Attention: AI conversation intelligence platform that records and transcribes sales calls, scores them against frameworks, and automates CRM updates and follow-ups. SoundType AI: SoundType AI is an AI audio and video transcription platform that converts recordings into text with speaker identification, AI summaries, and an interactive chat to query the content. We compare them on cost, capture approach, and day-to-day fit so you can choose faster.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Attention when sales managers coaching reps with consistent call scorecards matters most, and SoundType AI when producing labeled transcripts of interviews and podcasts for content creation matters most. Test each on your own meetings; the right choice tends to become obvious quickly.
AI conversation intelligence platform that records and transcribes sales calls, scores them against frameworks, and automates CRM updates and follow-ups.
SoundType AI is an AI audio and video transcription platform that converts recordings into text with speaker identification, AI summaries, and an interactive chat to query the content.
Attention is an AI-native conversation intelligence platform for revenue teams that records, transcribes and analyzes sales calls to automate post-call work and coaching. It captures meetings across video conferencing tools such as Zoom, Google Meet and Microsoft Teams and transcribes conversations in many languages, then uses AI to generate summaries, insights and coaching feedback. A distinguishing capability is automated scorecards: Attention evaluates rep performance against established sales methodologies such as MEDDIC and BANT, giving managers a consistent, AI-generated assessment of each call rather than relying on manual review. The platform also includes AI sales agents that automate follow-up emails, CRM updates and next-step workflows, with a CRM auto-update feature that populates systems from call data to reduce manual entry. Attention integrates with a large ecosystem of tools, including Salesforce, HubSpot, Gmail, Outlook, Slack and Zapier, so call insights and tasks can flow into existing sales processes. It is aimed at revenue teams, sales leaders, individual reps and customer success departments that want to cut administrative work, improve coaching consistency and keep deals from slipping due to missed follow-ups. Pricing varies by plan. Check the official website for current pricing.
Best suited for
SoundType AI is an AI-powered transcription platform that converts audio and video recordings into searchable, editable text. It is built for professionals, content creators, students, and researchers handling meetings, interviews, lectures, and podcasts. Users upload common audio formats such as MP3, WAV, M4A, and WMA, and the service transcribes them while automatically identifying and tagging different speakers (speaker diarization) to produce structured, easy-to-follow transcripts. Beyond plain transcription, it generates AI summaries that condense long recordings into key points and highlights, and offers an interactive "chat with your audio" feature that lets users ask questions about a recording and receive answers drawn from the transcribed content. SoundType AI advertises support for over 90 languages and dialects and lets users export transcripts as TXT, SRT, PDF, and DOCX files. It is available across the web, iOS, and Android, with synced access. The product distinguishes itself by combining accurate multilingual transcription with summarization and conversational querying of recordings in one tool.
Best suited for
Attention is a free tier with paid upgrades (freemium); SoundType AI is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Attention | SoundType AI |
|---|---|---|
| Core capability | Records and transcribes calls across Zoom, Google Meet and Microsoft Teams | Audio and video transcription supporting MP3, WAV, M4A, and WMA files |
| Standout feature | Transcription in 100+ languages | Automatic speaker identification (diarization) that tags different speakers |
| Team usage | Automated coaching scorecards against MEDDIC, BANT and similar frameworks | AI-generated summaries condensing transcripts into key points and highlights |
| Integrations | AI sales agents for follow-ups and next-step automation | Interactive chat to ask questions and get answers from recorded content |
| Languages & capture | CRM auto-update to reduce manual data entry | Support for over 90 languages and dialects |
| Best-fit workflow | Integrations with Salesforce, HubSpot, Gmail, Outlook, Slack and Zapier | Export to TXT, SRT, PDF, and DOCX formats |
Attention
Choose Attention if you need sales managers coaching reps with consistent call scorecards — strengths include methodology-based scorecards bring consistency to call coaching.
SoundType AI
Choose SoundType AI if you need transcribing and summarizing team meetings and capturing action items — strengths include combines transcription, speaker labeling, ai summaries, and chat-with-audio in one tool.
Attention
SoundType AI
It depends on your workflow. Attention is strong for sales managers coaching reps with consistent call scorecards, while SoundType AI is strong for transcribing and summarizing team meetings and capturing action items. Both transcribe and summarize meetings.
Attention is a free tier with paid upgrades and SoundType AI is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
Sure. Running both makes sense when their strengths don't overlap and the budget allows.
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