Agaton: Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights. UserCall: AI-moderated voice user interview tool that runs qualitative discovery calls and turns transcripts into evidence-linked themes. Below, they line up on price, capture method, and how each fits a real meeting stack.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Agaton when coaching sales reps in real time during calls to improve objection handling and closing matters most, and UserCall when triggering qualitative interviews after key in-product events matters most. Try them side by side on real calls before deciding — needs vary by team.
Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights.
AI-moderated voice user interview tool that runs qualitative discovery calls and turns transcripts into evidence-linked themes.
Agaton is a Stockholm-based AI conversation intelligence and revenue intelligence platform built for sales and customer-facing teams. The product applies voice AI to analyze agent-customer calls, aiming to review interactions rather than only a sampled subset, and surfaces signals such as buying intent, objections, sentiment shifts, and engagement levels. From these signals it generates personalized, real-time coaching guidance for reps during conversations and quality-and-compliance insights that help managers make faster decisions. Agaton evaluates sales skills like objection handling, closing technique, rapport building, and negotiation, and integrates with existing tools in the sales stack including dialers, CRM, Teams, Slack, and email. The company positions Agaton as an autonomous AI co-worker that automates core workflows so reps can focus on relationships and closing. As a European company, Agaton emphasizes European data-privacy standards, GDPR compliance, ISO 27001 certification, and automatic redaction of personally identifiable information. It was founded in 2024 and reports a customer base that includes Nordic enterprises. It is a newer, regionally rooted alternative to large US-based conversation intelligence incumbents. Pricing varies by plan. Check the official website for current pricing.
Best suited for
UserCall is a qualitative research platform centered on AI-moderated voice (and text) user interviews. Researchers create a custom AI interviewer link, and the AI conducts structured one-to-one conversations using qualitative research best practices, asking adaptive follow-up questions to probe for depth that surveys typically miss. Sessions can run from a few minutes up to around 45 minutes and support 30-plus languages with customizable voices, with AI-powered translation and moderation for reaching global audiences. Interviews can be triggered automatically after key product moments such as signup, onboarding friction, upgrade hesitation, feature adoption, cancellation, or checkout abandonment, and the platform connects with analytics tools including PostHog, GA4, Mixpanel, Amplitude, and Segment. On the analysis side, UserCall converts interview transcripts into organized theme hierarchies with tagged excerpts, links conclusions back to supporting quotes, and offers an AI chat for custom exploration and pattern detection across the collected data. It is positioned for continuous discovery, voice-of-customer programs, and large-scale qualitative studies where scheduling many human-moderated sessions would be impractical. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Agaton is a free tier with paid upgrades (freemium); UserCall is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Agaton | UserCall |
|---|---|---|
| Core capability | AI analysis of agent-customer sales calls with quality and compliance monitoring | AI-moderated voice and text interviews via shareable interviewer links |
| Standout feature | Real-time, personalized coaching delivered during live interactions | Adaptive follow-up questioning trained on qualitative research practices |
| Team usage | Buying-signal, objection, and sentiment detection | Event-triggered interviews tied to product moments (signup, cancellation, etc.) |
| Integrations | Sales-skill evaluation (objection handling, closing, rapport, negotiation) | Theme hierarchies with tagged, quote-linked excerpts from transcripts |
| Languages & capture | CRM, dialer, Teams, Slack, and email integrations | AI chat for custom exploration and pattern detection across data |
| Best-fit workflow | Automatic PII redaction with GDPR and ISO 27001 focus | Support for 30+ languages with AI translation and moderation |
Agaton
Choose Agaton if you need coaching sales reps in real time during calls to improve objection handling and closing — strengths include european, gdpr-compliant approach with iso 27001 certification appealing to eu/emea teams.
UserCall
Choose UserCall if you need continuous product discovery and voice-of-customer programs — strengths include captures deeper qualitative context than static surveys without live scheduling.
Agaton
UserCall
It depends on your workflow. Agaton is strong for coaching sales reps in real time during calls to improve objection handling and closing, while UserCall is strong for continuous product discovery and voice-of-customer programs. Both transcribe and summarize meetings.
Agaton is a free tier with paid upgrades and UserCall is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
Yes. Many teams run more than one meeting assistant when the workflows are complementary.
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