Agaton: Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights. Notula.ai: Indonesian AI meeting assistant that joins or records calls, transcribes in Bahasa Indonesia, and generates automatic meeting minutes and summaries. This comparison weighs them on pricing, features, and everyday workflow fit.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Agaton when coaching sales reps in real time during calls to improve objection handling and closing matters most, and Notula.ai when transcribing uploaded audio or video recordings in bahasa indonesia matters most. Test each on your own meetings; the right choice tends to become obvious quickly.
Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights.
Indonesian AI meeting assistant that joins or records calls, transcribes in Bahasa Indonesia, and generates automatic meeting minutes and summaries.
Agaton is a Stockholm-based AI conversation intelligence and revenue intelligence platform built for sales and customer-facing teams. The product applies voice AI to analyze agent-customer calls, aiming to review interactions rather than only a sampled subset, and surfaces signals such as buying intent, objections, sentiment shifts, and engagement levels. From these signals it generates personalized, real-time coaching guidance for reps during conversations and quality-and-compliance insights that help managers make faster decisions. Agaton evaluates sales skills like objection handling, closing technique, rapport building, and negotiation, and integrates with existing tools in the sales stack including dialers, CRM, Teams, Slack, and email. The company positions Agaton as an autonomous AI co-worker that automates core workflows so reps can focus on relationships and closing. As a European company, Agaton emphasizes European data-privacy standards, GDPR compliance, ISO 27001 certification, and automatic redaction of personally identifiable information. It was founded in 2024 and reports a customer base that includes Nordic enterprises. It is a newer, regionally rooted alternative to large US-based conversation intelligence incumbents. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Notula.ai is an Indonesian AI meeting assistant focused on transcription and automatic meeting minutes (notulen) in Bahasa Indonesia. Users can capture meetings in several ways: by pasting a meeting link for Zoom, Google Meet, or Microsoft Teams so Notula.ai joins as a participant and records the session, by recording directly in the browser using the device microphone, or by uploading existing audio and video files. The platform then processes the recording, produces a transcript, and generates summaries. Summaries can be created in different styles, including a formal meeting-minutes format, bullet points, or a conversational recap, and the tool identifies the main topics discussed during the meeting. Transcripts and summaries can be exported to Word or PDF and shared through customizable access links. Notula.ai is built specifically for Indonesian-language meetings and the needs of Indonesian businesses, addressing local terminology and the preference for documentation in Bahasa Indonesia. It is aimed at Indonesian companies, teams, and professionals who want to automate the creation of accurate meeting notes rather than transcribing manually. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Agaton is a free tier with paid upgrades (freemium); Notula.ai is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Agaton | Notula.ai |
|---|---|---|
| Core capability | AI analysis of agent-customer sales calls with quality and compliance monitoring | Joins Zoom, Google Meet, and Microsoft Teams meetings via link to record |
| Standout feature | Real-time, personalized coaching delivered during live interactions | Browser recording from the device microphone and audio/video file upload |
| Team usage | Buying-signal, objection, and sentiment detection | Bahasa Indonesia transcription |
| Integrations | Sales-skill evaluation (objection handling, closing, rapport, negotiation) | Automatic summaries in formal minutes, bullet-point, or conversational styles |
| Languages & capture | CRM, dialer, Teams, Slack, and email integrations | Main-topic identification from the conversation |
| Best-fit workflow | Automatic PII redaction with GDPR and ISO 27001 focus | Export to Word and PDF |
Agaton
Choose Agaton if you need coaching sales reps in real time during calls to improve objection handling and closing — strengths include european, gdpr-compliant approach with iso 27001 certification appealing to eu/emea teams.
Notula.ai
Choose Notula.ai if you need indonesian teams generating notulen from zoom, meet, or teams calls — strengths include built for bahasa indonesia meeting transcription and minutes.
Agaton
Notula.ai
It depends on your workflow. Agaton is strong for coaching sales reps in real time during calls to improve objection handling and closing, while Notula.ai is strong for indonesian teams generating notulen from zoom, meet, or teams calls. Both transcribe and summarize meetings.
Agaton is a free tier with paid upgrades and Notula.ai is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
Often yes: teams combine tools when one handles capture and another handles analysis.
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