Agaton: Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights. BB Recorder: A 100% local, no-bot meeting recorder for Mac and iOS that records, transcribes, and summarizes entirely on-device, built by the BuildBetter team. Which one wins depends on your platform mix, budget, and how hands-off you want notes to be.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Agaton when coaching sales reps in real time during calls to improve objection handling and closing matters most, and BB Recorder when individuals wanting free, unlimited local meeting recording on mac matters most. Test each on your own meetings; the right choice tends to become obvious quickly.
Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights.
A 100% local, no-bot meeting recorder for Mac and iOS that records, transcribes, and summarizes entirely on-device, built by the BuildBetter team.
Agaton is a Stockholm-based AI conversation intelligence and revenue intelligence platform built for sales and customer-facing teams. The product applies voice AI to analyze agent-customer calls, aiming to review interactions rather than only a sampled subset, and surfaces signals such as buying intent, objections, sentiment shifts, and engagement levels. From these signals it generates personalized, real-time coaching guidance for reps during conversations and quality-and-compliance insights that help managers make faster decisions. Agaton evaluates sales skills like objection handling, closing technique, rapport building, and negotiation, and integrates with existing tools in the sales stack including dialers, CRM, Teams, Slack, and email. The company positions Agaton as an autonomous AI co-worker that automates core workflows so reps can focus on relationships and closing. As a European company, Agaton emphasizes European data-privacy standards, GDPR compliance, ISO 27001 certification, and automatic redaction of personally identifiable information. It was founded in 2024 and reports a customer base that includes Nordic enterprises. It is a newer, regionally rooted alternative to large US-based conversation intelligence incumbents. Pricing varies by plan. Check the official website for current pricing.
Best suited for
BB Recorder is a local-first meeting recorder built by the team behind BuildBetter, designed for people who want meeting capture without any data leaving their device. Rather than dropping a bot into a video call, BB Recorder captures the computer's system audio directly, links to the user's calendar, and turns rough conversation audio into clean transcripts and summaries. Its defining characteristic is that recording, transcription, summarization, and even live AI chat about the meeting can all run locally using on-device models, so there is no server holding the audio or transcripts. The company frames this as making a data breach architecturally impossible because there is no cloud store to compromise, and it points to SOC 2 and HIPAA considerations along with an AI transparency policy. BB Recorder is positioned as a genuinely free, unlimited option for Mac, with no trial tiers or required registration when using local models, and a companion iOS app extends capture to the iPhone. It is aimed at privacy-sensitive professionals, regulated teams, and anyone who wants automatic meeting notes without a visible bot or a cloud transcription pipeline. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Agaton is a free tier with paid upgrades (freemium); BB Recorder is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Agaton | BB Recorder |
|---|---|---|
| Core capability | AI analysis of agent-customer sales calls with quality and compliance monitoring | No-bot capture of system audio directly on the device |
| Standout feature | Real-time, personalized coaching delivered during live interactions | Fully on-device recording, transcription, and summarization |
| Team usage | Buying-signal, objection, and sentiment detection | Local AI chat to ask questions about a captured meeting |
| Integrations | Sales-skill evaluation (objection handling, closing, rapport, negotiation) | Calendar linking to associate recordings with scheduled meetings |
| Languages & capture | CRM, dialer, Teams, Slack, and email integrations | Available for macOS and iOS |
| Best-fit workflow | Automatic PII redaction with GDPR and ISO 27001 focus | Built by the BuildBetter team with an AI transparency policy |
Agaton
Choose Agaton if you need coaching sales reps in real time during calls to improve objection handling and closing — strengths include european, gdpr-compliant approach with iso 27001 certification appealing to eu/emea teams.
BB Recorder
Choose BB Recorder if you need regulated or privacy-sensitive teams that cannot send audio to the cloud — strengths include local-only processing keeps meeting audio and transcripts off external servers.
Agaton
BB Recorder
It depends on your workflow. Agaton is strong for coaching sales reps in real time during calls to improve objection handling and closing, while BB Recorder is strong for regulated or privacy-sensitive teams that cannot send audio to the cloud. Both transcribe and summarize meetings.
Agaton is a free tier with paid upgrades and BB Recorder is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
You can — some teams pair them when each covers a different part of the meeting workflow.
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