Dovetail: Customer insights platform that centralizes interviews and feedback, with AI transcription, analysis, search, and a research repository. Simon Says: AI transcription, captioning, and translation built for professional video and audio workflows. The right pick comes down to team size, budget, and the workflows you want to automate.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Dovetail when transcribing and analyzing user research interviews matters most, and Simon Says when translating subtitles for international distribution matters most. Trial each on a few real meetings before you commit — the better fit usually shows fast.
Customer insights platform that centralizes interviews and feedback, with AI transcription, analysis, search, and a research repository.
AI transcription, captioning, and translation built for professional video and audio workflows.
Dovetail is a customer insights and research platform that centralizes qualitative data from user interviews, sales calls, support tickets, and research studies into a single repository powered by AI. Teams can upload or import interview recordings and let Dovetail handle AI transcription, then analyze the material to turn raw feedback into structured intelligence. Its AI capabilities include automatic analysis, AI chat and search across customer data, AI dashboards that visualize trends alongside business metrics, and AI docs for creating shareable outputs. The research repository organizes studies, transcripts, tags, and highlights so insights remain searchable and reusable across projects, and highlight reels let teams clip and share video evidence of key moments. Dovetail supports transcription in multiple languages and includes redaction of sensitive information for privacy. It connects to other tools through integrations and an API so customer signals can flow across a team's stack. Used by product, design, research, and customer experience teams, Dovetail aims to replace assumption-based decisions with evidence drawn directly from customer conversations and feedback. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Simon Says is an AI transcription, captioning, and translation platform built for professional audio and video production workflows. Users upload audio or video and Simon Says transcribes the speech into text, with speaker identification to separate dialogue, and can generate subtitles and captions using built-in visual editing tools. The platform supports transcription and translation across roughly a hundred languages, making it useful for international distribution and localization. A defining characteristic is its focus on production environments: Simon Says integrates with industry-standard editing software such as Final Cut Pro, Adobe Premiere Pro, DaVinci Resolve, and Avid, so transcripts and captions can move directly into editing timelines. This positions it as a transcription and captioning layer for video editors, producers, post-production teams, and content creators rather than a meeting note-taker. It is aimed at professionals who need accurate, editable transcripts and subtitles that fit into established editing pipelines, as well as researchers and creators who need reliable speech-to-text and multilingual captioning. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Dovetail is a free tier with paid upgrades (freemium); Simon Says is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Dovetail | Simon Says |
|---|---|---|
| Core capability | AI transcription of interview and meeting recordings | AI transcription with speaker identification |
| Standout feature | Automatic analysis that turns raw feedback into structured insights | Subtitle and caption generation with visual editing |
| Team usage | AI chat and search across all customer data | Translation across many languages |
| Integrations | Research repository for transcripts, tags, and highlights | Integrations with Final Cut Pro, Premiere Pro, DaVinci Resolve, and Avid |
| Languages & capture | Highlight reels and video clips of key moments | Support for professional audio and video formats |
| Best-fit workflow | AI dashboards, AI docs, and sensitive-information redaction | AI transcription with speaker identification |
Dovetail
Choose Dovetail if you need transcribing and analyzing user research interviews — strengths include centralizes interviews and feedback from many sources in one repository.
Simon Says
Choose Simon Says if you need transcribing and captioning footage for video editing projects — strengths include integrates directly with professional video editing software.
Dovetail
Simon Says
It depends on your workflow. Dovetail is strong for transcribing and analyzing user research interviews, while Simon Says is strong for transcribing and captioning footage for video editing projects. Both transcribe and summarize meetings.
Dovetail is a free tier with paid upgrades and Simon Says is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
Sure. Running both makes sense when their strengths don't overlap and the budget allows.
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