Agaton: Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights. VoiceOps: VoiceOps is an AI conversation intelligence platform that transcribes and analyzes customer calls into structured insights for sales coaching, quality assurance, and compliance. We compare them on cost, capture approach, and day-to-day fit so you can choose faster.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Agaton when coaching sales reps in real time during calls to improve objection handling and closing matters most, and VoiceOps when automating quality assurance scoring across customer support and sales calls matters most. Trial each on a few real meetings before you commit — the better fit usually shows fast.
Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights.
VoiceOps is an AI conversation intelligence platform that transcribes and analyzes customer calls into structured insights for sales coaching, quality assurance, and compliance.
Agaton is a Stockholm-based AI conversation intelligence and revenue intelligence platform built for sales and customer-facing teams. The product applies voice AI to analyze agent-customer calls, aiming to review interactions rather than only a sampled subset, and surfaces signals such as buying intent, objections, sentiment shifts, and engagement levels. From these signals it generates personalized, real-time coaching guidance for reps during conversations and quality-and-compliance insights that help managers make faster decisions. Agaton evaluates sales skills like objection handling, closing technique, rapport building, and negotiation, and integrates with existing tools in the sales stack including dialers, CRM, Teams, Slack, and email. The company positions Agaton as an autonomous AI co-worker that automates core workflows so reps can focus on relationships and closing. As a European company, Agaton emphasizes European data-privacy standards, GDPR compliance, ISO 27001 certification, and automatic redaction of personally identifiable information. It was founded in 2024 and reports a customer base that includes Nordic enterprises. It is a newer, regionally rooted alternative to large US-based conversation intelligence incumbents. Pricing varies by plan. Check the official website for current pricing.
Best suited for
VoiceOps is an AI conversation intelligence platform that ingests and transcribes customer interactions across channels, including phone calls, email, SMS, and chat, then turns them into structured, searchable data. It automatically transcribes conversations in over 120 languages and uses AI to detect intent, objections, promises, sentiment, and outcomes while handling interruptions, accents, and side comments. Built for high-velocity sales, customer experience, and operations teams, it is used to coach reps, automate quality assurance scoring, and monitor regulatory compliance. The platform can ingest large volumes of past interactions and apply custom behaviors and instant transcript search so teams can track process adherence across calls. Its Sales Coach capability surfaces pivotal moments from rapport-building to closing and delivers personalized coaching tied to a team's playbook. Results plug into CRM and BI systems, with named integrations including Salesforce, HubSpot, Five9, Genesys, NICE, RingCentral, Snowflake, Power BI, Segment, Slack, and Teams, plus real-time alerts via Slack and webhooks. Founded in 2016 and based in San Francisco.
Best suited for
Agaton is a free tier with paid upgrades (freemium); VoiceOps is custom pricing (contact sales). Always confirm current pricing on each vendor's site before buying.
| Feature | Agaton | VoiceOps |
|---|---|---|
| Core capability | AI analysis of agent-customer sales calls with quality and compliance monitoring | Automatic transcription of calls in 120+ languages with context handling for accents, interruptions, and side comments |
| Standout feature | Real-time, personalized coaching delivered during live interactions | Conversation analysis detecting intent, objections, promises, sentiment, and outcomes |
| Team usage | Buying-signal, objection, and sentiment detection | Automated QA scoring across calls plus compliance monitoring and regulatory review |
| Integrations | Sales-skill evaluation (objection handling, closing, rapport, negotiation) | Sales Coach that surfaces key call moments and delivers personalized, playbook-based coaching |
| Languages & capture | CRM, dialer, Teams, Slack, and email integrations | Custom behavior tracking with instant transcript search and process-adherence reporting |
| Best-fit workflow | Automatic PII redaction with GDPR and ISO 27001 focus | Integrations with CRM, contact center, and BI tools (Salesforce, HubSpot, Five9, Genesys, NICE, Snowflake, Power BI) and real-time Slack/webhook alerts |
Agaton
Choose Agaton if you need coaching sales reps in real time during calls to improve objection handling and closing — strengths include european, gdpr-compliant approach with iso 27001 certification appealing to eu/emea teams.
VoiceOps
Choose VoiceOps if you need coaching sales reps using analysis of their recorded customer calls — strengths include multi-channel capture across calls, email, sms, and chat rather than meetings only.
Agaton
VoiceOps
It depends on your workflow. Agaton is strong for coaching sales reps in real time during calls to improve objection handling and closing, while VoiceOps is strong for coaching sales reps using analysis of their recorded customer calls. Both transcribe and summarize meetings.
Agaton is a free tier with paid upgrades and VoiceOps is custom pricing. Check each vendor's pricing page for the latest plans and free-tier limits.
Sure. Running both makes sense when their strengths don't overlap and the budget allows.
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