Attention: AI conversation intelligence platform that records and transcribes sales calls, scores them against frameworks, and automates CRM updates and follow-ups. Clipto: Mac-based AI transcription and knowledge assistant that indexes and searches meetings, interviews, podcasts, lectures, and other audio/video locally on-device. Below, they line up on price, capture method, and how each fits a real meeting stack.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Attention when sales managers coaching reps with consistent call scorecards matters most, and Clipto when professionals revisiting recorded meetings and interviews via natural-language search matters most. Test each on your own meetings; the right choice tends to become obvious quickly.
AI conversation intelligence platform that records and transcribes sales calls, scores them against frameworks, and automates CRM updates and follow-ups.
Mac-based AI transcription and knowledge assistant that indexes and searches meetings, interviews, podcasts, lectures, and other audio/video locally on-device.
Attention is an AI-native conversation intelligence platform for revenue teams that records, transcribes and analyzes sales calls to automate post-call work and coaching. It captures meetings across video conferencing tools such as Zoom, Google Meet and Microsoft Teams and transcribes conversations in many languages, then uses AI to generate summaries, insights and coaching feedback. A distinguishing capability is automated scorecards: Attention evaluates rep performance against established sales methodologies such as MEDDIC and BANT, giving managers a consistent, AI-generated assessment of each call rather than relying on manual review. The platform also includes AI sales agents that automate follow-up emails, CRM updates and next-step workflows, with a CRM auto-update feature that populates systems from call data to reduce manual entry. Attention integrates with a large ecosystem of tools, including Salesforce, HubSpot, Gmail, Outlook, Slack and Zapier, so call insights and tasks can flow into existing sales processes. It is aimed at revenue teams, sales leaders, individual reps and customer success departments that want to cut administrative work, improve coaching consistency and keep deals from slipping due to missed follow-ups. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Clipto is an AI-powered transcription and knowledge assistant built exclusively for Mac that functions as a fully local, searchable media library for audio and video. It transcribes and indexes a range of content including videos, audio files, podcasts, meetings, interviews, and lectures, with automatic transcription, speaker labeling, and AI summaries that condense long recordings. Its standout capability is search: users can run natural-language queries across large volumes of media, jump to exact timecodes for spoken dialogue, and surface people, scenes, and objects across their library. Processing is fully local and works offline with no cloud uploads, which the product positions as a privacy-focused architecture for creators and professionals who manage large media collections. Clipto integrates with creative and storage tools, including Adobe Premiere Pro, Dropbox, Google Drive, NAS, and local folders, and offers auto-tagging to keep footage organized. It targets content creators such as photographers, video editors, filmmakers, agencies, and marketers, but its transcription of meetings and interviews makes it relevant for capturing and revisiting conversations as well. The app is actively operating, requires Apple Silicon Macs with sufficient memory and a recent macOS version, and also offers an iOS app. Free and paid plans are referenced. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Attention is a free tier with paid upgrades (freemium); Clipto is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Attention | Clipto |
|---|---|---|
| Core capability | Records and transcribes calls across Zoom, Google Meet and Microsoft Teams | On-device AI transcription with no cloud uploads, works offline |
| Standout feature | Transcription in 100+ languages | Automatic speaker labeling in transcripts |
| Team usage | Automated coaching scorecards against MEDDIC, BANT and similar frameworks | One-click AI summaries of long recordings |
| Integrations | AI sales agents for follow-ups and next-step automation | Natural-language search across large media libraries with timecode jumping |
| Languages & capture | CRM auto-update to reduce manual data entry | Scene, object, and person recognition across content |
| Best-fit workflow | Integrations with Salesforce, HubSpot, Gmail, Outlook, Slack and Zapier | Integrations with Adobe Premiere Pro, Dropbox, Google Drive, NAS, and local folders |
Attention
Choose Attention if you need sales managers coaching reps with consistent call scorecards — strengths include methodology-based scorecards bring consistency to call coaching.
Clipto
Choose Clipto if you need creators and editors transcribing and searching large libraries of footage, podcasts, and interviews — strengths include fully local, offline processing for privacy-conscious users.
Attention
Clipto
It depends on your workflow. Attention is strong for sales managers coaching reps with consistent call scorecards, while Clipto is strong for creators and editors transcribing and searching large libraries of footage, podcasts, and interviews. Both transcribe and summarize meetings.
Attention is a free tier with paid upgrades and Clipto is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
Yes. Many teams run more than one meeting assistant when the workflows are complementary.
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