AmpUp: AI sales coaching platform with a native notetaker that records and transcribes calls, then delivers prep briefs, debriefs, and practice scenarios. Auris AI: Southeast Asia–built AI platform for transcribing audio and video, generating subtitles, and producing meeting and lecture notes across regional languages. The right pick comes down to team size, budget, and the workflows you want to automate.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist AmpUp when sales orgs wanting coaching on every call instead of a small reviewed sample matters most, and Auris AI when adding subtitles and captions to videos for accessibility and reach matters most. Trial each on a few real meetings before you commit — the better fit usually shows fast.
AI sales coaching platform with a native notetaker that records and transcribes calls, then delivers prep briefs, debriefs, and practice scenarios.
Southeast Asia–built AI platform for transcribing audio and video, generating subtitles, and producing meeting and lecture notes across regional languages.
AmpUp is an AI sales coaching and conversation intelligence platform for revenue teams that aims to coach on every call rather than a small sample. Its native notetaker joins meetings automatically across dialer, video, and phone, producing clean structured transcripts, and it can also ingest conversation data from existing platforms such as Gong, Chorus, Fireflies, Fathom, and Granola. The platform organizes coaching around several components: Sales Brain analyzes interaction patterns to identify winning behaviors versus performance gaps; Atlas delivers meeting-prep briefs before calls and coaching debriefs immediately after; Skill Lab generates practice scenarios based on real objections from the current pipeline; and the Notetaker feeds call data back into the coaching loop. AmpUp targets sales coaching at scale, deal execution and pipeline progression, rep onboarding and ramp acceleration, knowledge transfer across teams, and meeting prep with post-call analysis. Because it can sit on top of an existing conversation-intelligence stack or capture calls directly, it can serve as a dedicated coaching layer for teams that already record calls elsewhere. AmpUp is a live, operating product in 2025/2026 and is positioned as a sales/meeting tool rather than a contact-center QA system. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Auris AI is an AI-powered transcription, subtitling, and translation platform operated by AI Communis, a company rooted in Southeast Asia. The product lets users convert audio and video recordings into editable text on a single web-based workspace, with a strong emphasis on Southeast Asian and other Asian languages including Bahasa Indonesia, Tagalog/Filipino, Vietnamese, Hindi, and several others. Beyond raw transcription, Auris AI is positioned for content workflows: it can add captions and subtitles to videos, translate spoken English into regional languages, and export the resulting text and captions for reuse. The platform lists lectures and meeting notes among its intended use cases, and its transcript editor is designed to work much like a word processor so users can correct and refine output before exporting. The service runs on cloud infrastructure in the Asia-Pacific region and the website highlights ongoing development, such as an updated subtitle editor. Auris AI is well suited to teams that operate across multiple Southeast Asian languages and need both meeting transcripts and video captioning from one tool rather than maintaining separate services for each task. Pricing varies by plan. Check the official website for current pricing.
Best suited for
AmpUp is a free tier with paid upgrades (freemium); Auris AI is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | AmpUp | Auris AI |
|---|---|---|
| Core capability | Native notetaker that auto-joins meetings across dialer, video, and phone | Audio and video transcription into editable text |
| Standout feature | Ingestion of conversation data from Gong, Chorus, Fireflies, Fathom, and Granola | Subtitle and caption generation for video content |
| Team usage | Clean structured transcripts of every call | Translation between English and Southeast Asian languages |
| Integrations | Sales Brain analysis of winning behaviors versus performance gaps | Strong support for regional languages such as Bahasa Indonesia, Tagalog, and Vietnamese |
| Languages & capture | Atlas pre-call prep briefs and immediate post-call coaching debriefs | Web-based transcript editor that works like a document |
| Best-fit workflow | Skill Lab practice scenarios generated from real pipeline objections | Export options for transcripts and captions |
AmpUp
Choose AmpUp if you need sales orgs wanting coaching on every call instead of a small reviewed sample — strengths include coaching layer that can sit on top of an existing conversation-intelligence stack or capture calls directly.
Auris AI
Choose Auris AI if you need transcribing recorded meetings and lectures in southeast asian languages — strengths include designed around southeast asian and other asian languages rather than treating them as add-ons.
AmpUp
Auris AI
It depends on your workflow. AmpUp is strong for sales orgs wanting coaching on every call instead of a small reviewed sample, while Auris AI is strong for transcribing recorded meetings and lectures in southeast asian languages. Both transcribe and summarize meetings.
AmpUp is a free tier with paid upgrades and Auris AI is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
Sure. Running both makes sense when their strengths don't overlap and the budget allows.
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