Attention: AI conversation intelligence platform that records and transcribes sales calls, scores them against frameworks, and automates CRM updates and follow-ups. Webex AI Assistant: The AI assistant built into the Cisco Webex Suite, providing real-time transcription, automatic meeting summaries, highlights, and action items across Webex meetings, messaging, and calling. Which one wins depends on your platform mix, budget, and how hands-off you want notes to be.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Attention when sales managers coaching reps with consistent call scorecards matters most, and Webex AI Assistant when catching up on a meeting you joined late or missed by asking the assistant what was discussed matters most. Run both through a week of actual calls to see which suits your workflow.
AI conversation intelligence platform that records and transcribes sales calls, scores them against frameworks, and automates CRM updates and follow-ups.
The AI assistant built into the Cisco Webex Suite, providing real-time transcription, automatic meeting summaries, highlights, and action items across Webex meetings, messaging, and calling.
Attention is an AI-native conversation intelligence platform for revenue teams that records, transcribes and analyzes sales calls to automate post-call work and coaching. It captures meetings across video conferencing tools such as Zoom, Google Meet and Microsoft Teams and transcribes conversations in many languages, then uses AI to generate summaries, insights and coaching feedback. A distinguishing capability is automated scorecards: Attention evaluates rep performance against established sales methodologies such as MEDDIC and BANT, giving managers a consistent, AI-generated assessment of each call rather than relying on manual review. The platform also includes AI sales agents that automate follow-up emails, CRM updates and next-step workflows, with a CRM auto-update feature that populates systems from call data to reduce manual entry. Attention integrates with a large ecosystem of tools, including Salesforce, HubSpot, Gmail, Outlook, Slack and Zapier, so call insights and tasks can flow into existing sales processes. It is aimed at revenue teams, sales leaders, individual reps and customer success departments that want to cut administrative work, improve coaching consistency and keep deals from slipping due to missed follow-ups. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Webex AI Assistant (the Cisco AI Assistant) is built into the Webex Suite, adding AI features to Webex Meetings, Messaging, and Calling rather than working as a standalone app for other platforms. In meetings it provides real-time transcription, automatic meeting summaries, highlights, notes, and action item tracking, and it lets participants ask questions about what was discussed without interrupting the meeting. It can generate post-meeting summaries within recordings, including transcripts, notes, action items, and chapters, and it offers message summaries in Webex messaging. The AI Assistant is included on paid Webex plans (Webex Meet, Webex Suite, and Webex Enterprise); the free Webex plan does not include it. Paid plans add AI-powered cloud recording (10 GB on Webex Meet), closed captions, and longer meetings. Real-time translation to 100+ languages is available as a separate paid add-on.
Best suited for
Attention is a free tier with paid upgrades (freemium); Webex AI Assistant is from $12/mo (paid). Always confirm current pricing on each vendor's site before buying.
| Feature | Attention | Webex AI Assistant |
|---|---|---|
| Core capability | Records and transcribes calls across Zoom, Google Meet and Microsoft Teams | Meeting summaries |
| Standout feature | Transcription in 100+ languages | Real-time transcription |
| Team usage | Automated coaching scorecards against MEDDIC, BANT and similar frameworks | Highlights & action items |
| Integrations | AI sales agents for follow-ups and next-step automation | In-meeting Q&A |
| Languages & capture | CRM auto-update to reduce manual data entry | Message summaries |
| Best-fit workflow | Integrations with Salesforce, HubSpot, Gmail, Outlook, Slack and Zapier | Meeting summaries |
Attention
Choose Attention if you need sales managers coaching reps with consistent call scorecards — strengths include methodology-based scorecards bring consistency to call coaching.
Webex AI Assistant
Choose Webex AI Assistant if you need automatically capturing transcripts, summaries, and action items from webex meetings — strengths include built directly into webex, so transcription and summaries work without a third-party bot joining the call.
Attention
Webex AI Assistant
It depends on your workflow. Attention is strong for sales managers coaching reps with consistent call scorecards, while Webex AI Assistant is strong for automatically capturing transcripts, summaries, and action items from webex meetings. Both transcribe and summarize meetings.
Attention is a free tier with paid upgrades and Webex AI Assistant is from $12/mo. Check each vendor's pricing page for the latest plans and free-tier limits.
Yes. Many teams run more than one meeting assistant when the workflows are complementary.
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