Garba: AI sales meeting assistant that records, transcribes, and summarizes calls, then syncs notes and insights natively into Pipedrive and HubSpot. Sonix: High-accuracy automated transcription in 50+ languages This comparison weighs them on pricing, features, and everyday workflow fit.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Garba when sales reps who want call notes and action items logged automatically into pipedrive or hubspot matters most, and Sonix when interview and podcast transcription matters most. Trial each on a few real meetings before you commit — the better fit usually shows fast.
AI sales meeting assistant that records, transcribes, and summarizes calls, then syncs notes and insights natively into Pipedrive and HubSpot.
High-accuracy automated transcription in 50+ languages
Garba is an AI-powered sales meeting assistant built around CRM-native workflows. It automatically records, transcribes, and summarizes meetings, then pushes the resulting notes, summaries, and key insights directly into the user's CRM. Garba is described as a Pipedrive-native intelligence tool that maps meeting outputs to Pipedrive records and fields rather than acting as a generic connector, and it also offers a HubSpot integration that lets users view meeting notes inside HubSpot Contact, Deal, and Company records. Beyond capturing notes, Garba focuses on post-meeting workflows for sales teams: it can draft follow-up emails, enrich CRM data, and surface conversation-intelligence insights intended to help sales leaders understand why deals are won or lost. The product includes AI-generated summaries with customizable templates and a transcript search feature for reviewing past conversations, and references a coaching/insights layer (AskGarba) for analyzing call transcripts to surface next steps, objections, and deal blockers. Garba is listed in the HubSpot App Marketplace and is distributed for Pipedrive through partners. The company, Garba AB, is based in Malmo, Sweden and was founded in 2025. It is positioned for sales reps and revenue teams that want meeting notes and intelligence to flow automatically into their existing CRM rather than living in a separate notetaking app. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Sonix is an automated transcription service that converts audio and video into accurate, searchable text across a wide range of languages. While not a meeting bot in the traditional sense, it is widely used to transcribe recorded meetings, interviews, podcasts, and videos, making it a core AI-transcription tool for teams that work with recorded conversations. Sonix provides an in-browser editor where users can review and correct transcripts, add timestamps and speaker labels, and search across content quickly. It also offers translation and subtitle features, which helps multilingual teams and content creators repurpose recordings. Because it focuses on high-quality transcription rather than live meeting assistance, Sonix is often paired with recording tools or used to process existing audio and video files. It is popular with researchers, journalists, podcasters, and businesses that need reliable transcripts they can edit, search, and translate, with an emphasis on accuracy and language coverage. Platforms: Web / upload audio and video. Integrations: Zapier, Google Drive. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Garba is a free tier with paid upgrades (freemium); Sonix is a free tier with paid upgrades (paid). Always confirm current pricing on each vendor's site before buying.
| Feature | Garba | Sonix |
|---|---|---|
| Core capability | Automatic meeting recording, transcription, and AI-generated summaries | Automated transcription |
| Standout feature | Pipedrive-native sync that maps meeting insights directly into CRM records and fields | In-browser transcript editor |
| Team usage | HubSpot integration to view meeting notes inside Contact, Deal, and Company records | Multi-language support |
| Integrations | Customizable summary templates for different meeting types | Translation and subtitles |
| Languages & capture | AI-assisted follow-up email drafting and CRM data enrichment | Search across transcripts |
| Best-fit workflow | Conversation-intelligence insights for understanding why deals are won or lost | Automated transcription |
Garba
Choose Garba if you need sales reps who want call notes and action items logged automatically into pipedrive or hubspot — strengths include deep, crm-native integration with pipedrive and hubspot rather than a generic export.
Sonix
Choose Sonix if you need transcribing recorded meetings — strengths include accurate transcription with strong editing.
Garba
Sonix
It depends on your workflow. Garba is strong for sales reps who want call notes and action items logged automatically into pipedrive or hubspot, while Sonix is strong for transcribing recorded meetings. Both transcribe and summarize meetings.
Garba is a free tier with paid upgrades and Sonix is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
Often yes: teams combine tools when one handles capture and another handles analysis.
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