Agaton: Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights. CreateWise AI: CreateWise AI is a web-based AI podcast editor that transcribes audio, generates show notes, and produces social clips from recorded episodes. Below, they line up on price, capture method, and how each fits a real meeting stack.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Agaton when coaching sales reps in real time during calls to improve objection handling and closing matters most, and CreateWise AI when creating short social clips from long-form audio or video matters most. Run both through a week of actual calls to see which suits your workflow.
Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights.
CreateWise AI is a web-based AI podcast editor that transcribes audio, generates show notes, and produces social clips from recorded episodes.
Agaton is a Stockholm-based AI conversation intelligence and revenue intelligence platform built for sales and customer-facing teams. The product applies voice AI to analyze agent-customer calls, aiming to review interactions rather than only a sampled subset, and surfaces signals such as buying intent, objections, sentiment shifts, and engagement levels. From these signals it generates personalized, real-time coaching guidance for reps during conversations and quality-and-compliance insights that help managers make faster decisions. Agaton evaluates sales skills like objection handling, closing technique, rapport building, and negotiation, and integrates with existing tools in the sales stack including dialers, CRM, Teams, Slack, and email. The company positions Agaton as an autonomous AI co-worker that automates core workflows so reps can focus on relationships and closing. As a European company, Agaton emphasizes European data-privacy standards, GDPR compliance, ISO 27001 certification, and automatic redaction of personally identifiable information. It was founded in 2024 and reports a customer base that includes Nordic enterprises. It is a newer, regionally rooted alternative to large US-based conversation intelligence incumbents. Pricing varies by plan. Check the official website for current pricing.
Best suited for
CreateWise AI is a web-based platform that automates podcast post-production and content repurposing. Users upload an audio or video file, paste a YouTube link, or import via RSS feed, and the tool generates fully editable transcripts with speaker diarization. From a single episode it produces show notes, AI-generated summaries, chapter segmentation formatted for platforms like Spotify and YouTube, SEO-oriented keywords and metadata, and highlight clips sized for TikTok, Instagram, and YouTube. Its AI audio editing detects and removes filler words such as "um" and "uh" along with long silences. The product is aimed at podcasters, content creators, and marketing teams who want to turn long-form recordings into multiple distribution-ready assets with minimal manual editing. It is offered as a self-serve web application with a free tier and paid subscription plans. Note that CreateWise focuses on recorded podcast audio rather than live meetings; it does not join video calls or provide a real-time meeting recording bot, but its transcription and notes capabilities overlap with the meeting-assistant category.
Best suited for
Agaton is a free tier with paid upgrades (freemium); CreateWise AI is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Agaton | CreateWise AI |
|---|---|---|
| Core capability | AI analysis of agent-customer sales calls with quality and compliance monitoring | Editable transcripts with speaker diarization |
| Standout feature | Real-time, personalized coaching delivered during live interactions | Auto-generated show notes and episode summaries |
| Team usage | Buying-signal, objection, and sentiment detection | Chapter segmentation for Spotify and YouTube |
| Integrations | Sales-skill evaluation (objection handling, closing, rapport, negotiation) | AI highlight clip generation for TikTok, Instagram, and YouTube |
| Languages & capture | CRM, dialer, Teams, Slack, and email integrations | Automatic removal of filler words and silences |
| Best-fit workflow | Automatic PII redaction with GDPR and ISO 27001 focus | Audio import via file upload, YouTube link, or RSS feed |
Agaton
Choose Agaton if you need coaching sales reps in real time during calls to improve objection handling and closing — strengths include european, gdpr-compliant approach with iso 27001 certification appealing to eu/emea teams.
CreateWise AI
Choose CreateWise AI if you need turning podcast episodes into transcripts, show notes, and chapters — strengths include repurposes one recording into multiple content assets in one workflow.
Agaton
CreateWise AI
It depends on your workflow. Agaton is strong for coaching sales reps in real time during calls to improve objection handling and closing, while CreateWise AI is strong for turning podcast episodes into transcripts, show notes, and chapters. Both transcribe and summarize meetings.
Agaton is a free tier with paid upgrades and CreateWise AI is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
Yes. Many teams run more than one meeting assistant when the workflows are complementary.
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