Dovetail: Customer insights platform that centralizes interviews and feedback, with AI transcription, analysis, search, and a research repository. Rev: Human and AI transcription, captions and meeting notes The right pick comes down to team size, budget, and the workflows you want to automate.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Dovetail when transcribing and analyzing user research interviews matters most, and Rev when captioning video content matters most. Try them side by side on real calls before deciding — needs vary by team.
Customer insights platform that centralizes interviews and feedback, with AI transcription, analysis, search, and a research repository.
Human and AI transcription, captions and meeting notes
Dovetail is a customer insights and research platform that centralizes qualitative data from user interviews, sales calls, support tickets, and research studies into a single repository powered by AI. Teams can upload or import interview recordings and let Dovetail handle AI transcription, then analyze the material to turn raw feedback into structured intelligence. Its AI capabilities include automatic analysis, AI chat and search across customer data, AI dashboards that visualize trends alongside business metrics, and AI docs for creating shareable outputs. The research repository organizes studies, transcripts, tags, and highlights so insights remain searchable and reusable across projects, and highlight reels let teams clip and share video evidence of key moments. Dovetail supports transcription in multiple languages and includes redaction of sensitive information for privacy. It connects to other tools through integrations and an API so customer signals can flow across a team's stack. Used by product, design, research, and customer experience teams, Dovetail aims to replace assumption-based decisions with evidence drawn directly from customer conversations and feedback. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Rev is a well-known transcription and captioning service that offers both automated (AI) and human-generated transcripts, giving users a choice between speed and maximum accuracy. It is widely used to transcribe recorded meetings, interviews, podcasts, and videos, and it also provides captions and subtitles for video content. In addition to file-based transcription, Rev offers an AI notetaker that can join and summarize meetings, extending its core transcription expertise into the live meeting-assistant space. Users can edit transcripts, search content, and export in various formats, and the human-transcription option is valued when near-perfect accuracy is required, such as for legal, media, or research use. Because it spans automated and human services, Rev appeals to a broad audience — from individuals needing a quick transcript to organizations that require verified, high-accuracy text. It is often chosen when transcription quality and reliable turnaround matter as much as automation. Platforms: Web / upload audio and video / meeting notetaker. Integrations: Zapier. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Dovetail is a free tier with paid upgrades (freemium); Rev is a free tier with paid upgrades (paid). Always confirm current pricing on each vendor's site before buying.
| Feature | Dovetail | Rev |
|---|---|---|
| Core capability | AI transcription of interview and meeting recordings | AI and human transcription |
| Standout feature | Automatic analysis that turns raw feedback into structured insights | Captions and subtitles |
| Team usage | AI chat and search across all customer data | AI meeting notetaker |
| Integrations | Research repository for transcripts, tags, and highlights | Transcript editing and export |
| Languages & capture | Highlight reels and video clips of key moments | Multi-format output |
| Best-fit workflow | AI dashboards, AI docs, and sensitive-information redaction | AI and human transcription |
Dovetail
Choose Dovetail if you need transcribing and analyzing user research interviews — strengths include centralizes interviews and feedback from many sources in one repository.
Rev
Choose Rev if you need high-accuracy transcripts — strengths include choice of ai or human accuracy.
Dovetail
Rev
It depends on your workflow. Dovetail is strong for transcribing and analyzing user research interviews, while Rev is strong for high-accuracy transcripts. Both transcribe and summarize meetings.
Dovetail is a free tier with paid upgrades and Rev is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
You can — some teams pair them when each covers a different part of the meeting workflow.
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