Agaton: Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights. Memoro: German, locally-running AI note-taker that records or uploads conversations and produces structured, searchable notes without a meeting bot. Below, they line up on price, capture method, and how each fits a real meeting stack.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Agaton when coaching sales reps in real time during calls to improve objection handling and closing matters most, and Memoro when students and educators recording and summarizing lectures or sessions matters most. Try them side by side on real calls before deciding — needs vary by team.
Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights.
German, locally-running AI note-taker that records or uploads conversations and produces structured, searchable notes without a meeting bot.
Agaton is a Stockholm-based AI conversation intelligence and revenue intelligence platform built for sales and customer-facing teams. The product applies voice AI to analyze agent-customer calls, aiming to review interactions rather than only a sampled subset, and surfaces signals such as buying intent, objections, sentiment shifts, and engagement levels. From these signals it generates personalized, real-time coaching guidance for reps during conversations and quality-and-compliance insights that help managers make faster decisions. Agaton evaluates sales skills like objection handling, closing technique, rapport building, and negotiation, and integrates with existing tools in the sales stack including dialers, CRM, Teams, Slack, and email. The company positions Agaton as an autonomous AI co-worker that automates core workflows so reps can focus on relationships and closing. As a European company, Agaton emphasizes European data-privacy standards, GDPR compliance, ISO 27001 certification, and automatic redaction of personally identifiable information. It was founded in 2024 and reports a customer base that includes Nordic enterprises. It is a newer, regionally rooted alternative to large US-based conversation intelligence incumbents. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Memoro is an AI note-taking application operated by Memoro GmbH and is built and hosted in Germany. It lets users capture conversations and meetings by recording directly within the app or by uploading existing audio files such as MP3 or WAV, and it includes an offline mode option, so no bot needs to join a call as a participant. Memoro automatically transcribes audio across many languages and generates AI summaries, with speaker recognition for multiple participants. It structures and organizes the output, performs topic detection, and stores notes as searchable 'Memories,' and it offers customizable 'Blueprints,' which are templates tailored to different meeting or conversation types. Output can be exported to formats including Word, PDF, and Markdown, and full-text search lets users find content across past recordings. The product is available on iOS, Android, web, and desktop. Memoro emphasizes privacy and compliance for European users, stating GDPR compliance, German data storage, encryption in transit, and regular security audits. It is aimed at professionals and organizations in sectors such as education, office administration, and the trades who want a privacy-conscious way to capture spoken information. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Agaton is a free tier with paid upgrades (freemium); Memoro is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Agaton | Memoro |
|---|---|---|
| Core capability | AI analysis of agent-customer sales calls with quality and compliance monitoring | Record in-app or upload audio files, with an offline mode |
| Standout feature | Real-time, personalized coaching delivered during live interactions | Automatic transcription across many languages |
| Team usage | Buying-signal, objection, and sentiment detection | AI summaries and speaker recognition for multiple speakers |
| Integrations | Sales-skill evaluation (objection handling, closing, rapport, negotiation) | Customizable Blueprints (templates) for different conversation types |
| Languages & capture | CRM, dialer, Teams, Slack, and email integrations | Searchable 'Memories' with full-text search and topic detection |
| Best-fit workflow | Automatic PII redaction with GDPR and ISO 27001 focus | Export to Word, PDF, and Markdown across iOS, Android, web, and desktop |
Agaton
Choose Agaton if you need coaching sales reps in real time during calls to improve objection handling and closing — strengths include european, gdpr-compliant approach with iso 27001 certification appealing to eu/emea teams.
Memoro
Choose Memoro if you need privacy-sensitive professionals capturing meetings without a bot — strengths include made and hosted in germany with a privacy-first, bot-free local capture model.
Agaton
Memoro
It depends on your workflow. Agaton is strong for coaching sales reps in real time during calls to improve objection handling and closing, while Memoro is strong for privacy-sensitive professionals capturing meetings without a bot. Both transcribe and summarize meetings.
Agaton is a free tier with paid upgrades and Memoro is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
Yes. Many teams run more than one meeting assistant when the workflows are complementary.
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