Cresta: Enterprise contact-center AI platform combining real-time agent assist, autonomous AI agents, and conversation intelligence. Grain: Grain is an AI notetaker and conversation intelligence platform that records, transcribes, and summarizes video calls and Slack huddles, with or without meeting bots. The right pick comes down to team size, budget, and the workflows you want to automate.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Cresta when assisting contact-center agents in real time during customer conversations matters most, and Grain when recording and summarizing client or team meetings for action items matters most. Try them side by side on real calls before deciding — needs vary by team.
Enterprise contact-center AI platform combining real-time agent assist, autonomous AI agents, and conversation intelligence.
Grain is an AI notetaker and conversation intelligence platform that records, transcribes, and summarizes video calls and Slack huddles, with or without meeting bots.
Cresta is an enterprise customer-experience AI platform that unifies human and AI agents across voice and digital channels. It captures conversations through integrations with major contact-center systems such as Genesys, NICE, Salesforce, Twilio, and Amazon Connect, then analyzes those interactions at scale to surface behavioral insights and deliver real-time guidance. Its Agent Assist listens to live conversations and provides agents with in-the-moment suggestions, knowledge, and next-best actions, while a Knowledge Agent proactively surfaces context-aware answers without manual prompting. Cresta's conversation intelligence analyzes 100% of interactions to identify the behaviors that drive outcomes, and its automated quality management scores conversations across the board so supervisors gain visibility without manual sampling. The platform also offers autonomous AI agents that can resolve customer conversations end to end, plus an Agent Operations Center that gives supervisors real-time visibility and intervention tools across both human and AI-led conversations. Cresta is built for large enterprise contact centers in industries such as financial services, travel and hospitality, telecommunications, insurance, and healthcare that need real-time assistance, coaching, and analytics at scale. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Grain is an AI meeting assistant and conversation intelligence platform that automatically records, transcribes, and summarizes meetings, generating AI notes, action items, and shareable video clips. It supports Zoom, Google Meet, and Microsoft Teams (plus Slack huddles), and can capture audio without a meeting bot via bot-free desktop capture, or join calls with a recording bot. Transcription covers 100+ languages. On higher tiers, Grain syncs meeting notes and insights to CRMs including HubSpot and Salesforce, making it useful for sales and customer success teams tracking deal conversations. The Business tier also adds AI coaching, custom AI follow-up emails, trackers, and team interaction metrics. The Free plan includes unlimited meetings with a 45-minute recording limit, AI notes and action items, 30-day meeting history, and unlimited free viewer seats; paid seats unlock unlimited meeting duration, history, and uploads.
Best suited for
Cresta is a free tier with paid upgrades (freemium); Grain is from $15/mo (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Cresta | Grain |
|---|---|---|
| Core capability | Real-time Agent Assist with live suggestions and knowledge | AI meeting notes & action items |
| Standout feature | Conversation intelligence analyzing 100% of interactions | Multi-language transcription (100+ languages) |
| Team usage | Automated quality management and scoring across all calls | Shareable video clips & highlight reels |
| Integrations | Knowledge Agent that proactively surfaces context-aware answers | CRM sync (HubSpot & Salesforce) |
| Languages & capture | Autonomous AI agents for end-to-end conversation resolution | Bot-free desktop capture |
| Best-fit workflow | Integrations with Genesys, NICE, Salesforce, Twilio, and Amazon Connect | AI meeting notes & action items |
Cresta
Choose Cresta if you need assisting contact-center agents in real time during customer conversations — strengths include delivers real-time guidance during live conversations, not just post-call review.
Grain
Choose Grain if you need sales and customer success teams capturing call insights synced to a crm — strengths include records and transcribes meetings with or without a bot, including bot-free desktop (computer-audio) capture.
Cresta
Grain
It depends on your workflow. Cresta is strong for assisting contact-center agents in real time during customer conversations, while Grain is strong for sales and customer success teams capturing call insights synced to a crm. Both transcribe and summarize meetings.
Cresta is a free tier with paid upgrades and Grain is from $15/mo. Check each vendor's pricing page for the latest plans and free-tier limits.
Sure. Running both makes sense when their strengths don't overlap and the budget allows.
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