Agaton: Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights. Salesfinity: AI parallel dialer for B2B SDR and AE teams with built-in objection tagging, call recording, and real-time coaching. Which one wins depends on your platform mix, budget, and how hands-off you want notes to be.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Agaton when coaching sales reps in real time during calls to improve objection handling and closing matters most, and Salesfinity when sales managers coaching reps via recorded calls and objection insights matters most. Trial each on a few real meetings before you commit — the better fit usually shows fast.
Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights.
AI parallel dialer for B2B SDR and AE teams with built-in objection tagging, call recording, and real-time coaching.
Agaton is a Stockholm-based AI conversation intelligence and revenue intelligence platform built for sales and customer-facing teams. The product applies voice AI to analyze agent-customer calls, aiming to review interactions rather than only a sampled subset, and surfaces signals such as buying intent, objections, sentiment shifts, and engagement levels. From these signals it generates personalized, real-time coaching guidance for reps during conversations and quality-and-compliance insights that help managers make faster decisions. Agaton evaluates sales skills like objection handling, closing technique, rapport building, and negotiation, and integrates with existing tools in the sales stack including dialers, CRM, Teams, Slack, and email. The company positions Agaton as an autonomous AI co-worker that automates core workflows so reps can focus on relationships and closing. As a European company, Agaton emphasizes European data-privacy standards, GDPR compliance, ISO 27001 certification, and automatic redaction of personally identifiable information. It was founded in 2024 and reports a customer base that includes Nordic enterprises. It is a newer, regionally rooted alternative to large US-based conversation intelligence incumbents. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Salesfinity is an AI-powered parallel dialer built specifically for B2B SaaS sales development reps (SDRs) and account executives focused on outbound prospecting. The platform dials multiple numbers simultaneously and automatically filters out voicemails, dial tones, and automated responses so reps only spend time on live human conversations. Alongside the dialer, Salesfinity records and analyzes calls for coaching purposes: it tags objections, tracks recurring objection trends, and surfaces suggested responses and pitch tips during calls without requiring constant manager oversight. A collaborative "Salesfloor" feature lets teams dial together, share wins, and mentor newer reps in a shared virtual space. Salesfinity also includes waterfall data enrichment that replaces bad phone numbers with verified alternatives drawn from multiple data providers, and it auto-rotates and registers numbers to reduce spam flagging. It integrates with common revenue tools including HubSpot, Salesforce, Outreach.io, Salesloft, Apollo.io, and Amplemarket. The product is live and actively used by B2B SDR teams, with calling supported across more than 100 countries. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Agaton is a free tier with paid upgrades (freemium); Salesfinity is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Agaton | Salesfinity |
|---|---|---|
| Core capability | AI analysis of agent-customer sales calls with quality and compliance monitoring | AI parallel dialer that connects reps only to live human answers |
| Standout feature | Real-time, personalized coaching delivered during live interactions | Automatic objection tagging and objection-trend tracking |
| Team usage | Buying-signal, objection, and sentiment detection | Call recording and call analysis for coaching |
| Integrations | Sales-skill evaluation (objection handling, closing, rapport, negotiation) | Real-time suggested responses and pitch tips during calls |
| Languages & capture | CRM, dialer, Teams, Slack, and email integrations | Collaborative Salesfloor for team dialing and mentoring |
| Best-fit workflow | Automatic PII redaction with GDPR and ISO 27001 focus | Waterfall data enrichment to replace bad phone numbers |
Agaton
Choose Agaton if you need coaching sales reps in real time during calls to improve objection handling and closing — strengths include european, gdpr-compliant approach with iso 27001 certification appealing to eu/emea teams.
Salesfinity
Choose Salesfinity if you need sdr teams running high-volume outbound cold-calling campaigns — strengths include purpose-built for high-volume outbound sdr and ae workflows.
Agaton
Salesfinity
It depends on your workflow. Agaton is strong for coaching sales reps in real time during calls to improve objection handling and closing, while Salesfinity is strong for sdr teams running high-volume outbound cold-calling campaigns. Both transcribe and summarize meetings.
Agaton is a free tier with paid upgrades and Salesfinity is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
Yes. Many teams run more than one meeting assistant when the workflows are complementary.
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