Attention: AI conversation intelligence platform that records and transcribes sales calls, scores them against frameworks, and automates CRM updates and follow-ups. AudioPen: AudioPen records spoken voice notes, transcribes them, and rewrites the rambling speech into clear, structured text in a style you choose. Below, they line up on price, capture method, and how each fits a real meeting stack.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Attention when sales managers coaching reps with consistent call scorecards matters most, and AudioPen when drafting emails, newsletters, or updates by speaking instead of typing matters most. Run both through a week of actual calls to see which suits your workflow.
AI conversation intelligence platform that records and transcribes sales calls, scores them against frameworks, and automates CRM updates and follow-ups.
AudioPen records spoken voice notes, transcribes them, and rewrites the rambling speech into clear, structured text in a style you choose.
Attention is an AI-native conversation intelligence platform for revenue teams that records, transcribes and analyzes sales calls to automate post-call work and coaching. It captures meetings across video conferencing tools such as Zoom, Google Meet and Microsoft Teams and transcribes conversations in many languages, then uses AI to generate summaries, insights and coaching feedback. A distinguishing capability is automated scorecards: Attention evaluates rep performance against established sales methodologies such as MEDDIC and BANT, giving managers a consistent, AI-generated assessment of each call rather than relying on manual review. The platform also includes AI sales agents that automate follow-up emails, CRM updates and next-step workflows, with a CRM auto-update feature that populates systems from call data to reduce manual entry. Attention integrates with a large ecosystem of tools, including Salesforce, HubSpot, Gmail, Outlook, Slack and Zapier, so call insights and tasks can flow into existing sales processes. It is aimed at revenue teams, sales leaders, individual reps and customer success departments that want to cut administrative work, improve coaching consistency and keep deals from slipping due to missed follow-ups. Pricing varies by plan. Check the official website for current pricing.
Best suited for
AudioPen is a voice-to-text tool that captures spoken thoughts and turns them into polished written notes. You record your voice (or upload an audio file), and AudioPen transcribes the speech, then rewrites it into clear, structured text by fixing grammar, cutting filler words, and organizing rambling input into coherent prose. Rather than producing a verbatim transcript, it reshapes what you said into finished writing in a style you select or train over time, with preset and custom styles available. It supports multiple languages and can transcribe speech in one language while writing the output in another. A SuperSummaries feature combines several notes into a single cohesive summary, and existing notes can be reformatted for different purposes such as emails or to-do lists. Built by independent developer Louis Pereira, it runs across iOS, iPad, Apple Watch, Android, Mac, and a Chrome extension, with Zapier and webhook integrations for sending notes elsewhere. It is aimed at people who think out loud and want to convert informal speech into professional written content.
Best suited for
Attention is a free tier with paid upgrades (freemium); AudioPen is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Attention | AudioPen |
|---|---|---|
| Core capability | Records and transcribes calls across Zoom, Google Meet and Microsoft Teams | Records voice notes and transcribes speech to text |
| Standout feature | Transcription in 100+ languages | Rewrites rambling speech into clear, structured prose with grammar fixes and filler removal |
| Team usage | Automated coaching scorecards against MEDDIC, BANT and similar frameworks | Audio file upload for transcribing and rewriting existing recordings |
| Integrations | AI sales agents for follow-ups and next-step automation | Preset and custom writing styles that adapt to your voice over time |
| Languages & capture | CRM auto-update to reduce manual data entry | Multi-language support, including speaking in one language and writing output in another |
| Best-fit workflow | Integrations with Salesforce, HubSpot, Gmail, Outlook, Slack and Zapier | SuperSummaries to combine multiple notes, plus Zapier and webhook integrations |
Attention
Choose Attention if you need sales managers coaching reps with consistent call scorecards — strengths include methodology-based scorecards bring consistency to call coaching.
AudioPen
Choose AudioPen if you need capturing and refining personal ideas, journal entries, or brainstorms by voice — strengths include fast, low-friction way to turn spoken thoughts into clean, usable writing.
Attention
AudioPen
It depends on your workflow. Attention is strong for sales managers coaching reps with consistent call scorecards, while AudioPen is strong for capturing and refining personal ideas, journal entries, or brainstorms by voice. Both transcribe and summarize meetings.
Attention is a free tier with paid upgrades and AudioPen is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
Often yes: teams combine tools when one handles capture and another handles analysis.
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