Allo: Mobile-first AI business phone system that records and transcribes sales calls, writes follow-ups, and syncs everything to your CRM automatically. Cresta: Enterprise contact-center AI platform combining real-time agent assist, autonomous AI agents, and conversation intelligence. The right pick comes down to team size, budget, and the workflows you want to automate.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Allo when sales teams that want every outbound and inbound call recorded, transcribed, and logged to the crm automatically matters most, and Cresta when analyzing every interaction to identify behaviors that drive outcomes matters most. Test each on your own meetings; the right choice tends to become obvious quickly.
Mobile-first AI business phone system that records and transcribes sales calls, writes follow-ups, and syncs everything to your CRM automatically.
Enterprise contact-center AI platform combining real-time agent assist, autonomous AI agents, and conversation intelligence.
Allo is an AI-powered business phone system aimed at sales teams, support, and operations that records every call, transcribes it in real time, and syncs the recording, transcript, and an AI-generated summary to a CRM automatically. Positioned as mobile-native and quick to set up, it focuses on letting reps spend time selling rather than logging calls. Each conversation is recorded with consent-message compliance options, transcribed with speaker identification, and condensed into a shareable AI recap. Allo can then draft personalized follow-up emails and SMS based on what was discussed. The platform includes an AI receptionist for answering inbound calls, voicemail transcription, multi-tag organization of calls, and team collaboration features such as cascade ring and warm transfers. Managers can pull call recordings and AI transcripts to find coaching opportunities, while reporting dashboards surface connection rates, conversion tracking, funnels, and heatmaps. Allo integrates with CRMs including HubSpot, Salesforce, Pipedrive, Attio, and Apollo, and exposes an MCP endpoint to connect the phone system to AI assistants. It is a live, operating product as of 2025/2026. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Cresta is an enterprise customer-experience AI platform that unifies human and AI agents across voice and digital channels. It captures conversations through integrations with major contact-center systems such as Genesys, NICE, Salesforce, Twilio, and Amazon Connect, then analyzes those interactions at scale to surface behavioral insights and deliver real-time guidance. Its Agent Assist listens to live conversations and provides agents with in-the-moment suggestions, knowledge, and next-best actions, while a Knowledge Agent proactively surfaces context-aware answers without manual prompting. Cresta's conversation intelligence analyzes 100% of interactions to identify the behaviors that drive outcomes, and its automated quality management scores conversations across the board so supervisors gain visibility without manual sampling. The platform also offers autonomous AI agents that can resolve customer conversations end to end, plus an Agent Operations Center that gives supervisors real-time visibility and intervention tools across both human and AI-led conversations. Cresta is built for large enterprise contact centers in industries such as financial services, travel and hospitality, telecommunications, insurance, and healthcare that need real-time assistance, coaching, and analytics at scale. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Allo is a free tier with paid upgrades (freemium); Cresta is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Allo | Cresta |
|---|---|---|
| Core capability | Automatic call recording with consent-message compliance options | Real-time Agent Assist with live suggestions and knowledge |
| Standout feature | Real-time AI transcription with speaker identification | Conversation intelligence analyzing 100% of interactions |
| Team usage | AI call summaries and recaps that can be shared | Automated quality management and scoring across all calls |
| Integrations | AI-drafted follow-up emails and SMS based on call content | Knowledge Agent that proactively surfaces context-aware answers |
| Languages & capture | Automatic CRM sync of recordings, transcripts, and summaries (HubSpot, Salesforce, Pipedrive, Attio, Apollo) | Autonomous AI agents for end-to-end conversation resolution |
| Best-fit workflow | AI receptionist and voicemail transcription | Integrations with Genesys, NICE, Salesforce, Twilio, and Amazon Connect |
Allo
Choose Allo if you need sales teams that want every outbound and inbound call recorded, transcribed, and logged to the crm automatically — strengths include mobile-first phone system that bundles recording, transcription, and crm sync in one tool.
Cresta
Choose Cresta if you need assisting contact-center agents in real time during customer conversations — strengths include delivers real-time guidance during live conversations, not just post-call review.
Allo
Cresta
It depends on your workflow. Allo is strong for sales teams that want every outbound and inbound call recorded, transcribed, and logged to the crm automatically, while Cresta is strong for assisting contact-center agents in real time during customer conversations. Both transcribe and summarize meetings.
Allo is a free tier with paid upgrades and Cresta is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
You can — some teams pair them when each covers a different part of the meeting workflow.
More head-to-head comparisons involving Allo and Cresta.
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