3Play Media: Video accessibility platform combining AI and human review for captioning, transcription, and localization. Cresta: Enterprise contact-center AI platform combining real-time agent assist, autonomous AI agents, and conversation intelligence. This comparison weighs them on pricing, features, and everyday workflow fit.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist 3Play Media when captioning recorded lectures, webinars, and corporate videos matters most, and Cresta when analyzing every interaction to identify behaviors that drive outcomes matters most. Try them side by side on real calls before deciding — needs vary by team.
Video accessibility platform combining AI and human review for captioning, transcription, and localization.
Enterprise contact-center AI platform combining real-time agent assist, autonomous AI agents, and conversation intelligence.
3Play Media is a video accessibility and localization platform that combines automatic speech recognition with human review to produce transcripts and captions for organizations that need accuracy and compliance. The company's core services include closed captioning for recorded video, transcription, subtitling, audio description, and dubbing, along with live captioning for events and meetings. By blending machine processing with professional editing, 3Play Media aims to deliver high-accuracy output even when audio quality is poor or there are multiple speakers, accents, or specialized content. The platform offers a secure online account for managing media projects and provides a large set of integrations with video platforms and learning systems, as well as API access for automating captioning and transcription workflows. It serves sectors such as media and entertainment, higher education, corporate enterprises, sports broadcasting, and eLearning, where accessibility regulations and quality standards are important. Security and compliance are emphasized, including HIPAA compliance and regular security audits. Organizations typically choose 3Play Media when they need accountable, reviewed captions and transcripts integrated into established media and meeting workflows rather than fully automated, instant output. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Cresta is an enterprise customer-experience AI platform that unifies human and AI agents across voice and digital channels. It captures conversations through integrations with major contact-center systems such as Genesys, NICE, Salesforce, Twilio, and Amazon Connect, then analyzes those interactions at scale to surface behavioral insights and deliver real-time guidance. Its Agent Assist listens to live conversations and provides agents with in-the-moment suggestions, knowledge, and next-best actions, while a Knowledge Agent proactively surfaces context-aware answers without manual prompting. Cresta's conversation intelligence analyzes 100% of interactions to identify the behaviors that drive outcomes, and its automated quality management scores conversations across the board so supervisors gain visibility without manual sampling. The platform also offers autonomous AI agents that can resolve customer conversations end to end, plus an Agent Operations Center that gives supervisors real-time visibility and intervention tools across both human and AI-led conversations. Cresta is built for large enterprise contact centers in industries such as financial services, travel and hospitality, telecommunications, insurance, and healthcare that need real-time assistance, coaching, and analytics at scale. Pricing varies by plan. Check the official website for current pricing.
Best suited for
3Play Media is a free tier with paid upgrades (freemium); Cresta is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | 3Play Media | Cresta |
|---|---|---|
| Core capability | AI captioning and transcription with human review | Real-time Agent Assist with live suggestions and knowledge |
| Standout feature | Live captioning for events and meetings | Conversation intelligence analyzing 100% of interactions |
| Team usage | Subtitling, audio description, and dubbing | Automated quality management and scoring across all calls |
| Integrations | Integrations with video platforms and learning systems | Knowledge Agent that proactively surfaces context-aware answers |
| Languages & capture | API access for automating captioning and transcription | Autonomous AI agents for end-to-end conversation resolution |
| Best-fit workflow | Security and compliance including HIPAA | Integrations with Genesys, NICE, Salesforce, Twilio, and Amazon Connect |
3Play Media
Choose 3Play Media if you need captioning recorded lectures, webinars, and corporate videos — strengths include human review supports high accuracy and accessibility compliance.
Cresta
Choose Cresta if you need assisting contact-center agents in real time during customer conversations — strengths include delivers real-time guidance during live conversations, not just post-call review.
3Play Media
Cresta
It depends on your workflow. 3Play Media is strong for captioning recorded lectures, webinars, and corporate videos, while Cresta is strong for assisting contact-center agents in real time during customer conversations. Both transcribe and summarize meetings.
3Play Media is a free tier with paid upgrades and Cresta is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
You can — some teams pair them when each covers a different part of the meeting workflow.
More head-to-head comparisons involving 3Play Media and Cresta.
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