Attention: AI conversation intelligence platform that records and transcribes sales calls, scores them against frameworks, and automates CRM updates and follow-ups. Verbit: AI-plus-human transcription and captioning service for legal, education, media, corporate, and government settings. We compare them on cost, capture approach, and day-to-day fit so you can choose faster.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Attention when sales managers coaching reps with consistent call scorecards matters most, and Verbit when producing accurate transcripts of legal proceedings and depositions matters most. Try them side by side on real calls before deciding — needs vary by team.
AI conversation intelligence platform that records and transcribes sales calls, scores them against frameworks, and automates CRM updates and follow-ups.
AI-plus-human transcription and captioning service for legal, education, media, corporate, and government settings.
Attention is an AI-native conversation intelligence platform for revenue teams that records, transcribes and analyzes sales calls to automate post-call work and coaching. It captures meetings across video conferencing tools such as Zoom, Google Meet and Microsoft Teams and transcribes conversations in many languages, then uses AI to generate summaries, insights and coaching feedback. A distinguishing capability is automated scorecards: Attention evaluates rep performance against established sales methodologies such as MEDDIC and BANT, giving managers a consistent, AI-generated assessment of each call rather than relying on manual review. The platform also includes AI sales agents that automate follow-up emails, CRM updates and next-step workflows, with a CRM auto-update feature that populates systems from call data to reduce manual entry. Attention integrates with a large ecosystem of tools, including Salesforce, HubSpot, Gmail, Outlook, Slack and Zapier, so call insights and tasks can flow into existing sales processes. It is aimed at revenue teams, sales leaders, individual reps and customer success departments that want to cut administrative work, improve coaching consistency and keep deals from slipping due to missed follow-ups. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Verbit is a transcription and captioning provider that combines automatic speech recognition with professional human review to produce transcripts and captions for organizations that need high accuracy and compliance. Rather than being a self-serve consumer app, Verbit is built around regulated and professional sectors, including legal proceedings and courtrooms, higher education, media and broadcast, corporate events and meetings, and government. The platform offers both real-time transcription and captioning for live events and post-event transcripts for recorded audio and video, and it can deliver CART captioning, audio description, translation into many languages, and dubbing. For meetings, market research, and corporate events, Verbit captures spoken content and turns it into searchable transcripts, with AI-generated summaries and search to help users find key moments. Because accessibility compliance is central to its positioning, Verbit emphasizes adherence to standards such as ADA and FCC requirements and pairs its technology with human transcribers and dedicated support. Organizations choose Verbit when they need accuracy, accountability, and accessibility documentation beyond what fully automated tools typically provide. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Attention is a free tier with paid upgrades (freemium); Verbit is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Attention | Verbit |
|---|---|---|
| Core capability | Records and transcribes calls across Zoom, Google Meet and Microsoft Teams | AI transcription combined with professional human review |
| Standout feature | Transcription in 100+ languages | Real-time captioning and CART for live events |
| Team usage | Automated coaching scorecards against MEDDIC, BANT and similar frameworks | Recorded audio and video transcription |
| Integrations | AI sales agents for follow-ups and next-step automation | Translation, subtitling, and dubbing in many languages |
| Languages & capture | CRM auto-update to reduce manual data entry | AI-generated summaries and transcript search |
| Best-fit workflow | Integrations with Salesforce, HubSpot, Gmail, Outlook, Slack and Zapier | Accessibility-compliance support (ADA, FCC standards) |
Attention
Choose Attention if you need sales managers coaching reps with consistent call scorecards — strengths include methodology-based scorecards bring consistency to call coaching.
Verbit
Choose Verbit if you need captioning university lectures and recorded course content for accessibility — strengths include human-in-the-loop review supports high accuracy for critical content.
Attention
Verbit
It depends on your workflow. Attention is strong for sales managers coaching reps with consistent call scorecards, while Verbit is strong for captioning university lectures and recorded course content for accessibility. Both transcribe and summarize meetings.
Attention is a free tier with paid upgrades and Verbit is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
Often yes: teams combine tools when one handles capture and another handles analysis.
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