Agaton: Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights. Amical: Amical is an open-source, local-first AI dictation and voice-notes app that transcribes speech to text on your own machine using Whisper and open-source LLMs. The right pick comes down to team size, budget, and the workflows you want to automate.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Agaton when coaching sales reps in real time during calls to improve objection handling and closing matters most, and Amical when capturing voice notes and turning them into summaries and tasks matters most. Try them side by side on real calls before deciding — needs vary by team.
Stockholm-based AI conversation intelligence platform that analyzes sales and customer calls to surface buying signals, coach reps, and turn conversations into revenue insights.
Amical is an open-source, local-first AI dictation and voice-notes app that transcribes speech to text on your own machine using Whisper and open-source LLMs.
Agaton is a Stockholm-based AI conversation intelligence and revenue intelligence platform built for sales and customer-facing teams. The product applies voice AI to analyze agent-customer calls, aiming to review interactions rather than only a sampled subset, and surfaces signals such as buying intent, objections, sentiment shifts, and engagement levels. From these signals it generates personalized, real-time coaching guidance for reps during conversations and quality-and-compliance insights that help managers make faster decisions. Agaton evaluates sales skills like objection handling, closing technique, rapport building, and negotiation, and integrates with existing tools in the sales stack including dialers, CRM, Teams, Slack, and email. The company positions Agaton as an autonomous AI co-worker that automates core workflows so reps can focus on relationships and closing. As a European company, Agaton emphasizes European data-privacy standards, GDPR compliance, ISO 27001 certification, and automatic redaction of personally identifiable information. It was founded in 2024 and reports a customer base that includes Nordic enterprises. It is a newer, regionally rooted alternative to large US-based conversation intelligence incumbents. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Amical is an open-source, MIT-licensed AI dictation application that turns speech into formatted text directly on your device. It runs OpenAI's Whisper for speech recognition locally and uses open-source LLMs (via Ollama) for intelligent processing, so dictation can work offline once a local model is set up; for machines that can't handle local inference, it offers a cloud fallback. Built with Electron and TypeScript, it runs on Mac and Windows as a desktop app with a floating widget interface and configurable hotkeys. Its standout feature is context-aware formatting: it detects the active application and adapts tone and structure accordingly, producing professional text in email, casual phrasing in chat apps, or prompt and command-style output in IDEs and terminals. It supports many languages plus mixed-language dictation, and custom vocabulary for domain-specific terms. Beyond dictation, it is adding smart voice notes with summaries and task generation. It targets privacy-conscious writers, developers, and professionals wanting a free alternative to paid dictation tools.
Best suited for
Agaton is a free tier with paid upgrades (freemium); Amical is open source (open source). Always confirm current pricing on each vendor's site before buying.
| Feature | Agaton | Amical |
|---|---|---|
| Core capability | AI analysis of agent-customer sales calls with quality and compliance monitoring | Local speech-to-text transcription powered by OpenAI Whisper |
| Standout feature | Real-time, personalized coaching delivered during live interactions | On-device LLM processing via Ollama, with a cloud fallback option |
| Team usage | Buying-signal, objection, and sentiment detection | Context-aware formatting that adapts tone to the active app (email, chat, IDE, terminal) |
| Integrations | Sales-skill evaluation (objection handling, closing, rapport, negotiation) | Multi-language and mixed-language dictation support |
| Languages & capture | CRM, dialer, Teams, Slack, and email integrations | Custom vocabulary for domain-specific terms and configurable hotkeys |
| Best-fit workflow | Automatic PII redaction with GDPR and ISO 27001 focus | Smart voice notes with summaries and task generation (in development) |
Agaton
Choose Agaton if you need coaching sales reps in real time during calls to improve objection handling and closing — strengths include european, gdpr-compliant approach with iso 27001 certification appealing to eu/emea teams.
Amical
Choose Amical if you need dictating emails, messages, and documents hands-free with app-appropriate formatting — strengths include fully open source (mit) and actively maintained with frequent releases.
Agaton
Amical
It depends on your workflow. Agaton is strong for coaching sales reps in real time during calls to improve objection handling and closing, while Amical is strong for dictating emails, messages, and documents hands-free with app-appropriate formatting. Both transcribe and summarize meetings.
Agaton is a free tier with paid upgrades and Amical is open source. Check each vendor's pricing page for the latest plans and free-tier limits.
You can — some teams pair them when each covers a different part of the meeting workflow.
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