Garba: AI sales meeting assistant that records, transcribes, and summarizes calls, then syncs notes and insights natively into Pipedrive and HubSpot. Pifini: AI-native sales enablement platform with a live call copilot and AI call scoring that evaluates sales conversations and routes reps into targeted coaching. Here's where each one pulls ahead on pricing, features, and the meetings it suits best.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Garba when sales reps who want call notes and action items logged automatically into pipedrive or hubspot matters most, and Pifini when providing real-time in-call guidance and objection handling to sellers matters most. Test each on your own meetings; the right choice tends to become obvious quickly.
AI sales meeting assistant that records, transcribes, and summarizes calls, then syncs notes and insights natively into Pipedrive and HubSpot.
AI-native sales enablement platform with a live call copilot and AI call scoring that evaluates sales conversations and routes reps into targeted coaching.
Garba is an AI-powered sales meeting assistant built around CRM-native workflows. It automatically records, transcribes, and summarizes meetings, then pushes the resulting notes, summaries, and key insights directly into the user's CRM. Garba is described as a Pipedrive-native intelligence tool that maps meeting outputs to Pipedrive records and fields rather than acting as a generic connector, and it also offers a HubSpot integration that lets users view meeting notes inside HubSpot Contact, Deal, and Company records. Beyond capturing notes, Garba focuses on post-meeting workflows for sales teams: it can draft follow-up emails, enrich CRM data, and surface conversation-intelligence insights intended to help sales leaders understand why deals are won or lost. The product includes AI-generated summaries with customizable templates and a transcript search feature for reviewing past conversations, and references a coaching/insights layer (AskGarba) for analyzing call transcripts to surface next steps, objections, and deal blockers. Garba is listed in the HubSpot App Marketplace and is distributed for Pipedrive through partners. The company, Garba AB, is based in Malmo, Sweden and was founded in 2025. It is positioned for sales reps and revenue teams that want meeting notes and intelligence to flow automatically into their existing CRM rather than living in a separate notetaking app. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Pifini is an AI-native sales enablement platform that combines real-time call assistance with AI-driven call scoring, with a particular focus on partner and channel sales ecosystems as well as direct sales teams. Its Live Sales Call Copilot (described as a 'wingman') listens during active conversations and provides real-time guidance, objection-handling prompts, and contextual content recommendations to help reps move deals forward. After calls, Pifini's AI call scoring evaluates every eligible conversation against defined success criteria, identifying strengths, weaknesses, missed moments, talk patterns, tone, objection handling, and messaging accuracy, then surfaces coaching opportunities. A defining workflow is the link between analysis and training: when the scoring engine detects recurring skill gaps, it can automatically route reps or partners into targeted modules inside the platform's enterprise learning management system, letting leaders assign content, track completion, and measure whether coaching changes future call performance. Beyond call intelligence, Pifini bundles digital sales rooms, AI-powered sales role-play for practice, a partner enablement hub, and integrations with common sales and CRM tools. It is aimed at organizations that sell through resellers, distributors, and alliances, where coaching call activity at scale is difficult because much of the selling happens outside the company, as well as internal sales teams seeking consistent call scoring and enablement in one platform. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Garba is a free tier with paid upgrades (freemium); Pifini is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Garba | Pifini |
|---|---|---|
| Core capability | Automatic meeting recording, transcription, and AI-generated summaries | Live Sales Call Copilot providing real-time guidance and objection-handling prompts |
| Standout feature | Pipedrive-native sync that maps meeting insights directly into CRM records and fields | AI call scoring that evaluates conversations against defined success criteria |
| Team usage | HubSpot integration to view meeting notes inside Contact, Deal, and Company records | Automated routing of reps into targeted training based on detected skill gaps |
| Integrations | Customizable summary templates for different meeting types | Integrated enterprise learning management system for enablement |
| Languages & capture | AI-assisted follow-up email drafting and CRM data enrichment | AI-powered sales role-play for practicing scripts and objections |
| Best-fit workflow | Conversation-intelligence insights for understanding why deals are won or lost | Digital sales rooms for buyer engagement |
Garba
Choose Garba if you need sales reps who want call notes and action items logged automatically into pipedrive or hubspot — strengths include deep, crm-native integration with pipedrive and hubspot rather than a generic export.
Pifini
Choose Pifini if you need coaching reps and channel partners at scale with automated call scoring — strengths include connects call analysis directly to targeted coaching and training workflows.
Garba
Pifini
It depends on your workflow. Garba is strong for sales reps who want call notes and action items logged automatically into pipedrive or hubspot, while Pifini is strong for coaching reps and channel partners at scale with automated call scoring. Both transcribe and summarize meetings.
Garba is a free tier with paid upgrades and Pifini is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
Yes. Many teams run more than one meeting assistant when the workflows are complementary.
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