Backtrack: An AI meeting intelligence tool for trade shows and hosted buyer events that captures 1:1 conversations and turns them into CRM-ready notes and insights. Nota: Nota is an AI note-taking and voice app for Apple devices that transcribes speech in real time and uses AI to refine, summarize, and reshape your notes. This comparison weighs them on pricing, features, and everyday workflow fit.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Backtrack when exhibitors capturing booth and 1:1 buyer conversations at trade shows matters most, and Nota when capturing voice brain dumps and ideas on the go, including from an apple watch matters most. Test each on your own meetings; the right choice tends to become obvious quickly.
An AI meeting intelligence tool for trade shows and hosted buyer events that captures 1:1 conversations and turns them into CRM-ready notes and insights.
Nota is an AI note-taking and voice app for Apple devices that transcribes speech in real time and uses AI to refine, summarize, and reshape your notes.
Backtrack is an AI meeting intelligence product focused on a niche that most notetakers ignore: in-person B2B conversations at trade shows, conferences, and hosted buyer events. Rather than running as a meeting bot, Backtrack captures live 1:1 conversations and converts them into transcripts, structured summaries, and CRM-ready follow-up notes so sales teams do not have to take notes during busy events. Its consumer app, marketed as Backtrack, also offers retroactive recording that continuously buffers recent audio and saves only the last several minutes when the user explicitly chooses to, which is useful for capturing a conversation that has already started; the company stores audio locally on-device until the user decides to upload or share, and recordings are not live-streamed. For events, Backtrack offers pre-configured capture that activates around scheduled meetings, transcription tuned for noisy venues, summaries covering buyer intent, objections, priorities, and next steps, and anonymized trend reports for organizers. It supports transcription in over 100 languages and provides an opt-out path for attendees, emphasizing transparency around recording. Backtrack is aimed at exhibitors, event organizers, and sales teams who need reliable conversation capture and follow-up in event settings. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Nota, made by Hue Network, Inc., is a note-taking and voice-capture app built for the Apple ecosystem. It lets you record voice memos, brain dumps, meetings, and conversations and transcribes them in real time, with multilingual transcription support (the website cites 45 languages). Beyond voice, you can type in a clean editor, sketch with Apple Pencil, or scan documents, whiteboards, business cards, and receipts using OCR. Built-in AI assists let you rewrite, expand, summarize, clarify, polish, and reshape selected text, and users can choose between available models (Gemini, Claude, or OpenAI) or bring their own key. It runs across iPhone, iPad, Mac, and Apple Watch, with dictation supported directly from the watch. A free tier offers unlimited local notes, voice capture, AI, and drawing on-device with no account required; a Pro subscription adds cloud sync across devices, higher AI usage limits, more transcription time, and collaboration features. It is aimed at founders, creatives, operators, and anyone who wants flexible thought capture.
Best suited for
Backtrack is a free tier with paid upgrades (freemium); Nota is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Backtrack | Nota |
|---|---|---|
| Core capability | Capture of in-person 1:1 conversations at trade shows and hosted events | Real-time multilingual voice transcription (cited at 45 languages) |
| Standout feature | Retroactive recording that saves the most recent minutes on demand (consumer app) | AI assists to rewrite, expand, summarize, clarify, and reshape notes |
| Team usage | Transcription tuned for noisy venues in 100+ languages | Multiple capture modes: voice, typing, Apple Pencil sketching, and OCR scanning |
| Integrations | Structured summaries covering buyer intent, objections, priorities, and next steps | Choice of AI models (Gemini, Claude, OpenAI) with bring-your-own-key option |
| Languages & capture | CRM-ready follow-up notes and anonymized organizer trend reports | Cross-device support across iPhone, iPad, Mac, and Apple Watch |
| Best-fit workflow | Local on-device storage until the user uploads or shares, with attendee opt-out | Cloud sync and collaboration on the Pro tier |
Backtrack
Choose Backtrack if you need exhibitors capturing booth and 1:1 buyer conversations at trade shows — strengths include purpose-built for in-person event conversations that most notetakers miss.
Nota
Choose Nota if you need recording and transcribing in-person meetings and conversations — strengths include free tier works fully on-device with no account required.
Backtrack
Nota
It depends on your workflow. Backtrack is strong for exhibitors capturing booth and 1:1 buyer conversations at trade shows, while Nota is strong for recording and transcribing in-person meetings and conversations. Both transcribe and summarize meetings.
Backtrack is a free tier with paid upgrades and Nota is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
Sure. Running both makes sense when their strengths don't overlap and the budget allows.
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