Agaton: Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights. Gistly: Gistly is an AI conversation intelligence platform that transcribes and audits 100% of contact-center calls for quality assurance and compliance, with native Indic code-switching analysis. This comparison weighs them on pricing, features, and everyday workflow fit.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Agaton when coaching sales reps in real time during calls to improve objection handling and closing matters most, and Gistly when collections and support teams monitoring regulatory and sla compliance matters most. Test each on your own meetings; the right choice tends to become obvious quickly.
Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights.
Gistly is an AI conversation intelligence platform that transcribes and audits 100% of contact-center calls for quality assurance and compliance, with native Indic code-switching analysis.
Agaton is a Stockholm-based AI conversation intelligence and revenue intelligence platform built for sales and customer-facing teams. The product applies voice AI to analyze agent-customer calls, aiming to review interactions rather than only a sampled subset, and surfaces signals such as buying intent, objections, sentiment shifts, and engagement levels. From these signals it generates personalized, real-time coaching guidance for reps during conversations and quality-and-compliance insights that help managers make faster decisions. Agaton evaluates sales skills like objection handling, closing technique, rapport building, and negotiation, and integrates with existing tools in the sales stack including dialers, CRM, Teams, Slack, and email. The company positions Agaton as an autonomous AI co-worker that automates core workflows so reps can focus on relationships and closing. As a European company, Agaton emphasizes European data-privacy standards, GDPR compliance, ISO 27001 certification, and automatic redaction of personally identifiable information. It was founded in 2024 and reports a customer base that includes Nordic enterprises. It is a newer, regionally rooted alternative to large US-based conversation intelligence incumbents. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Gistly is an AI conversation intelligence platform built for contact centers and BPOs that handle sales, support, and collections calls. It transcribes calls in 100+ languages with speaker identification and business-vocabulary tuning, then runs automated QA scoring against custom scorecards so teams can audit every conversation instead of sampling a handful. The platform surfaces time-stamped compliance flags, quality flags, sentiment and objection analysis, and AI call summaries tied to outcomes, plus real-time agent coaching and analytics. A distinguishing feature is its handling of multilingual and Indic code-switching audio, following conversations that mix Hindi, Tamil, Telugu, and other regional languages with English mid-sentence. Gistly also offers Voice AI monitoring to test and continuously watch AI agents in production, including hallucination detection. It integrates with platforms such as NICE, Salesforce, Zoho, Freshworks, HubSpot, and Genesys, and supports API and webhook connections. It is used by organizations including upGrad, Teachmint, and 21K School, primarily serving QA managers and operations leaders who need full-coverage call auditing.
Best suited for
Agaton is a free tier with paid upgrades (freemium); Gistly is a free tier with paid upgrades (paid). Always confirm current pricing on each vendor's site before buying.
| Feature | Agaton | Gistly |
|---|---|---|
| Core capability | AI analysis of agent-customer sales calls with quality and compliance monitoring | Call transcription in 100+ languages with speaker identification |
| Standout feature | Real-time, personalized coaching delivered during live interactions | Automated QA scoring of every call using custom scorecards |
| Team usage | Buying-signal, objection, and sentiment detection | Time-stamped compliance and quality flags for 100% auditing |
| Integrations | Sales-skill evaluation (objection handling, closing, rapport, negotiation) | Native Indic code-switching analysis (e.g. Hindi-English, Tamil-English) |
| Languages & capture | CRM, dialer, Teams, Slack, and email integrations | AI call summaries plus real-time agent coaching and analytics |
| Best-fit workflow | Automatic PII redaction with GDPR and ISO 27001 focus | Voice AI agent monitoring with hallucination detection |
Agaton
Choose Agaton if you need coaching sales reps in real time during calls to improve objection handling and closing — strengths include european, gdpr-compliant approach with iso 27001 certification appealing to eu/emea teams.
Gistly
Choose Gistly if you need contact centers auditing 100% of agent calls for qa scoring and coaching — strengths include audits 100% of calls rather than a small manual sample, with no extra qa headcount.
Agaton
Gistly
It depends on your workflow. Agaton is strong for coaching sales reps in real time during calls to improve objection handling and closing, while Gistly is strong for contact centers auditing 100% of agent calls for qa scoring and coaching. Both transcribe and summarize meetings.
Agaton is a free tier with paid upgrades and Gistly is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
Yes. Many teams run more than one meeting assistant when the workflows are complementary.
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