Dovetail: Customer insights platform that centralizes interviews and feedback, with AI transcription, analysis, search, and a research repository. Google Pinpoint: Google's research tool for journalists that transcribes audio and video interviews into searchable text alongside documents. The right pick comes down to team size, budget, and the workflows you want to automate.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Dovetail when transcribing and analyzing user research interviews matters most, and Google Pinpoint when organizing and searching large evidence collections for investigations matters most. Try them side by side on real calls before deciding — needs vary by team.
Customer insights platform that centralizes interviews and feedback, with AI transcription, analysis, search, and a research repository.
Google's research tool for journalists that transcribes audio and video interviews into searchable text alongside documents.
Dovetail is a customer insights and research platform that centralizes qualitative data from user interviews, sales calls, support tickets, and research studies into a single repository powered by AI. Teams can upload or import interview recordings and let Dovetail handle AI transcription, then analyze the material to turn raw feedback into structured intelligence. Its AI capabilities include automatic analysis, AI chat and search across customer data, AI dashboards that visualize trends alongside business metrics, and AI docs for creating shareable outputs. The research repository organizes studies, transcripts, tags, and highlights so insights remain searchable and reusable across projects, and highlight reels let teams clip and share video evidence of key moments. Dovetail supports transcription in multiple languages and includes redaction of sensitive information for privacy. It connects to other tools through integrations and an API so customer signals can flow across a team's stack. Used by product, design, research, and customer experience teams, Dovetail aims to replace assumption-based decisions with evidence drawn directly from customer conversations and feedback. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Google Pinpoint is a research tool for journalists, part of Google's Journalist Studio, that helps reporters explore and analyze large collections of documents, audio, and video using Google's search and AI technology. Among its core capabilities, Pinpoint transcribes uploaded audio and video recordings, such as interviews, speeches, hearings, press conferences, and meetings, into searchable text, so spoken content can be searched and cross-referenced alongside other documents in a collection. Beyond transcription, it lets journalists organize and search across large document sets, highlight names and organizations, and check claims with integrated Google Search. It is designed for investigative reporting, fact-checking, and document-heavy research workflows, and it has been used by newsrooms to organize and analyze evidence at scale. Pinpoint is offered through Google's Journalist Studio with substantial cloud storage for uploaded files, and access to certain generative AI features may require applying for early access. Because it converts recorded interviews into searchable transcripts within a research workspace, it is well suited to journalists and researchers who need to manage and query both spoken and written source material in one place. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Dovetail is a free tier with paid upgrades (freemium); Google Pinpoint is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Dovetail | Google Pinpoint |
|---|---|---|
| Core capability | AI transcription of interview and meeting recordings | Transcription of uploaded audio and video into searchable text |
| Standout feature | Automatic analysis that turns raw feedback into structured insights | Search and analysis across large document and media collections |
| Team usage | AI chat and search across all customer data | Highlighting of names and organizations across sources |
| Integrations | Research repository for transcripts, tags, and highlights | Integrated claim checking with Google Search |
| Languages & capture | Highlight reels and video clips of key moments | Cloud storage for documents, audio, and video files |
| Best-fit workflow | AI dashboards, AI docs, and sensitive-information redaction | Collaboration features within the Journalist Studio workspace |
Dovetail
Choose Dovetail if you need transcribing and analyzing user research interviews — strengths include centralizes interviews and feedback from many sources in one repository.
Google Pinpoint
Choose Google Pinpoint if you need transcribing recorded interviews into searchable text for reporting — strengths include purpose-built for journalists and document-heavy investigative research.
Dovetail
Google Pinpoint
It depends on your workflow. Dovetail is strong for transcribing and analyzing user research interviews, while Google Pinpoint is strong for transcribing recorded interviews into searchable text for reporting. Both transcribe and summarize meetings.
Dovetail is a free tier with paid upgrades and Google Pinpoint is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
Often yes: teams combine tools when one handles capture and another handles analysis.
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