Agaton: Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights. Aurelius: Research repository and insights platform for tagging interview data, surfacing themes, and keeping qualitative insights discoverable over time. We compare them on cost, capture approach, and day-to-day fit so you can choose faster.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Agaton when coaching sales reps in real time during calls to improve objection handling and closing matters most, and Aurelius when surfacing recurring themes across multiple studies matters most. Try them side by side on real calls before deciding — needs vary by team.
Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights.
Research repository and insights platform for tagging interview data, surfacing themes, and keeping qualitative insights discoverable over time.
Agaton is a Stockholm-based AI conversation intelligence and revenue intelligence platform built for sales and customer-facing teams. The product applies voice AI to analyze agent-customer calls, aiming to review interactions rather than only a sampled subset, and surfaces signals such as buying intent, objections, sentiment shifts, and engagement levels. From these signals it generates personalized, real-time coaching guidance for reps during conversations and quality-and-compliance insights that help managers make faster decisions. Agaton evaluates sales skills like objection handling, closing technique, rapport building, and negotiation, and integrates with existing tools in the sales stack including dialers, CRM, Teams, Slack, and email. The company positions Agaton as an autonomous AI co-worker that automates core workflows so reps can focus on relationships and closing. As a European company, Agaton emphasizes European data-privacy standards, GDPR compliance, ISO 27001 certification, and automatic redaction of personally identifiable information. It was founded in 2024 and reports a customer base that includes Nordic enterprises. It is a newer, regionally rooted alternative to large US-based conversation intelligence incumbents. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Aurelius is a research repository and insights platform designed for UX researchers, designers, and product teams to manage qualitative research data end to end. It sits between a note-taking tool and a full research repository: teams bring in raw data such as interview notes and transcripts, organize and tag it, and the tool surfaces patterns and helps create reusable insights over time. Core capabilities include centralized storage for research data, note organization, data tagging, theme and pattern identification, and report generation, so findings can be referenced long after a study concludes. Aurelius is built with larger research organizations in mind, supporting consistent taxonomy across projects and keeping insights discoverable as repositories grow, while also enabling multi-team collaboration and research history and archival features. Researchers describe it as a low-effort way to tag and create insights they can reference in later product discussions. The platform positions itself as an alternative to fragmented approaches that rely on spreadsheets, Confluence, or Airtable for storing research. By centralizing qualitative data and making it searchable and well-organized, Aurelius aims to ensure that interview insights remain accessible and actionable across an organization. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Agaton is a free tier with paid upgrades (freemium); Aurelius is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Agaton | Aurelius |
|---|---|---|
| Core capability | AI analysis of agent-customer sales calls with quality and compliance monitoring | Centralized repository for interview notes and transcripts |
| Standout feature | Real-time, personalized coaching delivered during live interactions | Data tagging and note organization |
| Team usage | Buying-signal, objection, and sentiment detection | Theme and pattern identification across research |
| Integrations | Sales-skill evaluation (objection handling, closing, rapport, negotiation) | Insight creation and report generation |
| Languages & capture | CRM, dialer, Teams, Slack, and email integrations | Consistent taxonomy across projects for large repositories |
| Best-fit workflow | Automatic PII redaction with GDPR and ISO 27001 focus | Multi-team collaboration with research history and archival |
Agaton
Choose Agaton if you need coaching sales reps in real time during calls to improve objection handling and closing — strengths include european, gdpr-compliant approach with iso 27001 certification appealing to eu/emea teams.
Aurelius
Choose Aurelius if you need organizing and tagging interview transcripts and notes — strengths include keeps interview insights discoverable and reusable over time.
Agaton
Aurelius
It depends on your workflow. Agaton is strong for coaching sales reps in real time during calls to improve objection handling and closing, while Aurelius is strong for organizing and tagging interview transcripts and notes. Both transcribe and summarize meetings.
Agaton is a free tier with paid upgrades and Aurelius is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
Sure. Running both makes sense when their strengths don't overlap and the budget allows.
More head-to-head comparisons involving Agaton and Aurelius.
Agaton: Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights. Aiko: On-device AI transcription app for Mac, iOS, and visionOS that converts lecture and meeting audio to text privately. This comparison weighs them on pricing, features, and everyday workflow fit.
Agaton: Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights. Aircall: Cloud phone and call center platform with built-in AI conversation intelligence: transcription, call summaries, sentiment, and call scoring. We compare them on cost, capture approach, and day-to-day fit so you can choose faster.
Agaton: Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights. Aircover: Real-time in-call AI sales coach that surfaces answers, battlecards, and CRM updates live during sales meetings. Below, they line up on price, capture method, and how each fits a real meeting stack.
Agaton: Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights. Airepoto: Korean AI meeting documentation platform by RSUPPORT that records, transcribes with speaker separation, and summarizes meetings across Zoom, Teams, and Google Meet. Below, they line up on price, capture method, and how each fits a real meeting stack.
Agaton: Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights. Airspeed: Sales conversation intelligence and coaching platform (formerly Glyphic) that records and analyzes calls, scores reps, and keeps CRM data in sync. The right pick comes down to team size, budget, and the workflows you want to automate.
Agaton: Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights. Alice Recorder: Privacy-focused iOS and web recorder that transcribes meetings and interviews in 100+ languages with AI summarization. Below, they line up on price, capture method, and how each fits a real meeting stack.
Agaton: Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights. Allego: Conversation intelligence within a broader sales enablement platform that records, transcribes, and analyzes sales calls for coaching and deal insights. We compare them on cost, capture approach, and day-to-day fit so you can choose faster.
Agaton: Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights. Allo: Mobile-first AI business phone system that records and transcribes sales calls, writes follow-ups, and syncs everything to your CRM automatically. The right pick comes down to team size, budget, and the workflows you want to automate.
Agaton: Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights. Aloware: Sales engagement and contact platform with a power dialer plus AI conversation intelligence that records, transcribes, and analyzes calls for coaching. The right pick comes down to team size, budget, and the workflows you want to automate.
Agaton: Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights. Alter: macOS-native AI meeting assistant that records and transcribes calls locally with built-in Whisper and Parakeet models, no bots required. Here's where each one pulls ahead on pricing, features, and the meetings it suits best.
Agaton: Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights. Amber Notes: EU-focused AI meeting notetaker by Dutch company Amberscript, with EU-only data hosting, multilingual transcription and an Ask Amber chat. Below, they line up on price, capture method, and how each fits a real meeting stack.
Agaton: Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights. Amberscript: Audio and video to text service offering automatic and human-verified transcripts and subtitles. This comparison weighs them on pricing, features, and everyday workflow fit.