AmpUp: AI sales coaching platform with a native notetaker that records and transcribes calls, then delivers prep briefs, debriefs, and practice scenarios. Speechmatics: Speech-to-text and voice AI provider offering real-time transcription and live captioning APIs. The right pick comes down to team size, budget, and the workflows you want to automate.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist AmpUp when sales orgs wanting coaching on every call instead of a small reviewed sample matters most, and Speechmatics when embedding automated transcription into meeting or media platforms matters most. Run both through a week of actual calls to see which suits your workflow.
AI sales coaching platform with a native notetaker that records and transcribes calls, then delivers prep briefs, debriefs, and practice scenarios.
Speech-to-text and voice AI provider offering real-time transcription and live captioning APIs.
AmpUp is an AI sales coaching and conversation intelligence platform for revenue teams that aims to coach on every call rather than a small sample. Its native notetaker joins meetings automatically across dialer, video, and phone, producing clean structured transcripts, and it can also ingest conversation data from existing platforms such as Gong, Chorus, Fireflies, Fathom, and Granola. The platform organizes coaching around several components: Sales Brain analyzes interaction patterns to identify winning behaviors versus performance gaps; Atlas delivers meeting-prep briefs before calls and coaching debriefs immediately after; Skill Lab generates practice scenarios based on real objections from the current pipeline; and the Notetaker feeds call data back into the coaching loop. AmpUp targets sales coaching at scale, deal execution and pipeline progression, rep onboarding and ramp acceleration, knowledge transfer across teams, and meeting prep with post-call analysis. Because it can sit on top of an existing conversation-intelligence stack or capture calls directly, it can serve as a dedicated coaching layer for teams that already record calls elsewhere. AmpUp is a live, operating product in 2025/2026 and is positioned as a sales/meeting tool rather than a contact-center QA system. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Speechmatics is a speech-to-text and voice AI company that provides transcription and captioning technology through APIs, supporting both recorded and real-time audio across many languages. Its core offering converts speech to text for multilingual, multi-speaker conversations, with low-latency real-time processing suitable for live use. The platform powers live captioning for events, sports, news, and broadcasts, and its transcription technology can be embedded into other products, including meeting platforms that need automated note-taking and captions. Because Speechmatics is delivered primarily as a developer-facing engine, it serves teams building their own applications as well as media and enterprise customers who need accurate speech recognition at scale. It supports features such as multi-speaker handling and broad language coverage, and the company emphasizes security and compliance certifications. Speechmatics is aimed at developers, product teams, media organizations, and enterprises that need to add accurate transcription, subtitles, or live captions to their own workflows and applications rather than use a packaged consumer note-taker. Pricing varies by plan. Check the official website for current pricing.
Best suited for
AmpUp is a free tier with paid upgrades (freemium); Speechmatics is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | AmpUp | Speechmatics |
|---|---|---|
| Core capability | Native notetaker that auto-joins meetings across dialer, video, and phone | Speech-to-text transcription for recorded and real-time audio |
| Standout feature | Ingestion of conversation data from Gong, Chorus, Fireflies, Fathom, and Granola | Low-latency real-time processing for live use |
| Team usage | Clean structured transcripts of every call | Live captioning for events, broadcasts, and streams |
| Integrations | Sales Brain analysis of winning behaviors versus performance gaps | Multi-speaker and multilingual support across many languages |
| Languages & capture | Atlas pre-call prep briefs and immediate post-call coaching debriefs | APIs for embedding transcription into other applications |
| Best-fit workflow | Skill Lab practice scenarios generated from real pipeline objections | Speech-to-text transcription for recorded and real-time audio |
AmpUp
Choose AmpUp if you need sales orgs wanting coaching on every call instead of a small reviewed sample — strengths include coaching layer that can sit on top of an existing conversation-intelligence stack or capture calls directly.
Speechmatics
Choose Speechmatics if you need adding live captions to broadcasts, sports, and events — strengths include real-time, low-latency transcription suitable for live captioning.
AmpUp
Speechmatics
It depends on your workflow. AmpUp is strong for sales orgs wanting coaching on every call instead of a small reviewed sample, while Speechmatics is strong for adding live captions to broadcasts, sports, and events. Both transcribe and summarize meetings.
AmpUp is a free tier with paid upgrades and Speechmatics is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
You can — some teams pair them when each covers a different part of the meeting workflow.
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