent assist, autonomous AI agents, and conversation intelligence. Scrib: India-built AI transcription tool for 22 Indian languages plus global languages, with speaker labels, summaries, and meeting-bot capture for Zoom, Meet, and Teams. Below, they line up on price, capture method, and how each fits a real meeting stack.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Cresta when assisting contact-center agents in real time during customer conversations matters most, and Scrib when producing transcripts and subtitles for interviews, podcasts, and recorded sessions in indian languages matters most. Trial each on a few real meetings before you commit — the better fit usually shows fast.
Enterprise contact-center AI platform combining real-time agent assist, autonomous AI agents, and conversation intelligence.
India-built AI transcription tool for 22 Indian languages plus global languages, with speaker labels, summaries, and meeting-bot capture for Zoom, Meet, and Teams.
Cresta is an enterprise customer-experience AI platform that unifies human and AI agents across voice and digital channels. It captures conversations through integrations with major contact-center systems such as Genesys, NICE, Salesforce, Twilio, and Amazon Connect, then analyzes those interactions at scale to surface behavioral insights and deliver real-time guidance. Its Agent Assist listens to live conversations and provides agents with in-the-moment suggestions, knowledge, and next-best actions, while a Knowledge Agent proactively surfaces context-aware answers without manual prompting. Cresta's conversation intelligence analyzes 100% of interactions to identify the behaviors that drive outcomes, and its automated quality management scores conversations across the board so supervisors gain visibility without manual sampling. The platform also offers autonomous AI agents that can resolve customer conversations end to end, plus an Agent Operations Center that gives supervisors real-time visibility and intervention tools across both human and AI-led conversations. Cresta is built for large enterprise contact centers in industries such as financial services, travel and hospitality, telecommunications, insurance, and healthcare that need real-time assistance, coaching, and analytics at scale. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Scrib is an India-based AI transcription platform (its site states it is "Made with love in India") focused on converting speech to text across Indian and global languages. It supports 22 Indian languages including Hindi, Tamil, Telugu, Bengali, Gujarati, Kannada, Malayalam, Marathi, Punjabi, Urdu, Nepali, Odia, Assamese, and others, alongside 19 global languages, and it is designed to handle code-switching such as Hindi-English (Hinglish) speech within a single recording. Users can transcribe in several ways: uploading audio and video files (MP3, MP4, WAV, M4A, WEBM), recording live from a microphone, pasting links from sources like YouTube, Loom, Google Drive, and Dropbox, or using a meeting bot that joins Zoom, Google Meet, and Microsoft Teams calls to capture and transcribe conversations automatically. Beyond raw transcripts, Scrib offers automatic speaker recognition with per-speaker labels and timelines, AI-generated summaries, chapters, key insights, and action items, plus inline editing with click-to-seek playback. Transcripts can be exported to TXT, SRT, VTT, JSON, DOCX, and PDF. The platform includes a free monthly tier and paid plans, and stores audio encrypted on Cloudflare R2. The site is live and operating, citing hundreds of thousands of hours transcribed. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Cresta is a free tier with paid upgrades (freemium); Scrib is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Cresta | Scrib |
|---|---|---|
| Core capability | Real-time Agent Assist with live suggestions and knowledge | Transcription across 22 Indian languages plus 19 global languages, with Hindi-English code-switching support |
| Standout feature | Conversation intelligence analyzing 100% of interactions | Multiple capture methods: file upload, live microphone recording, link pasting (YouTube, Loom, Drive, Dropbox), and a meeting bot |
| Team usage | Automated quality management and scoring across all calls | Meeting bot that joins Zoom, Google Meet, and Microsoft Teams to transcribe calls automatically |
| Integrations | Knowledge Agent that proactively surfaces context-aware answers | Automatic speaker recognition with per-speaker labels and timelines |
| Languages & capture | Autonomous AI agents for end-to-end conversation resolution | AI-generated summaries, chapters, key insights, and action items |
| Best-fit workflow | Integrations with Genesys, NICE, Salesforce, Twilio, and Amazon Connect | Inline transcript editing with click-to-seek playback |
Cresta
Choose Cresta if you need assisting contact-center agents in real time during customer conversations — strengths include delivers real-time guidance during live conversations, not just post-call review.
Scrib
Choose Scrib if you need transcribing multilingual or hinglish team meetings captured live or via the zoom/meet/teams bot — strengths include strong coverage of indian languages and hinglish code-switching that many global tools handle less reliably.
Cresta
Scrib
It depends on your workflow. Cresta is strong for assisting contact-center agents in real time during customer conversations, while Scrib is strong for transcribing multilingual or hinglish team meetings captured live or via the zoom/meet/teams bot. Both transcribe and summarize meetings.
Cresta is a free tier with paid upgrades and Scrib is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
Yes. Many teams run more than one meeting assistant when the workflows are complementary.
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