AmpUp: AI sales coaching platform with a native notetaker that records and transcribes calls, then delivers prep briefs, debriefs, and practice scenarios. Laxis: AI meeting assistant that records, transcribes, and summarizes meetings across Zoom, Google Meet, Teams, and Webex, with action items, AI chat, and CRM sync. Which one wins depends on your platform mix, budget, and how hands-off you want notes to be.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist AmpUp when sales orgs wanting coaching on every call instead of a small reviewed sample matters most, and Laxis when professionals who want searchable transcripts and ai summaries of recurring zoom, meet, or teams meetings matters most. Trial each on a few real meetings before you commit — the better fit usually shows fast.
AI sales coaching platform with a native notetaker that records and transcribes calls, then delivers prep briefs, debriefs, and practice scenarios.
AI meeting assistant that records, transcribes, and summarizes meetings across Zoom, Google Meet, Teams, and Webex, with action items, AI chat, and CRM sync.
AmpUp is an AI sales coaching and conversation intelligence platform for revenue teams that aims to coach on every call rather than a small sample. Its native notetaker joins meetings automatically across dialer, video, and phone, producing clean structured transcripts, and it can also ingest conversation data from existing platforms such as Gong, Chorus, Fireflies, Fathom, and Granola. The platform organizes coaching around several components: Sales Brain analyzes interaction patterns to identify winning behaviors versus performance gaps; Atlas delivers meeting-prep briefs before calls and coaching debriefs immediately after; Skill Lab generates practice scenarios based on real objections from the current pipeline; and the Notetaker feeds call data back into the coaching loop. AmpUp targets sales coaching at scale, deal execution and pipeline progression, rep onboarding and ramp acceleration, knowledge transfer across teams, and meeting prep with post-call analysis. Because it can sit on top of an existing conversation-intelligence stack or capture calls directly, it can serve as a dedicated coaching layer for teams that already record calls elsewhere. AmpUp is a live, operating product in 2025/2026 and is positioned as a sales/meeting tool rather than a contact-center QA system. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Laxis is an AI meeting assistant that captures, transcribes, and summarizes conversations from online and in-person meetings. It supports Zoom, Google Meet, Microsoft Teams, and Webex (plus Dialpad and Skype), and offers bot-free capture, an AI assistant that joins calls, or file uploads. Beyond transcription, it generates summaries that capture intent, extracts action items and key topics, and lets you query past meetings with an AI Chat. It includes report templates and a separate "Voice Keyboard" dictation tool that works across apps and strips filler words. Integrations include Salesforce, HubSpot, Slack, Notion, Google Calendar, a REST API with webhooks, and 7,000+ apps via Zapier. The free Basic plan provides 300 transcription minutes per month and 30 days of conversation history; paid plans add more minutes, AI writing, keyword tracking, and CRM automation.
Best suited for
AmpUp is a free tier with paid upgrades (freemium); Laxis is from $0/mo (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | AmpUp | Laxis |
|---|---|---|
| Core capability | Native notetaker that auto-joins meetings across dialer, video, and phone | Meeting transcription |
| Standout feature | Ingestion of conversation data from Gong, Chorus, Fireflies, Fathom, and Granola | AI summaries & action items |
| Team usage | Clean structured transcripts of every call | AI meeting chat |
| Integrations | Sales Brain analysis of winning behaviors versus performance gaps | CRM sync |
| Languages & capture | Atlas pre-call prep briefs and immediate post-call coaching debriefs | Voice Keyboard dictation |
| Best-fit workflow | Skill Lab practice scenarios generated from real pipeline objections | Meeting transcription |
AmpUp
Choose AmpUp if you need sales orgs wanting coaching on every call instead of a small reviewed sample — strengths include coaching layer that can sit on top of an existing conversation-intelligence stack or capture calls directly.
Laxis
Choose Laxis if you need sales teams capturing call notes and syncing summaries and contacts to salesforce or hubspot — strengths include supports major conferencing platforms including zoom, google meet, microsoft teams, and webex.
AmpUp
Laxis
It depends on your workflow. AmpUp is strong for sales orgs wanting coaching on every call instead of a small reviewed sample, while Laxis is strong for sales teams capturing call notes and syncing summaries and contacts to salesforce or hubspot. Both transcribe and summarize meetings.
AmpUp is a free tier with paid upgrades and Laxis is from $0/mo. Check each vendor's pricing page for the latest plans and free-tier limits.
Sure. Running both makes sense when their strengths don't overlap and the budget allows.
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