Attention: AI conversation intelligence platform that records and transcribes sales calls, scores them against frameworks, and automates CRM updates and follow-ups. Runo: India-based SIM-based call management CRM with an AI call summary feature that transcribes sales calls and generates summaries, action items, sentiment, and CRM updates. We compare them on cost, capture approach, and day-to-day fit so you can choose faster.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Attention when sales managers coaching reps with consistent call scorecards matters most, and Runo when auto-logging call summaries, dispositions, and next steps into a crm matters most. Try them side by side on real calls before deciding — needs vary by team.
AI conversation intelligence platform that records and transcribes sales calls, scores them against frameworks, and automates CRM updates and follow-ups.
India-based SIM-based call management CRM with an AI call summary feature that transcribes sales calls and generates summaries, action items, sentiment, and CRM updates.
Attention is an AI-native conversation intelligence platform for revenue teams that records, transcribes and analyzes sales calls to automate post-call work and coaching. It captures meetings across video conferencing tools such as Zoom, Google Meet and Microsoft Teams and transcribes conversations in many languages, then uses AI to generate summaries, insights and coaching feedback. A distinguishing capability is automated scorecards: Attention evaluates rep performance against established sales methodologies such as MEDDIC and BANT, giving managers a consistent, AI-generated assessment of each call rather than relying on manual review. The platform also includes AI sales agents that automate follow-up emails, CRM updates and next-step workflows, with a CRM auto-update feature that populates systems from call data to reduce manual entry. Attention integrates with a large ecosystem of tools, including Salesforce, HubSpot, Gmail, Outlook, Slack and Zapier, so call insights and tasks can flow into existing sales processes. It is aimed at revenue teams, sales leaders, individual reps and customer success departments that want to cut administrative work, improve coaching consistency and keep deals from slipping due to missed follow-ups. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Runo is an India-based, AI-powered SIM-based call management CRM built for mobile-first sales and telecalling teams. Its AI Call Summary capability is aimed at teams that run high volumes of outbound and inbound sales calls and want structured records without manual note-taking. According to its official site, Runo automatically analyzes recorded calls and audio signals to produce summaries that capture key discussion points, customer intent, objections, and outcomes, along with clearly organized next steps and call dispositions. It includes call transcription that converts conversations into searchable text, sentiment scoring, and automatic syncing of summaries and dispositions into the CRM so reps and managers can review activity from a unified dashboard. Because Runo operates over SIM-based mobile networks, calls originate from real phone numbers rather than virtual lines. The platform is available as mobile apps on the Apple App Store and Google Play and as a web dashboard, making it usable both in the office and on the move. It is used by teams across sectors such as real estate, insurance, finance, and education. The AI call summary tool is offered with a free trial. Pricing and full plan details are listed on the official website. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Attention is a free tier with paid upgrades (freemium); Runo is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Attention | Runo |
|---|---|---|
| Core capability | Records and transcribes calls across Zoom, Google Meet and Microsoft Teams | AI call summaries capturing key points, customer intent, objections, and outcomes |
| Standout feature | Transcription in 100+ languages | Call transcription that converts conversations into searchable text |
| Team usage | Automated coaching scorecards against MEDDIC, BANT and similar frameworks | Sentiment scoring and call disposition tagging |
| Integrations | AI sales agents for follow-ups and next-step automation | Automatic CRM sync of summaries and dispositions |
| Languages & capture | CRM auto-update to reduce manual data entry | SIM-based call management from real phone numbers |
| Best-fit workflow | Integrations with Salesforce, HubSpot, Gmail, Outlook, Slack and Zapier | Mobile apps (iOS and Android) plus a web dashboard |
Attention
Choose Attention if you need sales managers coaching reps with consistent call scorecards — strengths include methodology-based scorecards bring consistency to call coaching.
Runo
Choose Runo if you need summarizing and transcribing outbound and inbound sales calls for mobile sales teams — strengths include purpose-built for india's mobile-first, sim-based calling sales teams.
Attention
Runo
It depends on your workflow. Attention is strong for sales managers coaching reps with consistent call scorecards, while Runo is strong for summarizing and transcribing outbound and inbound sales calls for mobile sales teams. Both transcribe and summarize meetings.
Attention is a free tier with paid upgrades and Runo is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
Sure. Running both makes sense when their strengths don't overlap and the budget allows.
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