Backtrack: An AI meeting intelligence tool for trade shows and hosted buyer events that captures 1:1 conversations and turns them into CRM-ready notes and insights. Superpowered: Bot-free AI notetaker that transcribes device audio in real time and generates structured meeting notes on Mac and Windows. The right pick comes down to team size, budget, and the workflows you want to automate.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Backtrack when exhibitors capturing booth and 1:1 buyer conversations at trade shows matters most, and Superpowered when standardizing notes for recurring formats like one-on-ones or sales calls matters most. Run both through a week of actual calls to see which suits your workflow.
An AI meeting intelligence tool for trade shows and hosted buyer events that captures 1:1 conversations and turns them into CRM-ready notes and insights.
Bot-free AI notetaker that transcribes device audio in real time and generates structured meeting notes on Mac and Windows.
Backtrack is an AI meeting intelligence product focused on a niche that most notetakers ignore: in-person B2B conversations at trade shows, conferences, and hosted buyer events. Rather than running as a meeting bot, Backtrack captures live 1:1 conversations and converts them into transcripts, structured summaries, and CRM-ready follow-up notes so sales teams do not have to take notes during busy events. Its consumer app, marketed as Backtrack, also offers retroactive recording that continuously buffers recent audio and saves only the last several minutes when the user explicitly chooses to, which is useful for capturing a conversation that has already started; the company stores audio locally on-device until the user decides to upload or share, and recordings are not live-streamed. For events, Backtrack offers pre-configured capture that activates around scheduled meetings, transcription tuned for noisy venues, summaries covering buyer intent, objections, priorities, and next steps, and anonymized trend reports for organizers. It supports transcription in over 100 languages and provides an opt-out path for attendees, emphasizing transparency around recording. Backtrack is aimed at exhibitors, event organizers, and sales teams who need reliable conversation capture and follow-up in event settings. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Superpowered is an AI notetaker for virtual meetings that produces structured notes without sending a bot into the call. Rather than joining as a separate participant, it transcribes the device's audio in real time during the meeting and uses that transcript to generate summaries, so the notes actually capture what was said rather than simply producing a raw transcript. The desktop app runs on macOS and Windows and can connect to Google and Outlook calendars to auto-join scheduled meetings across platforms including Zoom, Google Meet, Microsoft Teams, Webex, and Around. It offers AI templates tailored to common formats such as one-on-ones, sales calls, and interviews, and integrates with tools like Slack, Notion, Google Drive, Salesforce, HubSpot, and Zapier depending on plan tier. The company emphasizes a privacy-minded design in which audio is not retained as permanent recordings. Superpowered is aimed at professionals and teams who want clean, automatically organized meeting notes without a recording bot appearing in the participant list, and who prefer a native desktop experience over a browser-only workflow. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Backtrack is a free tier with paid upgrades (freemium); Superpowered is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Backtrack | Superpowered |
|---|---|---|
| Core capability | Capture of in-person 1:1 conversations at trade shows and hosted events | Bot-free, real-time transcription from device audio |
| Standout feature | Retroactive recording that saves the most recent minutes on demand (consumer app) | AI-generated structured notes rather than raw transcripts only |
| Team usage | Transcription tuned for noisy venues in 100+ languages | AI templates for one-on-ones, sales calls, interviews, and more |
| Integrations | Structured summaries covering buyer intent, objections, priorities, and next steps | Calendar integration and auto-join for scheduled meetings |
| Languages & capture | CRM-ready follow-up notes and anonymized organizer trend reports | Works with Zoom, Google Meet, Microsoft Teams, Webex, and Around |
| Best-fit workflow | Local on-device storage until the user uploads or shares, with attendee opt-out | Integrations with Slack, Notion, Google Drive, Salesforce, HubSpot, and Zapier |
Backtrack
Choose Backtrack if you need exhibitors capturing booth and 1:1 buyer conversations at trade shows — strengths include purpose-built for in-person event conversations that most notetakers miss.
Superpowered
Choose Superpowered if you need capturing meeting notes discreetly without a visible bot participant — strengths include no recording bot appears in the meeting, which suits sensitive calls.
Backtrack
Superpowered
It depends on your workflow. Backtrack is strong for exhibitors capturing booth and 1:1 buyer conversations at trade shows, while Superpowered is strong for capturing meeting notes discreetly without a visible bot participant. Both transcribe and summarize meetings.
Backtrack is a free tier with paid upgrades and Superpowered is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
Often yes: teams combine tools when one handles capture and another handles analysis.
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