Agaton: Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights. Exemplary AI: AI transcription and content-repurposing tool that turns podcasts, webinars, interviews, and videos into transcripts, subtitles, clips, and written summaries. We compare them on cost, capture approach, and day-to-day fit so you can choose faster.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Agaton when coaching sales reps in real time during calls to improve objection handling and closing matters most, and Exemplary AI when producing subtitles and translations for multilingual video distribution matters most. Test each on your own meetings; the right choice tends to become obvious quickly.
Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights.
AI transcription and content-repurposing tool that turns podcasts, webinars, interviews, and videos into transcripts, subtitles, clips, and written summaries.
Agaton is a Stockholm-based AI conversation intelligence and revenue intelligence platform built for sales and customer-facing teams. The product applies voice AI to analyze agent-customer calls, aiming to review interactions rather than only a sampled subset, and surfaces signals such as buying intent, objections, sentiment shifts, and engagement levels. From these signals it generates personalized, real-time coaching guidance for reps during conversations and quality-and-compliance insights that help managers make faster decisions. Agaton evaluates sales skills like objection handling, closing technique, rapport building, and negotiation, and integrates with existing tools in the sales stack including dialers, CRM, Teams, Slack, and email. The company positions Agaton as an autonomous AI co-worker that automates core workflows so reps can focus on relationships and closing. As a European company, Agaton emphasizes European data-privacy standards, GDPR compliance, ISO 27001 certification, and automatic redaction of personally identifiable information. It was founded in 2024 and reports a customer base that includes Nordic enterprises. It is a newer, regionally rooted alternative to large US-based conversation intelligence incumbents. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Exemplary AI is a transcription and content-repurposing platform for long-form audio and video. Users upload a recording or import one, and Exemplary AI produces a transcript, then offers tools to convert that recording into subtitles, short clips, summaries, show notes, chapters, and blog posts. The transcription handles audio and video across a large number of languages and can generate subtitles and translations, making it usable for accessibility and multilingual distribution. Beyond raw transcription, the platform includes an AI writer and chat that work against the transcript so users can ask questions or generate written content from the conversation, plus lightweight video editing such as trimming, removing filler words, adding B-roll, and styling captions. Exemplary AI markets dedicated workflows for podcasts, webinars, and academic recordings, and the transcription and captioning features apply equally to recorded interviews and meetings. It is aimed at content creators, marketers, educators, and businesses that want to extract transcripts, captions, and repurposed assets from their recorded spoken content. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Agaton is a free tier with paid upgrades (freemium); Exemplary AI is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Agaton | Exemplary AI |
|---|---|---|
| Core capability | AI analysis of agent-customer sales calls with quality and compliance monitoring | Transcription of audio and video with high stated accuracy |
| Standout feature | Real-time, personalized coaching delivered during live interactions | Subtitles and translations across more than 100 languages |
| Team usage | Buying-signal, objection, and sentiment detection | AI writer and chat that generate content and answer questions from the transcript |
| Integrations | Sales-skill evaluation (objection handling, closing, rapport, negotiation) | Short-clip generation from long recordings for social video |
| Languages & capture | CRM, dialer, Teams, Slack, and email integrations | Video editing tools including trimming, filler-word removal, and caption styling |
| Best-fit workflow | Automatic PII redaction with GDPR and ISO 27001 focus | Dedicated transcription workflows for podcasts, webinars, and academic recordings |
Agaton
Choose Agaton if you need coaching sales reps in real time during calls to improve objection handling and closing — strengths include european, gdpr-compliant approach with iso 27001 certification appealing to eu/emea teams.
Exemplary AI
Choose Exemplary AI if you need transcribing and captioning podcasts, webinars, and recorded interviews — strengths include combines transcription, captioning, and content repurposing in one tool.
Agaton
Exemplary AI
It depends on your workflow. Agaton is strong for coaching sales reps in real time during calls to improve objection handling and closing, while Exemplary AI is strong for transcribing and captioning podcasts, webinars, and recorded interviews. Both transcribe and summarize meetings.
Agaton is a free tier with paid upgrades and Exemplary AI is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
You can — some teams pair them when each covers a different part of the meeting workflow.
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