Attention: AI conversation intelligence platform that records and transcribes sales calls, scores them against frameworks, and automates CRM updates and follow-ups. Subanana: Hong Kong AI transcription and subtitling platform with meeting transcription, summaries, and multilingual support. Below, they line up on price, capture method, and how each fits a real meeting stack.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Attention when sales managers coaching reps with consistent call scorecards matters most, and Subanana when generating and exporting subtitles for video content matters most. Trial each on a few real meetings before you commit — the better fit usually shows fast.
AI conversation intelligence platform that records and transcribes sales calls, scores them against frameworks, and automates CRM updates and follow-ups.
Hong Kong AI transcription and subtitling platform with meeting transcription, summaries, and multilingual support.
Attention is an AI-native conversation intelligence platform for revenue teams that records, transcribes and analyzes sales calls to automate post-call work and coaching. It captures meetings across video conferencing tools such as Zoom, Google Meet and Microsoft Teams and transcribes conversations in many languages, then uses AI to generate summaries, insights and coaching feedback. A distinguishing capability is automated scorecards: Attention evaluates rep performance against established sales methodologies such as MEDDIC and BANT, giving managers a consistent, AI-generated assessment of each call rather than relying on manual review. The platform also includes AI sales agents that automate follow-up emails, CRM updates and next-step workflows, with a CRM auto-update feature that populates systems from call data to reduce manual entry. Attention integrates with a large ecosystem of tools, including Salesforce, HubSpot, Gmail, Outlook, Slack and Zapier, so call insights and tasks can flow into existing sales processes. It is aimed at revenue teams, sales leaders, individual reps and customer success departments that want to cut administrative work, improve coaching consistency and keep deals from slipping due to missed follow-ups. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Subanana is an AI transcription and subtitling platform based in Hong Kong and operated by Datax AI Solutions. It positions itself as an AI subtitling and transcription tool for the Hong Kong market, handling mixed Cantonese-and-English content as well as more than 80 languages including Chinese, English, Japanese, Korean, and Thai. The platform automatically transcribes audio and video, generates and embeds subtitles, and exports results in multiple formats such as .srt, .docx, .csv, and .txt, making it useful for content creators and marketers in addition to meeting documentation. Its meeting transcription capabilities include real-time voice transcription with live translation, automatic speaker identification, automated summaries, and action items, along with support for recording Google Meet and Microsoft Teams meetings. Subanana offers a freemium model with a short free allowance before paid plans, and it is frequently presented as a local alternative to international tools and to Korean services like Clova Note for users who need strong Cantonese and code-switching handling. The product serves a broad base of individual users and teams across content, business, and remote-work scenarios. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Attention is a free tier with paid upgrades (freemium); Subanana is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Attention | Subanana |
|---|---|---|
| Core capability | Records and transcribes calls across Zoom, Google Meet and Microsoft Teams | AI transcription and subtitle generation across 80+ languages |
| Standout feature | Transcription in 100+ languages | Strong handling of mixed Cantonese-and-English (code-switching) audio |
| Team usage | Automated coaching scorecards against MEDDIC, BANT and similar frameworks | Meeting transcription with automated summaries and action items |
| Integrations | AI sales agents for follow-ups and next-step automation | Real-time voice transcription with live translation |
| Languages & capture | CRM auto-update to reduce manual data entry | Automatic speaker identification |
| Best-fit workflow | Integrations with Salesforce, HubSpot, Gmail, Outlook, Slack and Zapier | Subtitle embedding and export to .srt, .docx, .csv, and .txt |
Attention
Choose Attention if you need sales managers coaching reps with consistent call scorecards — strengths include methodology-based scorecards bring consistency to call coaching.
Subanana
Choose Subanana if you need transcribing and summarizing cantonese-english meetings for hong kong teams — strengths include built for the hong kong market with strong cantonese and code-switching support.
Attention
Subanana
It depends on your workflow. Attention is strong for sales managers coaching reps with consistent call scorecards, while Subanana is strong for transcribing and summarizing cantonese-english meetings for hong kong teams. Both transcribe and summarize meetings.
Attention is a free tier with paid upgrades and Subanana is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
You can — some teams pair them when each covers a different part of the meeting workflow.
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