AmpUp: AI sales coaching platform with a native notetaker that records and transcribes calls, then delivers prep briefs, debriefs, and practice scenarios. Proactor AI: AI note-taking app that records conversations, transcribes in real time, and turns meetings into structured notes and tasks. Below, they line up on price, capture method, and how each fits a real meeting stack.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist AmpUp when sales orgs wanting coaching on every call instead of a small reviewed sample matters most, and Proactor AI when recording lectures or interviews with real-time transcription matters most. Trial each on a few real meetings before you commit — the better fit usually shows fast.
AI sales coaching platform with a native notetaker that records and transcribes calls, then delivers prep briefs, debriefs, and practice scenarios.
AI note-taking app that records conversations, transcribes in real time, and turns meetings into structured notes and tasks.
AmpUp is an AI sales coaching and conversation intelligence platform for revenue teams that aims to coach on every call rather than a small sample. Its native notetaker joins meetings automatically across dialer, video, and phone, producing clean structured transcripts, and it can also ingest conversation data from existing platforms such as Gong, Chorus, Fireflies, Fathom, and Granola. The platform organizes coaching around several components: Sales Brain analyzes interaction patterns to identify winning behaviors versus performance gaps; Atlas delivers meeting-prep briefs before calls and coaching debriefs immediately after; Skill Lab generates practice scenarios based on real objections from the current pipeline; and the Notetaker feeds call data back into the coaching loop. AmpUp targets sales coaching at scale, deal execution and pipeline progression, rep onboarding and ramp acceleration, knowledge transfer across teams, and meeting prep with post-call analysis. Because it can sit on top of an existing conversation-intelligence stack or capture calls directly, it can serve as a dedicated coaching layer for teams that already record calls elsewhere. AmpUp is a live, operating product in 2025/2026 and is positioned as a sales/meeting tool rather than a contact-center QA system. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Proactor AI, published by PROACTORAI LIMITED, is an AI note-taking and voice-recording application that captures meetings, lectures, interviews, and personal voice memos and converts speech to text in real time. As a recording runs, it analyzes the conversation and surfaces summaries, key insights, and suggestions, then organizes the resulting notes by speaker and topic. A notable aspect of Proactor is its task orientation: it can automatically turn discussion into action items, including assigning owners and due dates, so that spoken conversations become trackable outcomes rather than static transcripts. The app retains context across sessions so it can reference earlier conversations, and it lets users export notes in formats such as PDF, Word, Markdown, and plain text. It supports transcription in multiple languages and can double as a general-purpose voice recorder for journaling, ideas, and quick memos. Proactor is aimed at professionals and teams who want both meeting documentation and follow-up task management, and it syncs notes across iOS, iPad, Android, and the web. Pricing varies by plan. Check the official website for current pricing.
Best suited for
AmpUp is a free tier with paid upgrades (freemium); Proactor AI is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | AmpUp | Proactor AI |
|---|---|---|
| Core capability | Native notetaker that auto-joins meetings across dialer, video, and phone | Real-time speech-to-text transcription |
| Standout feature | Ingestion of conversation data from Gong, Chorus, Fireflies, Fathom, and Granola | AI summaries, key insights, and in-conversation suggestions |
| Team usage | Clean structured transcripts of every call | Automatic action items with assigned owners and due dates |
| Integrations | Sales Brain analysis of winning behaviors versus performance gaps | Notes organized by speaker and topic |
| Languages & capture | Atlas pre-call prep briefs and immediate post-call coaching debriefs | Cross-session context retention |
| Best-fit workflow | Skill Lab practice scenarios generated from real pipeline objections | Export to PDF, Word, Markdown, and TXT |
AmpUp
Choose AmpUp if you need sales orgs wanting coaching on every call instead of a small reviewed sample — strengths include coaching layer that can sit on top of an existing conversation-intelligence stack or capture calls directly.
Proactor AI
Choose Proactor AI if you need capturing meetings and immediately generating assignable follow-up tasks — strengths include converts conversations directly into trackable tasks with owners and due dates.
AmpUp
Proactor AI
It depends on your workflow. AmpUp is strong for sales orgs wanting coaching on every call instead of a small reviewed sample, while Proactor AI is strong for capturing meetings and immediately generating assignable follow-up tasks. Both transcribe and summarize meetings.
AmpUp is a free tier with paid upgrades and Proactor AI is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
You can — some teams pair them when each covers a different part of the meeting workflow.
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