Ava: AI live captioning and transcription app for accessibility, providing real-time captions for conversations and video meetings. Mindtickle: Sales readiness platform whose Call AI conversation intelligence records, transcribes, and scores sales calls within a broader enablement suite. This comparison weighs them on pricing, features, and everyday workflow fit.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Ava when real-time captioning for deaf and hard-of-hearing participants matters most, and Mindtickle when connecting call gaps to targeted training programs matters most. Trial each on a few real meetings before you commit — the better fit usually shows fast.
AI live captioning and transcription app for accessibility, providing real-time captions for conversations and video meetings.
Sales readiness platform whose Call AI conversation intelligence records, transcribes, and scores sales calls within a broader enablement suite.
Ava is a live captioning and transcription service built primarily for deaf and hard-of-hearing users, as well as for organizations that need accessible meetings and conversations. The app captures audio from in-person conversations and from video conferencing tools, then generates real-time captions on a phone, computer, or in the meeting interface. Ava combines automatic speech recognition with an optional professional scribe service for higher-accuracy, ADA-compliant captioning, giving users a choice between fast AI captions and human-assisted transcription. Features include color-coded speaker identification so users can follow who said what, support for many languages, and stored transcripts and summaries after a conversation ends. Through its Ava Connect integration, the service connects with Zoom, Google Meet, and Microsoft Teams, and it is available across mobile (iOS and Android), web, and desktop (Windows and Mac). Ava is aimed at individuals who need accessibility support in daily conversations and meetings, as well as at educational institutions, healthcare providers, corporations, and event venues that must provide compliant real-time captioning without committing to a traditional CART contract. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Mindtickle is a sales readiness and enablement platform whose conversation intelligence product, Call AI, records, transcribes, and analyzes sales conversations as part of a broader suite that also includes training, content management, and coaching. Call AI automatically captures buyer interactions and scores calls against defined winning behaviors such as talk-time ratio, pace, and the questions reps ask, giving leaders visibility into what is actually said on calls every day. It surfaces competitor mentions and buyer objections, and an AI copilot assists reps with objection handling, follow-ups, and drafting emails. What distinguishes Mindtickle is that conversation insights are tied directly into its readiness programs: gaps identified on calls can feed into targeted training and coaching plans, and call moments can be used as real-world examples within enablement content. The platform integrates with CRMs including Salesforce and Microsoft Dynamics. It is designed for sales enablement teams, sales leadership, and individual sellers at organizations that want call analysis connected to a structured training and coaching program rather than as a standalone notetaker. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Ava is a free tier with paid upgrades (freemium); Mindtickle is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Ava | Mindtickle |
|---|---|---|
| Core capability | Integration with Zoom, Google Meet, and Microsoft Teams | Call recording and transcription (Call AI) |
| Standout feature | Real-time live captions for in-person and online conversations | AI call scoring against defined winning behaviors |
| Team usage | Color-coded speaker identification | Competitor mention and objection detection |
| Integrations | Optional professional scribe service for higher accuracy | AI copilot for objection handling, follow-ups, and email drafting |
| Languages & capture | Mobile, web, and desktop apps | Integration of call insights with training and coaching programs |
| Best-fit workflow | Saved transcripts and conversation summaries | CRM integrations (Salesforce, Microsoft Dynamics) |
Ava
Choose Ava if you need real-time captioning for deaf and hard-of-hearing participants — strengths include strong accessibility focus for deaf and hard-of-hearing users.
Mindtickle
Choose Mindtickle if you need recording and scoring sales calls for coaching — strengths include ties conversation insights directly into sales training and coaching.
Ava
Mindtickle
It depends on your workflow. Ava is strong for real-time captioning for deaf and hard-of-hearing participants, while Mindtickle is strong for recording and scoring sales calls for coaching. Both transcribe and summarize meetings.
Ava is a free tier with paid upgrades and Mindtickle is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
You can — some teams pair them when each covers a different part of the meeting workflow.
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