Aurelius: Research repository and insights platform for tagging interview data, surfacing themes, and keeping qualitative insights discoverable over time. Sam (HeySam): Multi-agent AI sales copilot that joins calls, records and analyzes meetings, and assists sales engineers in Slack. Which one wins depends on your platform mix, budget, and how hands-off you want notes to be.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Aurelius when organizing and tagging interview transcripts and notes matters most, and Sam (HeySam) when capturing and sharing meeting summaries and crm updates in slack matters most. Try them side by side on real calls before deciding — needs vary by team.
Research repository and insights platform for tagging interview data, surfacing themes, and keeping qualitative insights discoverable over time.
Multi-agent AI sales copilot that joins calls, records and analyzes meetings, and assists sales engineers in Slack.
Aurelius is a research repository and insights platform designed for UX researchers, designers, and product teams to manage qualitative research data end to end. It sits between a note-taking tool and a full research repository: teams bring in raw data such as interview notes and transcripts, organize and tag it, and the tool surfaces patterns and helps create reusable insights over time. Core capabilities include centralized storage for research data, note organization, data tagging, theme and pattern identification, and report generation, so findings can be referenced long after a study concludes. Aurelius is built with larger research organizations in mind, supporting consistent taxonomy across projects and keeping insights discoverable as repositories grow, while also enabling multi-team collaboration and research history and archival features. Researchers describe it as a low-effort way to tag and create insights they can reference in later product discussions. The platform positions itself as an alternative to fragmented approaches that rely on spreadsheets, Confluence, or Airtable for storing research. By centralizing qualitative data and making it searchable and well-organized, Aurelius aims to ensure that interview insights remain accessible and actionable across an organization. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Sam, from HeySam, is a multi-agent AI sales copilot designed to capture, analyze, and act on insights from sales conversations. It joins and records calls across Zoom, Microsoft Teams, and Google Meet, then turns the meeting data into call summaries, video recaps, and CRM updates that are delivered into Slack, where many of its users work. A distinguishing feature is its AI Sales Engineer agent, which provides real-time call support and answers technical product questions on Slack, helping reps respond to buyer queries without pulling in a human sales engineer for every meeting. Additional agents include an AI RFP Copilot that completes RFPs in Google Sheets using data drawn from calls, an Ask AI customer-facing bot for documentation and communities, and a Sizzle Reel feature that produces short video summaries for follow-ups. Positioned as conversation intelligence for startups that live in Slack, Sam is aimed at sales representatives, sales engineers, sales managers, and broader go-to-market teams that want to automatically share technical expertise and capture insights from every sales meeting. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Aurelius is a free tier with paid upgrades (freemium); Sam (HeySam) is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Aurelius | Sam (HeySam) |
|---|---|---|
| Core capability | Centralized repository for interview notes and transcripts | Joins and records calls on Zoom, Teams, and Google Meet |
| Standout feature | Data tagging and note organization | AI Sales Engineer that answers technical questions in real time on Slack |
| Team usage | Theme and pattern identification across research | Call summaries, video recaps, and CRM updates delivered to Slack |
| Integrations | Insight creation and report generation | AI RFP Copilot that completes RFPs in Google Sheets from call data |
| Languages & capture | Consistent taxonomy across projects for large repositories | Sizzle Reel short video summaries for follow-ups |
| Best-fit workflow | Multi-team collaboration with research history and archival | Customer-facing Ask AI bot for documentation and communities |
Aurelius
Choose Aurelius if you need organizing and tagging interview transcripts and notes — strengths include keeps interview insights discoverable and reusable over time.
Sam (HeySam)
Choose Sam (HeySam) if you need supporting reps with real-time technical answers during sales calls — strengths include surfaces sales-engineering expertise on calls without a human se on every meeting.
Aurelius
Sam (HeySam)
It depends on your workflow. Aurelius is strong for organizing and tagging interview transcripts and notes, while Sam (HeySam) is strong for supporting reps with real-time technical answers during sales calls. Both transcribe and summarize meetings.
Aurelius is a free tier with paid upgrades and Sam (HeySam) is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
Often yes: teams combine tools when one handles capture and another handles analysis.
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