Attention: AI conversation intelligence platform that records and transcribes sales calls, scores them against frameworks, and automates CRM updates and follow-ups. GMR Transcription: GMR Transcription is a US-based human transcription company that converts audio and video recordings, including meetings and conference calls, into accurate written transcripts. Which one wins depends on your platform mix, budget, and how hands-off you want notes to be.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Attention when sales managers coaching reps with consistent call scorecards matters most, and GMR Transcription when transcribing recorded interviews, focus groups, and legal or academic sessions matters most. Test each on your own meetings; the right choice tends to become obvious quickly.
AI conversation intelligence platform that records and transcribes sales calls, scores them against frameworks, and automates CRM updates and follow-ups.
GMR Transcription is a US-based human transcription company that converts audio and video recordings, including meetings and conference calls, into accurate written transcripts.
Attention is an AI-native conversation intelligence platform for revenue teams that records, transcribes and analyzes sales calls to automate post-call work and coaching. It captures meetings across video conferencing tools such as Zoom, Google Meet and Microsoft Teams and transcribes conversations in many languages, then uses AI to generate summaries, insights and coaching feedback. A distinguishing capability is automated scorecards: Attention evaluates rep performance against established sales methodologies such as MEDDIC and BANT, giving managers a consistent, AI-generated assessment of each call rather than relying on manual review. The platform also includes AI sales agents that automate follow-up emails, CRM updates and next-step workflows, with a CRM auto-update feature that populates systems from call data to reduce manual entry. Attention integrates with a large ecosystem of tools, including Salesforce, HubSpot, Gmail, Outlook, Slack and Zapier, so call insights and tasks can flow into existing sales processes. It is aimed at revenue teams, sales leaders, individual reps and customer success departments that want to cut administrative work, improve coaching consistency and keep deals from slipping due to missed follow-ups. Pricing varies by plan. Check the official website for current pricing.
Best suited for
GMR Transcription, founded in 2004 and based in Tustin, California, is a human-powered transcription and translation provider serving business, legal, academic, medical, and media clients. Rather than automated speech recognition, it relies on trained US- and Canada-based transcriptionists who manually transcribe recordings and apply a second proofreading pass. For meetings, it offers dedicated conference call and business transcription: clients record their calls or meetings, upload audio or video files through a secure client portal, and receive formatted transcripts back by email. Service options include custom formatting, speaker identification, timestamps and time codes, verbatim transcription, and certification or notarization. Turnaround is configurable, from multi-week economy delivery to same-day and next-day rush service, with pricing charged per audio minute. The company also provides translation in many languages and proofreading. It is aimed at organizations and professionals who need high-accuracy, confidential, human-verified records of interviews, focus groups, conference calls, and meetings rather than instant AI notes.
Best suited for
Attention is a free tier with paid upgrades (freemium); GMR Transcription is a free tier with paid upgrades (paid). Always confirm current pricing on each vendor's site before buying.
| Feature | Attention | GMR Transcription |
|---|---|---|
| Core capability | Records and transcribes calls across Zoom, Google Meet and Microsoft Teams | Human transcription of meeting, conference call, and interview recordings |
| Standout feature | Transcription in 100+ languages | Conference call and business transcription with secure file upload via client portal |
| Team usage | Automated coaching scorecards against MEDDIC, BANT and similar frameworks | Speaker identification, timestamps, and verbatim or clean-read formatting options |
| Integrations | AI sales agents for follow-ups and next-step automation | Configurable turnaround including same-day and next-day rush delivery |
| Languages & capture | CRM auto-update to reduce manual data entry | Translation services across many languages plus proofreading |
| Best-fit workflow | Integrations with Salesforce, HubSpot, Gmail, Outlook, Slack and Zapier | Optional certification or notarization of transcripts |
Attention
Choose Attention if you need sales managers coaching reps with consistent call scorecards — strengths include methodology-based scorecards bring consistency to call coaching.
GMR Transcription
Choose GMR Transcription if you need producing accurate, confidential records of conference calls and business meetings — strengths include manual transcription with a second proofreading pass for high accuracy on clear audio.
Attention
GMR Transcription
It depends on your workflow. Attention is strong for sales managers coaching reps with consistent call scorecards, while GMR Transcription is strong for producing accurate, confidential records of conference calls and business meetings. Both transcribe and summarize meetings.
Attention is a free tier with paid upgrades and GMR Transcription is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
Sure. Running both makes sense when their strengths don't overlap and the budget allows.
More head-to-head comparisons involving Attention and GMR Transcription.
Attention: AI conversation intelligence platform that records and transcribes sales calls, scores them against frameworks, and automates CRM updates and follow-ups. Attio Call Intelligence: Attio's native call intelligence records, transcribes, and summarizes meetings and syncs every conversation to the Attio CRM automatically. Here's where each one pulls ahead on pricing, features, and the meetings it suits best.
Attention: AI conversation intelligence platform that records and transcribes sales calls, scores them against frameworks, and automates CRM updates and follow-ups. AudioNotes: AI note taker for voice, audio, video, and text that records meetings and memos and turns them into structured notes and summaries. The right pick comes down to team size, budget, and the workflows you want to automate.
Attention: AI conversation intelligence platform that records and transcribes sales calls, scores them against frameworks, and automates CRM updates and follow-ups. AudiosTranscribe: French-focused, bot-free meeting transcription tool with European inference, summaries, action plans, and automatic audio deletion. This comparison weighs them on pricing, features, and everyday workflow fit.
Attention: AI conversation intelligence platform that records and transcribes sales calls, scores them against frameworks, and automates CRM updates and follow-ups. Audiosum: AI transcription platform with Arabic dialect support that transcribes and summarizes meetings, lectures and videos. Below, they line up on price, capture method, and how each fits a real meeting stack.
Attention: AI conversation intelligence platform that records and transcribes sales calls, scores them against frameworks, and automates CRM updates and follow-ups. Aurelius: Research repository and insights platform for tagging interview data, surfacing themes, and keeping qualitative insights discoverable over time. This comparison weighs them on pricing, features, and everyday workflow fit.
Attention: AI conversation intelligence platform that records and transcribes sales calls, scores them against frameworks, and automates CRM updates and follow-ups. Auris AI: Southeast Asia–built AI platform for transcribing audio and video, generating subtitles, and producing meeting and lecture notes across regional languages. Below, they line up on price, capture method, and how each fits a real meeting stack.
Attention: AI conversation intelligence platform that records and transcribes sales calls, scores them against frameworks, and automates CRM updates and follow-ups. AutoMemo: Japanese transcription AI from Sourcenext that records meetings via web app, smartphone app, or dedicated voice recorders, then transcribes, summarizes, and shares. Which one wins depends on your platform mix, budget, and how hands-off you want notes to be.
Attention: AI conversation intelligence platform that records and transcribes sales calls, scores them against frameworks, and automates CRM updates and follow-ups. Ava: AI live captioning and transcription app for accessibility, providing real-time captions for conversations and video meetings. Here's where each one pulls ahead on pricing, features, and the meetings it suits best.
Attention: AI conversation intelligence platform that records and transcribes sales calls, scores them against frameworks, and automates CRM updates and follow-ups. Aviso AI: End-to-end AI revenue platform whose conversation intelligence records and analyzes sales calls and meetings for B2B revenue teams. Which one wins depends on your platform mix, budget, and how hands-off you want notes to be.
Attention: AI conversation intelligence platform that records and transcribes sales calls, scores them against frameworks, and automates CRM updates and follow-ups. BB Recorder: A 100% local, no-bot meeting recorder for Mac and iOS that records, transcribes, and summarizes entirely on-device, built by the BuildBetter team. Which one wins depends on your platform mix, budget, and how hands-off you want notes to be.
Attention: AI conversation intelligence platform that records and transcribes sales calls, scores them against frameworks, and automates CRM updates and follow-ups. Backtrack: An AI meeting intelligence tool for trade shows and hosted buyer events that captures 1:1 conversations and turns them into CRM-ready notes and insights. We compare them on cost, capture approach, and day-to-day fit so you can choose faster.
Attention: AI conversation intelligence platform that records and transcribes sales calls, scores them against frameworks, and automates CRM updates and follow-ups. Balto: Real-time AI guidance and agent-assist platform that coaches contact-center and sales agents live during calls. This comparison weighs them on pricing, features, and everyday workflow fit.