Bubbles: Async video and AI meeting notes with action items Substrata: AI sales intelligence platform that analyzes the social and emotional signals behind conversations to help dealmakers read buyer intent. We compare them on cost, capture approach, and day-to-day fit so you can choose faster.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Bubbles when teams replacing status meetings with async video updates matters most, and Substrata when coaching sellers on social dynamics in high-stakes conversations matters most. Try them side by side on real calls before deciding — needs vary by team.
Async video and AI meeting notes with action items
AI sales intelligence platform that analyzes the social and emotional signals behind conversations to help dealmakers read buyer intent.
Bubbles is an AI meeting notetaker combined with an asynchronous screen and video recorder. For live meetings, it can automatically join and record calls on Google Meet, Microsoft Teams and Zoom, then produce AI-generated summaries and extract action items so participants do not have to take notes manually. Recordings, transcripts and notes are organized in a centralized workspace and tied to calendar events, making it easy to find and share what was discussed. Beyond live meetings, Bubbles is built around reducing the number of meetings teams hold: users can record short async videos with screen capture and voice, then collect threaded video and text replies, which lets routine updates, design feedback and quick questions happen without scheduling a call. It connects with calendars such as Google Calendar and Outlook and integrates with a wide range of other tools including Slack, Notion and Asana for routing notes and recordings into existing workflows. Bubbles is aimed at marketers, designers, product managers and other collaborative teams that want to cut meeting time while keeping a clear record of decisions and next steps. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Substrata is an AI sales coaching and deal intelligence platform that takes a different angle from typical conversation intelligence tools: rather than focusing on transcription and summaries, it analyzes the social and emotional signals beneath sales conversations. Its core function is to model buyer psychology, attitudes, and momentum across interactions to help professional dealmakers understand intent and power dynamics. A central component is SoundWave, a real-time conversational analytics engine that listens to sales calls and analyzes voice tone, pace, pauses, interruptions, and the push-pull of social dynamics, surfacing the why behind what is being said rather than just the words. Substrata applies this signal analysis across conversations and email exchanges to gauge buyer sentiment and engagement, giving sellers and revenue leaders a read on how deals are actually progressing. The platform is aimed at B2B revenue professionals and leaders, and is positioned for smaller and mid-sized dealmaking teams that want behavioral insight into negotiations and high-value conversations. It has been recognized as a high performer across sales coaching, AI sales assistant, conversation intelligence, sales analytics, and revenue operations categories. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Bubbles is a free tier with paid upgrades (freemium); Substrata is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Bubbles | Substrata |
|---|---|---|
| Core capability | Automatic meeting recording across Google Meet, Microsoft Teams and Zoom | SoundWave real-time analysis of tone, pace, pauses, and interruptions |
| Standout feature | AI-generated summaries and action item extraction | Behavioral analysis of buyer attitudes, intent, and power dynamics |
| Team usage | Async screen and video recording for replacing live meetings | Email signal analysis for sentiment and engagement |
| Integrations | Threaded video and text replies on recordings | Deal momentum tracking across conversations |
| Languages & capture | Calendar integration with note and recording organization | Coaching insights focused on social and emotional cues |
| Best-fit workflow | Integrations with Slack, Notion, Asana and many other tools | SoundWave real-time analysis of tone, pace, pauses, and interruptions |
Bubbles
Choose Bubbles if you need teams replacing status meetings with async video updates — strengths include combines live meeting notes with async video collaboration in one tool.
Substrata
Choose Substrata if you need reading buyer intent and sentiment during negotiations — strengths include analyzes social and emotional subtext beyond plain transcription.
Bubbles
Substrata
It depends on your workflow. Bubbles is strong for teams replacing status meetings with async video updates, while Substrata is strong for reading buyer intent and sentiment during negotiations. Both transcribe and summarize meetings.
Bubbles is a free tier with paid upgrades and Substrata is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
Sure. Running both makes sense when their strengths don't overlap and the budget allows.
More head-to-head comparisons involving Bubbles and Substrata.
Bubbles: Async video and AI meeting notes with action items BuildBetter: A no-bot meeting recorder (BB Recorder) that captures and processes calls locally on Mac, with optional cloud upload for team collaboration. Which one wins depends on your platform mix, budget, and how hands-off you want notes to be.
Bubbles: Async video and AI meeting notes with action items Buzz: Popular open-source desktop app that transcribes and translates audio offline on your own computer using OpenAI's Whisper. Here's where each one pulls ahead on pricing, features, and the meetings it suits best.
Bubbles: Async video and AI meeting notes with action items CLOVA Note: South Korean AI meeting-minutes service by Naver that records meetings, transcribes speech, separates speakers, and generates summaries and action items. Which one wins depends on your platform mix, budget, and how hands-off you want notes to be.
Bubbles: Async video and AI meeting notes with action items Calendly Notetaker: An AI meeting notetaker built into the Calendly scheduling platform that records meetings and generates summaries, transcripts, and action items. Below, they line up on price, capture method, and how each fits a real meeting stack.
Bubbles: Async video and AI meeting notes with action items CallBro: Bot-free AI meeting assistant that transcribes calls from system audio and produces structured notes without joining the call. This comparison weighs them on pricing, features, and everyday workflow fit.
Bubbles: Async video and AI meeting notes with action items Callabo: Korean AI meeting-notes service from Return Zero that records, transcribes, summarizes, and analyzes meetings for individuals and teams. The right pick comes down to team size, budget, and the workflows you want to automate.
Bubbles: Async video and AI meeting notes with action items Canopy Notetaker: AI meeting assistant built for accounting firms that records client calls and produces accounting-specific summaries and tasks. The right pick comes down to team size, budget, and the workflows you want to automate.
Bubbles: Async video and AI meeting notes with action items CaptureMyMeeting: AI meeting assistant that imports Zoom and Webex cloud recordings to generate notes, action items, and insights. This comparison weighs them on pricing, features, and everyday workflow fit.
Bubbles: Async video and AI meeting notes with action items Carv: AI assistant for recruiters that records, transcribes, and takes notes during interviews and intake calls, then drafts documents and updates the ATS. Which one wins depends on your platform mix, budget, and how hands-off you want notes to be.
Bubbles: Async video and AI meeting notes with action items Castmagic: AI content platform that transcribes podcasts, videos, and recorded meetings with speaker diarization and turns them into show notes, summaries, and other assets. Below, they line up on price, capture method, and how each fits a real meeting stack.
Bubbles: Async video and AI meeting notes with action items Celeste AI: Brazilian Portuguese-focused AI voice and transcription platform offering on-demand transcription plus a meeting assistant and AI notes, with credit-based and subscription plans. Which one wins depends on your platform mix, budget, and how hands-off you want notes to be.
Bubbles: Async video and AI meeting notes with action items Choppity: AI video and audio platform that transcribes recordings, generates styled captions, and turns long-form content into short clips. Below, they line up on price, capture method, and how each fits a real meeting stack.