Attention: AI conversation intelligence platform that records and transcribes sales calls, scores them against frameworks, and automates CRM updates and follow-ups. Rev: Human and AI transcription, captions and meeting notes Below, they line up on price, capture method, and how each fits a real meeting stack.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Attention when sales managers coaching reps with consistent call scorecards matters most, and Rev when captioning video content matters most. Run both through a week of actual calls to see which suits your workflow.
AI conversation intelligence platform that records and transcribes sales calls, scores them against frameworks, and automates CRM updates and follow-ups.
Human and AI transcription, captions and meeting notes
Attention is an AI-native conversation intelligence platform for revenue teams that records, transcribes and analyzes sales calls to automate post-call work and coaching. It captures meetings across video conferencing tools such as Zoom, Google Meet and Microsoft Teams and transcribes conversations in many languages, then uses AI to generate summaries, insights and coaching feedback. A distinguishing capability is automated scorecards: Attention evaluates rep performance against established sales methodologies such as MEDDIC and BANT, giving managers a consistent, AI-generated assessment of each call rather than relying on manual review. The platform also includes AI sales agents that automate follow-up emails, CRM updates and next-step workflows, with a CRM auto-update feature that populates systems from call data to reduce manual entry. Attention integrates with a large ecosystem of tools, including Salesforce, HubSpot, Gmail, Outlook, Slack and Zapier, so call insights and tasks can flow into existing sales processes. It is aimed at revenue teams, sales leaders, individual reps and customer success departments that want to cut administrative work, improve coaching consistency and keep deals from slipping due to missed follow-ups. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Rev is a well-known transcription and captioning service that offers both automated (AI) and human-generated transcripts, giving users a choice between speed and maximum accuracy. It is widely used to transcribe recorded meetings, interviews, podcasts, and videos, and it also provides captions and subtitles for video content. In addition to file-based transcription, Rev offers an AI notetaker that can join and summarize meetings, extending its core transcription expertise into the live meeting-assistant space. Users can edit transcripts, search content, and export in various formats, and the human-transcription option is valued when near-perfect accuracy is required, such as for legal, media, or research use. Because it spans automated and human services, Rev appeals to a broad audience — from individuals needing a quick transcript to organizations that require verified, high-accuracy text. It is often chosen when transcription quality and reliable turnaround matter as much as automation. Platforms: Web / upload audio and video / meeting notetaker. Integrations: Zapier. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Attention is a free tier with paid upgrades (freemium); Rev is a free tier with paid upgrades (paid). Always confirm current pricing on each vendor's site before buying.
| Feature | Attention | Rev |
|---|---|---|
| Core capability | Records and transcribes calls across Zoom, Google Meet and Microsoft Teams | AI and human transcription |
| Standout feature | Transcription in 100+ languages | Captions and subtitles |
| Team usage | Automated coaching scorecards against MEDDIC, BANT and similar frameworks | AI meeting notetaker |
| Integrations | AI sales agents for follow-ups and next-step automation | Transcript editing and export |
| Languages & capture | CRM auto-update to reduce manual data entry | Multi-format output |
| Best-fit workflow | Integrations with Salesforce, HubSpot, Gmail, Outlook, Slack and Zapier | AI and human transcription |
Attention
Choose Attention if you need sales managers coaching reps with consistent call scorecards — strengths include methodology-based scorecards bring consistency to call coaching.
Rev
Choose Rev if you need high-accuracy transcripts — strengths include choice of ai or human accuracy.
Attention
Rev
It depends on your workflow. Attention is strong for sales managers coaching reps with consistent call scorecards, while Rev is strong for high-accuracy transcripts. Both transcribe and summarize meetings.
Attention is a free tier with paid upgrades and Rev is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
Yes. Many teams run more than one meeting assistant when the workflows are complementary.
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