Agaton: Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights. Amberscript: Audio and video to text service offering automatic and human-verified transcripts and subtitles. This comparison weighs them on pricing, features, and everyday workflow fit.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Agaton when coaching sales reps in real time during calls to improve objection handling and closing matters most, and Amberscript when creating subtitles and captions for accessibility matters most. Test each on your own meetings; the right choice tends to become obvious quickly.
Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights.
Audio and video to text service offering automatic and human-verified transcripts and subtitles.
Agaton is a Stockholm-based AI conversation intelligence and revenue intelligence platform built for sales and customer-facing teams. The product applies voice AI to analyze agent-customer calls, aiming to review interactions rather than only a sampled subset, and surfaces signals such as buying intent, objections, sentiment shifts, and engagement levels. From these signals it generates personalized, real-time coaching guidance for reps during conversations and quality-and-compliance insights that help managers make faster decisions. Agaton evaluates sales skills like objection handling, closing technique, rapport building, and negotiation, and integrates with existing tools in the sales stack including dialers, CRM, Teams, Slack, and email. The company positions Agaton as an autonomous AI co-worker that automates core workflows so reps can focus on relationships and closing. As a European company, Agaton emphasizes European data-privacy standards, GDPR compliance, ISO 27001 certification, and automatic redaction of personally identifiable information. It was founded in 2024 and reports a customer base that includes Nordic enterprises. It is a newer, regionally rooted alternative to large US-based conversation intelligence incumbents. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Amberscript is a speech-to-text service that converts audio and video into text and subtitles, offering both automatic AI transcription and human-verified options. Users upload recordings and choose between editable automatic transcripts produced by speech recognition or expert-reviewed transcripts refined by professional editors for higher accuracy. The platform similarly provides subtitles in either automated or professionally edited form, including translation services, and offers a transcript editor for reviewing and correcting output. Amberscript supports a large number of languages and additionally provides a speech-to-text API and data annotation services, as well as a meeting transcription offering for capturing and converting spoken meetings into text. The combination of self-serve automatic transcription and a human-review tier lets users trade off speed against accuracy depending on the use case. Amberscript is aimed at researchers, media organizations, businesses, and public-sector users who need reliable transcripts and subtitles, including those with accuracy or accessibility requirements that justify human-reviewed output rather than automation alone. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Agaton is a free tier with paid upgrades (freemium); Amberscript is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Agaton | Amberscript |
|---|---|---|
| Core capability | AI analysis of agent-customer sales calls with quality and compliance monitoring | Automatic AI transcription of audio and video |
| Standout feature | Real-time, personalized coaching delivered during live interactions | Human-verified transcript and subtitle option for higher accuracy |
| Team usage | Buying-signal, objection, and sentiment detection | Subtitle generation and translation services |
| Integrations | Sales-skill evaluation (objection handling, closing, rapport, negotiation) | Transcript editor for reviewing and correcting output |
| Languages & capture | CRM, dialer, Teams, Slack, and email integrations | Speech-to-text API and meeting transcription support |
| Best-fit workflow | Automatic PII redaction with GDPR and ISO 27001 focus | Automatic AI transcription of audio and video |
Agaton
Choose Agaton if you need coaching sales reps in real time during calls to improve objection handling and closing — strengths include european, gdpr-compliant approach with iso 27001 certification appealing to eu/emea teams.
Amberscript
Choose Amberscript if you need transcribing interviews, research, and media for accurate records — strengths include choice between fast automatic and accurate human-reviewed output.
Agaton
Amberscript
It depends on your workflow. Agaton is strong for coaching sales reps in real time during calls to improve objection handling and closing, while Amberscript is strong for transcribing interviews, research, and media for accurate records. Both transcribe and summarize meetings.
Agaton is a free tier with paid upgrades and Amberscript is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
Often yes: teams combine tools when one handles capture and another handles analysis.
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