Agaton: Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights. TranscribeGo: A browser-based AI transcription tool that converts uploaded files, social-media clips, and voice notes into text with automatic summaries and translations. The right pick comes down to team size, budget, and the workflows you want to automate.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Agaton when coaching sales reps in real time during calls to improve objection handling and closing matters most, and TranscribeGo when students transcribing and summarizing lecture recordings matters most. Test each on your own meetings; the right choice tends to become obvious quickly.
Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights.
A browser-based AI transcription tool that converts uploaded files, social-media clips, and voice notes into text with automatic summaries and translations.
Agaton is a Stockholm-based AI conversation intelligence and revenue intelligence platform built for sales and customer-facing teams. The product applies voice AI to analyze agent-customer calls, aiming to review interactions rather than only a sampled subset, and surfaces signals such as buying intent, objections, sentiment shifts, and engagement levels. From these signals it generates personalized, real-time coaching guidance for reps during conversations and quality-and-compliance insights that help managers make faster decisions. Agaton evaluates sales skills like objection handling, closing technique, rapport building, and negotiation, and integrates with existing tools in the sales stack including dialers, CRM, Teams, Slack, and email. The company positions Agaton as an autonomous AI co-worker that automates core workflows so reps can focus on relationships and closing. As a European company, Agaton emphasizes European data-privacy standards, GDPR compliance, ISO 27001 certification, and automatic redaction of personally identifiable information. It was founded in 2024 and reports a customer base that includes Nordic enterprises. It is a newer, regionally rooted alternative to large US-based conversation intelligence incumbents. Pricing varies by plan. Check the official website for current pricing.
Best suited for
TranscribeGo is a browser-based AI transcription platform that turns audio and video into accurate text. Users can upload files, record directly in the web app, paste links from YouTube, TikTok, Instagram, and other platforms, or send voice notes through WhatsApp and a Telegram bot. It is aimed at journalists turning interviews into articles, students transcribing lectures, content creators generating subtitles, and professionals who need fast voice-to-text. Beyond raw transcription, every output can include a smart AI summary of long recordings such as hour-long interviews or multi-hour lectures, plus extraction of key points, main topics, and exact quotes. The tool supports more than 90 languages with automatic language detection and one-click translation, speaker diarization, and timestamps, and it exports to formats including PDF, Word, and SRT subtitles. It also offers article generation and auto-generated visuals on higher tiers. TranscribeGo is positioned as an affordable, no-friction transcriber for people working with files and online video rather than live meeting calls.
Best suited for
Agaton is a free tier with paid upgrades (freemium); TranscribeGo is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Agaton | TranscribeGo |
|---|---|---|
| Core capability | AI analysis of agent-customer sales calls with quality and compliance monitoring | Transcribes uploaded audio/video files plus in-browser recordings |
| Standout feature | Real-time, personalized coaching delivered during live interactions | Native URL transcription from YouTube, TikTok, Instagram, and other platforms without downloading |
| Team usage | Buying-signal, objection, and sentiment detection | Smart AI summaries of long interviews and lectures, with key points and quote extraction |
| Integrations | Sales-skill evaluation (objection handling, closing, rapport, negotiation) | Support for 90+ languages with automatic detection and one-click translation |
| Languages & capture | CRM, dialer, Teams, Slack, and email integrations | Speaker diarization and timestamps with export to PDF, Word, and SRT subtitles |
| Best-fit workflow | Automatic PII redaction with GDPR and ISO 27001 focus | Voice-note transcription via WhatsApp and a Telegram bot |
Agaton
Choose Agaton if you need coaching sales reps in real time during calls to improve objection handling and closing — strengths include european, gdpr-compliant approach with iso 27001 certification appealing to eu/emea teams.
TranscribeGo
Choose TranscribeGo if you need journalists transcribing recorded interviews and turning them into articles — strengths include accepts an unusually wide range of inputs (files, social clips, whatsapp/telegram voice notes) including url transcription on the free tier.
Agaton
TranscribeGo
It depends on your workflow. Agaton is strong for coaching sales reps in real time during calls to improve objection handling and closing, while TranscribeGo is strong for journalists transcribing recorded interviews and turning them into articles. Both transcribe and summarize meetings.
Agaton is a free tier with paid upgrades and TranscribeGo is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
Sure. Running both makes sense when their strengths don't overlap and the budget allows.
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