Bliro: Bot-free AI meeting assistant that transcribes online and in-person conversations from device audio without recording audio or video. Pifini: AI-native sales enablement platform with a live call copilot and AI call scoring that evaluates sales conversations and routes reps into targeted coaching. The right pick comes down to team size, budget, and the workflows you want to automate.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Bliro when field and in-person sales meetings that need automatic notes and crm updates matters most, and Pifini when providing real-time in-call guidance and objection handling to sellers matters most. Try them side by side on real calls before deciding — needs vary by team.
Bot-free AI meeting assistant that transcribes online and in-person conversations from device audio without recording audio or video.
AI-native sales enablement platform with a live call copilot and AI call scoring that evaluates sales conversations and routes reps into targeted coaching.
Bliro is an AI meeting assistant that creates structured notes from both online and in-person conversations without sending a bot into the call. It runs as a desktop application that recognizes when a meeting is happening and taps the device's audio source directly to transcribe in real time, so it is not visible to other participants. A distinguishing feature is that Bliro does not store audio or video recordings at all; it transcribes and summarizes on the fly and discards the underlying media, which the company positions as a privacy safeguard for everyone in the meeting. Because it works from device audio, it supports effectively any meeting platform and softphone, plus face-to-face meetings captured via laptop, iPhone, or iPad. Bliro generates customizable AI summaries, drafts follow-ups, and can automatically sync notes to CRMs such as Salesforce, HubSpot, and Microsoft Dynamics, as well as tools like Slack and Confluence. Data processing is hosted on European servers with a GDPR focus. It is aimed primarily at sales teams and other professionals who need reliable, compliant notes across online and in-person settings. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Pifini is an AI-native sales enablement platform that combines real-time call assistance with AI-driven call scoring, with a particular focus on partner and channel sales ecosystems as well as direct sales teams. Its Live Sales Call Copilot (described as a 'wingman') listens during active conversations and provides real-time guidance, objection-handling prompts, and contextual content recommendations to help reps move deals forward. After calls, Pifini's AI call scoring evaluates every eligible conversation against defined success criteria, identifying strengths, weaknesses, missed moments, talk patterns, tone, objection handling, and messaging accuracy, then surfaces coaching opportunities. A defining workflow is the link between analysis and training: when the scoring engine detects recurring skill gaps, it can automatically route reps or partners into targeted modules inside the platform's enterprise learning management system, letting leaders assign content, track completion, and measure whether coaching changes future call performance. Beyond call intelligence, Pifini bundles digital sales rooms, AI-powered sales role-play for practice, a partner enablement hub, and integrations with common sales and CRM tools. It is aimed at organizations that sell through resellers, distributors, and alliances, where coaching call activity at scale is difficult because much of the selling happens outside the company, as well as internal sales teams seeking consistent call scoring and enablement in one platform. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Bliro is a free tier with paid upgrades (freemium); Pifini is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Bliro | Pifini |
|---|---|---|
| Core capability | Bot-free transcription from device audio for online and in-person meetings | Live Sales Call Copilot providing real-time guidance and objection-handling prompts |
| Standout feature | Does not store audio or video recordings | AI call scoring that evaluates conversations against defined success criteria |
| Team usage | Works across meeting tools, softphones, and face-to-face conversations | Automated routing of reps into targeted training based on detected skill gaps |
| Integrations | Customizable AI summaries and automated follow-up drafts | Integrated enterprise learning management system for enablement |
| Languages & capture | CRM sync to Salesforce, HubSpot, and Microsoft Dynamics | AI-powered sales role-play for practicing scripts and objections |
| Best-fit workflow | EU-based data processing with a GDPR focus | Digital sales rooms for buyer engagement |
Bliro
Choose Bliro if you need field and in-person sales meetings that need automatic notes and crm updates — strengths include captures in-person meetings, not just video calls.
Pifini
Choose Pifini if you need coaching reps and channel partners at scale with automated call scoring — strengths include connects call analysis directly to targeted coaching and training workflows.
Bliro
Pifini
It depends on your workflow. Bliro is strong for field and in-person sales meetings that need automatic notes and crm updates, while Pifini is strong for coaching reps and channel partners at scale with automated call scoring. Both transcribe and summarize meetings.
Bliro is a free tier with paid upgrades and Pifini is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
Often yes: teams combine tools when one handles capture and another handles analysis.
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