Agaton: Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights. Echometer: Psychology-based platform for agile retrospectives, recurring team health checks, and structured 1:1 meetings with AI-assisted suggestions. This comparison weighs them on pricing, features, and everyday workflow fit.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Agaton when coaching sales reps in real time during calls to improve objection handling and closing matters most, and Echometer when tracking team health and morale trends across multiple sprints matters most. Run both through a week of actual calls to see which suits your workflow.
Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights.
Psychology-based platform for agile retrospectives, recurring team health checks, and structured 1:1 meetings with AI-assisted suggestions.
Agaton is a Stockholm-based AI conversation intelligence and revenue intelligence platform built for sales and customer-facing teams. The product applies voice AI to analyze agent-customer calls, aiming to review interactions rather than only a sampled subset, and surfaces signals such as buying intent, objections, sentiment shifts, and engagement levels. From these signals it generates personalized, real-time coaching guidance for reps during conversations and quality-and-compliance insights that help managers make faster decisions. Agaton evaluates sales skills like objection handling, closing technique, rapport building, and negotiation, and integrates with existing tools in the sales stack including dialers, CRM, Teams, Slack, and email. The company positions Agaton as an autonomous AI co-worker that automates core workflows so reps can focus on relationships and closing. As a European company, Agaton emphasizes European data-privacy standards, GDPR compliance, ISO 27001 certification, and automatic redaction of personally identifiable information. It was founded in 2024 and reports a customer base that includes Nordic enterprises. It is a newer, regionally rooted alternative to large US-based conversation intelligence incumbents. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Echometer is a German-built platform purpose-made for running team retrospectives, recurring team health checks, and structured one-on-one (1:1) meetings. Aimed at engineering managers, scrum masters, and agile coaches, it pairs interactive retrospective boards with research-grounded survey questions so teams get guided, psychology-based reflection rather than a blank whiteboard. The retrospective tool offers a wide range of templates (such as Sailboat, Keep-Stop-Start, and others), supports both synchronous and asynchronous retros, and lets teams group, prioritize, and track measures coming out of each session. Health-check pulses run on a recurring basis to gather anonymous feedback and visualize how a team's agile maturity and satisfaction develop over time. A separate 1:1 meeting module provides templates and structured formats for manager-employee conversations. Echometer includes smart, AI-supported recommendations that surface food for thought and help brainstorm action items during retrospectives and 1:1s. The product is hosted in an ISO 27001-certified data center in Germany, offers a free tier, and is used by both small teams and large enterprises that want a consistent, data-informed approach to continuous team improvement. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Agaton is a free tier with paid upgrades (freemium); Echometer is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Agaton | Echometer |
|---|---|---|
| Core capability | AI analysis of agent-customer sales calls with quality and compliance monitoring | Interactive, psychology-based retrospective boards with grouping and prioritization |
| Standout feature | Real-time, personalized coaching delivered during live interactions | Recurring team health-check pulses with longitudinal trend visualization |
| Team usage | Buying-signal, objection, and sentiment detection | Dedicated 1:1 meeting module with structured templates |
| Integrations | Sales-skill evaluation (objection handling, closing, rapport, negotiation) | AI-supported recommendations for retro and 1:1 discussion topics and action items |
| Languages & capture | CRM, dialer, Teams, Slack, and email integrations | Synchronous and asynchronous retrospective support |
| Best-fit workflow | Automatic PII redaction with GDPR and ISO 27001 focus | Tracking of measures and action items across sessions |
Agaton
Choose Agaton if you need coaching sales reps in real time during calls to improve objection handling and closing — strengths include european, gdpr-compliant approach with iso 27001 certification appealing to eu/emea teams.
Echometer
Choose Echometer if you need running recurring agile retrospectives with consistent, structured templates — strengths include covers retrospectives, health checks, and 1:1s in a single purpose-built tool.
Agaton
Echometer
It depends on your workflow. Agaton is strong for coaching sales reps in real time during calls to improve objection handling and closing, while Echometer is strong for running recurring agile retrospectives with consistent, structured templates. Both transcribe and summarize meetings.
Agaton is a free tier with paid upgrades and Echometer is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
Yes. Many teams run more than one meeting assistant when the workflows are complementary.
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