AmpUp: AI sales coaching platform with a native notetaker that records and transcribes calls, then delivers prep briefs, debriefs, and practice scenarios. Read.ai: Meeting summaries with engagement and sentiment analytics The right pick comes down to team size, budget, and the workflows you want to automate.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist AmpUp when sales orgs wanting coaching on every call instead of a small reviewed sample matters most, and Read.ai when personal meeting coaching matters most. Trial each on a few real meetings before you commit — the better fit usually shows fast.
AI sales coaching platform with a native notetaker that records and transcribes calls, then delivers prep briefs, debriefs, and practice scenarios.
Meeting summaries with engagement and sentiment analytics
AmpUp is an AI sales coaching and conversation intelligence platform for revenue teams that aims to coach on every call rather than a small sample. Its native notetaker joins meetings automatically across dialer, video, and phone, producing clean structured transcripts, and it can also ingest conversation data from existing platforms such as Gong, Chorus, Fireflies, Fathom, and Granola. The platform organizes coaching around several components: Sales Brain analyzes interaction patterns to identify winning behaviors versus performance gaps; Atlas delivers meeting-prep briefs before calls and coaching debriefs immediately after; Skill Lab generates practice scenarios based on real objections from the current pipeline; and the Notetaker feeds call data back into the coaching loop. AmpUp targets sales coaching at scale, deal execution and pipeline progression, rep onboarding and ramp acceleration, knowledge transfer across teams, and meeting prep with post-call analysis. Because it can sit on top of an existing conversation-intelligence stack or capture calls directly, it can serve as a dedicated coaching layer for teams that already record calls elsewhere. AmpUp is a live, operating product in 2025/2026 and is positioned as a sales/meeting tool rather than a contact-center QA system. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Read.ai generates AI summaries, transcripts, and live notes for meetings, and adds a personalized meeting coach with speaker and engagement analytics. It works across Zoom, Google Meet, and Microsoft Teams, supports 20+ languages, and integrates with Slack, Salesforce, HubSpot, Notion, and Jira. The permanent free plan covers 5 meeting transcripts per month (reports kept about a year); video and audio playback are reserved for the Enterprise tier and above.
Best suited for
AmpUp is a free tier with paid upgrades (freemium); Read.ai is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | AmpUp | Read.ai |
|---|---|---|
| Core capability | Native notetaker that auto-joins meetings across dialer, video, and phone | Transcripts and AI summaries |
| Standout feature | Ingestion of conversation data from Gong, Chorus, Fireflies, Fathom, and Granola | Action items |
| Team usage | Clean structured transcripts of every call | Meeting engagement and sentiment metrics |
| Integrations | Sales Brain analysis of winning behaviors versus performance gaps | Automatic recaps |
| Languages & capture | Atlas pre-call prep briefs and immediate post-call coaching debriefs | Searchable notes |
| Best-fit workflow | Skill Lab practice scenarios generated from real pipeline objections | Transcripts and AI summaries |
AmpUp
Choose AmpUp if you need sales orgs wanting coaching on every call instead of a small reviewed sample — strengths include coaching layer that can sit on top of an existing conversation-intelligence stack or capture calls directly.
Read.ai
Choose Read.ai if you need team meeting notes and recaps — strengths include adds meeting analytics on top of notes.
AmpUp
Read.ai
It depends on your workflow. AmpUp is strong for sales orgs wanting coaching on every call instead of a small reviewed sample, while Read.ai is strong for ai summaries with meeting analytics. Both transcribe and summarize meetings.
AmpUp is a free tier with paid upgrades and Read.ai is from $15/mo. Check each vendor's pricing page for the latest plans and free-tier limits.
Yes. Many teams run more than one meeting assistant when the workflows are complementary.
More head-to-head comparisons involving AmpUp and Read.ai.
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