Agaton: Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights. BOYA Notra: BOYA Notra is a credit-card-sized AI voice recorder and companion app that captures in-person, phone, and Bluetooth-call audio and turns it into transcripts, summaries, to-dos, and mind maps in 140+ languages. We compare them on cost, capture approach, and day-to-day fit so you can choose faster.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Agaton when coaching sales reps in real time during calls to improve objection handling and closing matters most, and BOYA Notra when capturing and transcribing phone and bluetooth calls for follow-up matters most. Try them side by side on real calls before deciding — needs vary by team.
Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights.
BOYA Notra is a credit-card-sized AI voice recorder and companion app that captures in-person, phone, and Bluetooth-call audio and turns it into transcripts, summaries, to-dos, and mind maps in 140+ languages.
Agaton is a Stockholm-based AI conversation intelligence and revenue intelligence platform built for sales and customer-facing teams. The product applies voice AI to analyze agent-customer calls, aiming to review interactions rather than only a sampled subset, and surfaces signals such as buying intent, objections, sentiment shifts, and engagement levels. From these signals it generates personalized, real-time coaching guidance for reps during conversations and quality-and-compliance insights that help managers make faster decisions. Agaton evaluates sales skills like objection handling, closing technique, rapport building, and negotiation, and integrates with existing tools in the sales stack including dialers, CRM, Teams, Slack, and email. The company positions Agaton as an autonomous AI co-worker that automates core workflows so reps can focus on relationships and closing. As a European company, Agaton emphasizes European data-privacy standards, GDPR compliance, ISO 27001 certification, and automatic redaction of personally identifiable information. It was founded in 2024 and reports a customer base that includes Nordic enterprises. It is a newer, regionally rooted alternative to large US-based conversation intelligence incumbents. Pricing varies by plan. Check the official website for current pricing.
Best suited for
BOYA Notra is a hardware AI voice recorder paired with iOS and Android apps, built for capturing and documenting real-world conversations. The device is smaller than a credit card, uses a magnetic snap-on design to attach to a phone, laptop, or whiteboard, and records across three modes: in-person ambient talks, phone calls, and Bluetooth earbud audio. Dual MEMS microphones with AI noise cancellation capture clear sound, backed by 64GB of onboard storage and all-day battery life. Audio syncs to the companion app, where it is transcribed and translated across 140+ languages, with smart speaker labeling to separate participants. The app then generates structured summaries, actionable to-dos, and visual mind maps, drawing on large language models including ChatGPT, Gemini, Grok, and Claude, and offers a library of professional summary templates plus AI search across all recordings. It suits professionals, students, journalists, and creators handling meetings, lectures, interviews, and calls. A free Starter tier provides monthly transcription minutes, with Pro and Ultimate subscriptions adding more minutes, languages, models, and templates.
Best suited for
Agaton is a free tier with paid upgrades (freemium); BOYA Notra is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Agaton | BOYA Notra |
|---|---|---|
| Core capability | AI analysis of agent-customer sales calls with quality and compliance monitoring | Three recording modes: in-person ambient audio, phone calls, and Bluetooth earbud conversations |
| Standout feature | Real-time, personalized coaching delivered during live interactions | AI transcription and translation across 140+ languages with smart speaker labeling |
| Team usage | Buying-signal, objection, and sentiment detection | Automatic summaries, action-item to-do lists, and visual mind maps using LLMs (ChatGPT, Gemini, Grok, Claude) |
| Integrations | Sales-skill evaluation (objection handling, closing, rapport, negotiation) | Library of professional summary templates plus AI search across all recording files |
| Languages & capture | CRM, dialer, Teams, Slack, and email integrations | Credit-card-sized magnetic hardware with dual MEMS mics, AI noise cancellation, 64GB storage, and all-day battery |
| Best-fit workflow | Automatic PII redaction with GDPR and ISO 27001 focus | Cloud sync with editable, translatable, exportable transcripts and notes |
Agaton
Choose Agaton if you need coaching sales reps in real time during calls to improve objection handling and closing — strengths include european, gdpr-compliant approach with iso 27001 certification appealing to eu/emea teams.
BOYA Notra
Choose BOYA Notra if you need recording and summarizing business meetings, then auto-generating action items and shareable notes — strengths include captures phone and bluetooth-call audio in addition to in-person meetings, which many software-only note takers cannot do.
Agaton
BOYA Notra
It depends on your workflow. Agaton is strong for coaching sales reps in real time during calls to improve objection handling and closing, while BOYA Notra is strong for recording and summarizing business meetings, then auto-generating action items and shareable notes. Both transcribe and summarize meetings.
Agaton is a free tier with paid upgrades and BOYA Notra is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
Often yes: teams combine tools when one handles capture and another handles analysis.
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