Coach Pilot: AI sales coaching agent that joins calls, coaches reps in real time, updates the CRM, and scores deals. Strella: AI-moderated customer research platform that runs in-depth interviews and synthesizes findings in real time, with an option for human-led calls. Here's where each one pulls ahead on pricing, features, and the meetings it suits best.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Coach Pilot when coaching reps live during sales calls to keep them on methodology matters most, and Strella when b2b and b2c qualitative studies with built-in recruitment matters most. Run both through a week of actual calls to see which suits your workflow.
AI sales coaching agent that joins calls, coaches reps in real time, updates the CRM, and scores deals.
AI-moderated customer research platform that runs in-depth interviews and synthesizes findings in real time, with an option for human-led calls.
Coach Pilot is an AI sales coaching and conversation-intelligence platform built around an AI agent called Ricavi that joins sales calls and works during and after the conversation. During calls, Ricavi provides live sidebar guidance that tracks methodology compliance and objection handling, acting as a real-time coach for the rep. The platform captures calls automatically with recording, transcription, and CRM syncing, and it can draft follow-up emails and post-call summaries within minutes. Beyond meeting notes, Coach Pilot scores every deal based on actual call performance rather than rep-entered notes, and it builds AI-generated forecasts using call evidence and deal-health metrics. It also generates pre-call preparation briefs ahead of meetings so reps walk in informed. Coach Pilot supports a range of recognized sales methodologies including MEDDIC, BANT, and SPIN Selling, and it integrates with common tools such as Gmail, Outlook, Salesforce, HubSpot, and Zoom. The product positions itself around in-call real-time coaching rather than purely post-call analysis, and it is an active, operating product with login access, demo bookings, and customer testimonials. It is well suited to revenue teams that want coaching, CRM automation, and forecasting tied directly to recorded conversations. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Strella is an AI-powered customer research platform designed to run in-depth interviews and generate actionable insights in hours rather than weeks. Teams create a study in minutes using AI-generated, unbiased discussion guides that any team member can refine and launch, and they can either lead interviews themselves or hand moderation to Strella's AI moderator for faster results. During AI-moderated sessions, the platform conducts the conversation and adapts questions in real time based on each participant's responses, asking thoughtful follow-up questions to explore topics more deeply. Strella handles study logistics including recruitment, incentives, and scheduling, and offers a choice between interviewing customers a team already knows or recruiting from a panel of millions of global participants with targeting across professional, demographic, and behavioral segments; it supports research in dozens of languages for both B2B and B2C studies. On the analysis side, the platform synthesizes findings in real time, identifies themes across participants and segments, and lets researchers chat with their research to generate video highlight reels and pull insights at multiple levels, from an individual participant up to broader strategic patterns. The company is venture-backed and reports use by recognized consumer brands. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Coach Pilot is a free tier with paid upgrades (freemium); Strella is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Coach Pilot | Strella |
|---|---|---|
| Core capability | Real-time in-call coaching via the Ricavi AI agent | AI moderator conducting adaptive, in-depth interviews in real time |
| Standout feature | Automatic call recording, transcription, and CRM syncing | Optional human-led moderation alongside AI-moderated sessions |
| Team usage | Pre-call preparation briefs before meetings | AI-generated unbiased discussion guides editable by the team |
| Integrations | Deal scoring based on actual call performance | Recruitment, incentives, and scheduling handled in-platform |
| Languages & capture | AI-generated forecasts from call evidence and deal-health metrics | Real-time synthesis with cross-participant and segment-level themes |
| Best-fit workflow | Drafted follow-up emails and post-call summaries | Chat-with-research and video highlight reel generation |
Coach Pilot
Choose Coach Pilot if you need coaching reps live during sales calls to keep them on methodology — strengths include combines live coaching, conversation intelligence, and forecasting in one tool.
Strella
Choose Strella if you need rapid customer discovery and concept validation interviews — strengths include flexibility to run interviews via ai or have a human moderate.
Coach Pilot
Strella
It depends on your workflow. Coach Pilot is strong for coaching reps live during sales calls to keep them on methodology, while Strella is strong for rapid customer discovery and concept validation interviews. Both transcribe and summarize meetings.
Coach Pilot is a free tier with paid upgrades and Strella is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
Sure. Running both makes sense when their strengths don't overlap and the budget allows.
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