Exec: Voice-based AI roleplay platform that lets sales reps practice high-stakes conversations against realistic AI buyers and get instant coaching. Granola: Granola is an AI notepad for meetings that captures your computer's audio without joining a bot, then transcribes and generates structured notes with action items. The right pick comes down to team size, budget, and the workflows you want to automate.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Exec when practicing cold calls, discovery, and objection handling safely matters most, and Granola when keeping a searchable record of recurring team meetings matters most. Test each on your own meetings; the right choice tends to become obvious quickly.
Voice-based AI roleplay platform that lets sales reps practice high-stakes conversations against realistic AI buyers and get instant coaching.
Granola is an AI notepad for meetings that captures your computer's audio without joining a bot, then transcribes and generates structured notes with action items.
Exec is an AI roleplay and training platform designed to help sales reps, leaders, and support staff practice high-stakes conversations before they happen with real customers. Its core function is generating voice-based AI characters that simulate buyers and other counterparts, complete with industry context and customizable traits, so reps can rehearse cold calls, discovery, negotiation, and objection handling in unscripted, dynamic conversations. The platform supports custom scenario creation and includes screen-sharing functionality so reps can practice product demos and presentations, not just talk tracks. After each roleplay, Exec provides instant performance insights, including actionable improvement tips and an AI coach that can explain scores, surface growth areas, and run short follow-up sessions to work through specific gaps. For managers and enablement teams, Exec offers analytics dashboards tracking skill development over time, performance trending, leaderboards, certification, and integration with existing learning management systems. It maintains SOC 2 Type II certification and states it does not use customer data to train its models. Exec is aimed at enterprise sales and revenue teams that want to close the gap between training content and real behavior change through repeated, measurable practice. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Granola is a desktop AI notepad for people in frequent meetings. Instead of sending a bot into the call, it captures your computer's audio directly, transcribes the conversation, and combines it with your own typed notes to produce structured summaries, action items, and follow-ups. It syncs with your calendar to detect meetings and works with Zoom, Google Meet, Microsoft Teams, other video tools, and in-person meetings via the iPhone app. A built-in AI chat answers questions across your meeting notes (for example, what you committed to during the week). Granola runs on macOS and Windows. The free Basic plan offers unlimited note-taking, custom templates, shared folders, multi-language support, and AI chat, but limits viewing notes older than 30 days. Paid tiers add unlimited history, advanced AI models, an MCP connector, API access, and integrations with Notion, Slack, HubSpot, Attio, Affinity, and Zapier.
Best suited for
Exec is a free tier with paid upgrades (freemium); Granola is from $0/mo (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Exec | Granola |
|---|---|---|
| Core capability | Voice-based AI roleplay with customizable buyer personas | AI meeting notes |
| Standout feature | Custom scenario creation for realistic practice situations | On-device audio capture (no bot) |
| Team usage | Screen-sharing practice for demos and presentations | AI chat across meetings |
| Integrations | AI coach that explains scores and runs follow-up sessions | Custom note templates |
| Languages & capture | Manager dashboards with skill tracking, leaderboards, and certification | Calendar sync |
Exec
Choose Exec if you need practicing cold calls, discovery, and objection handling safely — strengths include voice-based, unscripted roleplays that adapt to the rep.
Granola
Choose Granola if you need automatically generating notes and action items from sales or client calls — strengths include captures computer audio without sending a bot into the meeting, so calls stay less disruptive.
Exec
Granola
It depends on your workflow. Exec is strong for practicing cold calls, discovery, and objection handling safely, while Granola is strong for automatically generating notes and action items from sales or client calls. Both transcribe and summarize meetings.
Exec is a free tier with paid upgrades and Granola is from $0/mo. Check each vendor's pricing page for the latest plans and free-tier limits.
Often yes: teams combine tools when one handles capture and another handles analysis.
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