Agaton: Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights. Salescaling: Spanish AI sales platform that records, transcribes and summarizes sales meetings and calls, detecting commitments and next steps and syncing insights to the CRM. Here's where each one pulls ahead on pricing, features, and the meetings it suits best.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Agaton when coaching sales reps in real time during calls to improve objection handling and closing matters most, and Salescaling when capturing commitments and next steps after client meetings to keep deals moving matters most. Try them side by side on real calls before deciding — needs vary by team.
Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights.
Spanish AI sales platform that records, transcribes and summarizes sales meetings and calls, detecting commitments and next steps and syncing insights to the CRM.
Agaton is a Stockholm-based AI conversation intelligence and revenue intelligence platform built for sales and customer-facing teams. The product applies voice AI to analyze agent-customer calls, aiming to review interactions rather than only a sampled subset, and surfaces signals such as buying intent, objections, sentiment shifts, and engagement levels. From these signals it generates personalized, real-time coaching guidance for reps during conversations and quality-and-compliance insights that help managers make faster decisions. Agaton evaluates sales skills like objection handling, closing technique, rapport building, and negotiation, and integrates with existing tools in the sales stack including dialers, CRM, Teams, Slack, and email. The company positions Agaton as an autonomous AI co-worker that automates core workflows so reps can focus on relationships and closing. As a European company, Agaton emphasizes European data-privacy standards, GDPR compliance, ISO 27001 certification, and automatic redaction of personally identifiable information. It was founded in 2024 and reports a customer base that includes Nordic enterprises. It is a newer, regionally rooted alternative to large US-based conversation intelligence incumbents. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Salescaling is an AI-powered sales platform built in Spain (Salescaling SL) and offered primarily in Spanish for sales teams across Spain and Latin America. Its core AI notetaker automatically records and transcribes sales meetings and calls so reps no longer have to take notes manually, then generates executive summaries that highlight key topics, context, decisions and next steps. The platform's conversation intelligence layer analyzes each interaction to surface buying signals, objections and risks, and it automatically detects commitments and follow-up actions so teams know what to do after each conversation. Beyond meeting notes, Salescaling positions itself as a broader commercial suite that includes a native phone dialer with integrated recording, AI agents for prospecting and meeting scheduling, and CRM automation that reduces manual data entry by logging activity and pushing structured insights into the existing sales stack. The product is actively marketed with a free trial and displays customer references such as EDEM, Walcu and Abanca. It is aimed at SDRs, account executives and customer success managers who want to scale the preparation and follow-up around their meetings while keeping their CRM up to date. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Agaton is a free tier with paid upgrades (freemium); Salescaling is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Agaton | Salescaling |
|---|---|---|
| Core capability | AI analysis of agent-customer sales calls with quality and compliance monitoring | Automatic recording and transcription of sales meetings and calls |
| Standout feature | Real-time, personalized coaching delivered during live interactions | AI-generated executive summaries with key topics, decisions and next steps |
| Team usage | Buying-signal, objection, and sentiment detection | Automatic detection of commitments and follow-up action items |
| Integrations | Sales-skill evaluation (objection handling, closing, rapport, negotiation) | Conversation intelligence that surfaces buying signals, objections and risks |
| Languages & capture | CRM, dialer, Teams, Slack, and email integrations | Native phone dialer with integrated call recording |
| Best-fit workflow | Automatic PII redaction with GDPR and ISO 27001 focus | CRM synchronization and automated activity logging |
Agaton
Choose Agaton if you need coaching sales reps in real time during calls to improve objection handling and closing — strengths include european, gdpr-compliant approach with iso 27001 certification appealing to eu/emea teams.
Salescaling
Choose Salescaling if you need recording and summarizing sales discovery and follow-up calls automatically — strengths include spanish-language product designed for spanish and latin american sales teams.
Agaton
Salescaling
It depends on your workflow. Agaton is strong for coaching sales reps in real time during calls to improve objection handling and closing, while Salescaling is strong for recording and summarizing sales discovery and follow-up calls automatically. Both transcribe and summarize meetings.
Agaton is a free tier with paid upgrades and Salescaling is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
Sure. Running both makes sense when their strengths don't overlap and the budget allows.
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