Agaton: Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights. SRTGen: AI subtitle and SRT generator that also transcribes meetings, interviews, and podcasts with multi-format caption export. Which one wins depends on your platform mix, budget, and how hands-off you want notes to be.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Agaton when coaching sales reps in real time during calls to improve objection handling and closing matters most, and SRTGen when transcribing corporate meetings, conferences, and recorded interviews matters most. Test each on your own meetings; the right choice tends to become obvious quickly.
Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights.
AI subtitle and SRT generator that also transcribes meetings, interviews, and podcasts with multi-format caption export.
Agaton is a Stockholm-based AI conversation intelligence and revenue intelligence platform built for sales and customer-facing teams. The product applies voice AI to analyze agent-customer calls, aiming to review interactions rather than only a sampled subset, and surfaces signals such as buying intent, objections, sentiment shifts, and engagement levels. From these signals it generates personalized, real-time coaching guidance for reps during conversations and quality-and-compliance insights that help managers make faster decisions. Agaton evaluates sales skills like objection handling, closing technique, rapport building, and negotiation, and integrates with existing tools in the sales stack including dialers, CRM, Teams, Slack, and email. The company positions Agaton as an autonomous AI co-worker that automates core workflows so reps can focus on relationships and closing. As a European company, Agaton emphasizes European data-privacy standards, GDPR compliance, ISO 27001 certification, and automatic redaction of personally identifiable information. It was founded in 2024 and reports a customer base that includes Nordic enterprises. It is a newer, regionally rooted alternative to large US-based conversation intelligence incumbents. Pricing varies by plan. Check the official website for current pricing.
Best suited for
SRTGen is an AI-powered subtitle and transcription platform centered on producing professional caption files. Users can upload video or audio, or paste links from social platforms, and SRTGen generates time-coded subtitles with automatic speaker separation. While it is marketed heavily toward creating SRT files and translated subtitles for content like YouTube and short-form video, the platform explicitly extends to corporate meetings, conferences and events, and academic and market research, including interviews and focus groups. It supports a large number of languages and locales with global dialect coverage and offers translation alongside transcription. Output options include subtitle formats such as SRT, VTT, and ASS, as well as document and data formats like DOCX, PDF, TXT, and JSON. SRGen includes a timeline-based subtitle editor with animation capabilities, the ability to burn hardcoded subtitles into video, and real-time multi-user collaboration. The service runs on a credits-based model rather than a fixed subscription, with a small free allotment to start, making it flexible for occasional caption jobs as well as recurring meeting and interview transcription needs across teams and organizations. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Agaton is a free tier with paid upgrades (freemium); SRTGen is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Agaton | SRTGen |
|---|---|---|
| Core capability | AI analysis of agent-customer sales calls with quality and compliance monitoring | AI subtitle generation with automatic speaker separation |
| Standout feature | Real-time, personalized coaching delivered during live interactions | Transcription for corporate meetings, conferences, interviews, and research |
| Team usage | Buying-signal, objection, and sentiment detection | Export to SRT, VTT, ASS, TXT, DOCX, PDF, and JSON |
| Integrations | Sales-skill evaluation (objection handling, closing, rapport, negotiation) | Translation across a large set of languages and locales |
| Languages & capture | CRM, dialer, Teams, Slack, and email integrations | Timeline-based subtitle editor with animation and burn-in options |
| Best-fit workflow | Automatic PII redaction with GDPR and ISO 27001 focus | Real-time multi-user collaborative editing |
Agaton
Choose Agaton if you need coaching sales reps in real time during calls to improve objection handling and closing — strengths include european, gdpr-compliant approach with iso 27001 certification appealing to eu/emea teams.
SRTGen
Choose SRTGen if you need generating srt and vtt subtitles for podcasts and video content — strengths include strong caption-file output options for video editing workflows.
Agaton
SRTGen
It depends on your workflow. Agaton is strong for coaching sales reps in real time during calls to improve objection handling and closing, while SRTGen is strong for generating srt and vtt subtitles for podcasts and video content. Both transcribe and summarize meetings.
Agaton is a free tier with paid upgrades and SRTGen is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
Sure. Running both makes sense when their strengths don't overlap and the budget allows.
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