Alter: macOS-native AI meeting assistant that records and transcribes calls locally with built-in Whisper and Parakeet models, no bots required. AmpUp: AI sales coaching platform with a native notetaker that records and transcribes calls, then delivers prep briefs, debriefs, and practice scenarios. This comparison weighs them on pricing, features, and everyday workflow fit.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Alter when freelancers and consultants privately capturing client calls without a visible bot matters most, and AmpUp when adding a coaching and skill-practice layer on top of an existing recorder like gong or fireflies matters most. Try them side by side on real calls before deciding — needs vary by team.
macOS-native AI meeting assistant that records and transcribes calls locally with built-in Whisper and Parakeet models, no bots required.
AI sales coaching platform with a native notetaker that records and transcribes calls, then delivers prep briefs, debriefs, and practice scenarios.
Alter is a native macOS application that records, transcribes, and analyzes meetings directly on the user's Mac without sending a bot into the call. Instead of joining a meeting as a visible participant, Alter captures audio from the system output and microphone, so it works across Zoom, Microsoft Teams, Google Meet, WhatsApp, FaceTime, Skype, Discord, and in-person conversations. Transcription runs through on-device models, with a choice of an optimized Parakeet model for major languages or Whisper for broader language coverage, and speaker identification is performed locally. Because processing happens on the device, recordings and transcripts stay on the Mac and the app can operate without an internet connection. Beyond raw transcripts, Alter generates summaries and action items, lets users chat with their meetings, and connects to tools such as Notion, Slack, Linear, Asana, and Jira. It targets solopreneurs, freelancers, consultants, and other professionals who want private, bot-free meeting capture on macOS. The product is actively developed and operating in 2025 and 2026. Pricing varies by plan. Check the official website for current pricing.
Best suited for
AmpUp is an AI sales coaching and conversation intelligence platform for revenue teams that aims to coach on every call rather than a small sample. Its native notetaker joins meetings automatically across dialer, video, and phone, producing clean structured transcripts, and it can also ingest conversation data from existing platforms such as Gong, Chorus, Fireflies, Fathom, and Granola. The platform organizes coaching around several components: Sales Brain analyzes interaction patterns to identify winning behaviors versus performance gaps; Atlas delivers meeting-prep briefs before calls and coaching debriefs immediately after; Skill Lab generates practice scenarios based on real objections from the current pipeline; and the Notetaker feeds call data back into the coaching loop. AmpUp targets sales coaching at scale, deal execution and pipeline progression, rep onboarding and ramp acceleration, knowledge transfer across teams, and meeting prep with post-call analysis. Because it can sit on top of an existing conversation-intelligence stack or capture calls directly, it can serve as a dedicated coaching layer for teams that already record calls elsewhere. AmpUp is a live, operating product in 2025/2026 and is positioned as a sales/meeting tool rather than a contact-center QA system. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Alter is a free tier with paid upgrades (freemium); AmpUp is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Alter | AmpUp |
|---|---|---|
| Core capability | On-device transcription using built-in Whisper and Parakeet models | Native notetaker that auto-joins meetings across dialer, video, and phone |
| Standout feature | Bot-free capture of system audio and microphone across any meeting or call app | Ingestion of conversation data from Gong, Chorus, Fireflies, Fathom, and Granola |
| Team usage | Automatic speaker identification performed locally | Clean structured transcripts of every call |
| Integrations | AI summaries, action items, and chat-with-your-meeting Q&A | Sales Brain analysis of winning behaviors versus performance gaps |
| Languages & capture | Integrations with Notion, Slack, Linear, Asana, Jira and other tools | Atlas pre-call prep briefs and immediate post-call coaching debriefs |
| Best-fit workflow | Offline operation with recordings and transcripts stored locally | Skill Lab practice scenarios generated from real pipeline objections |
Alter
Choose Alter if you need freelancers and consultants privately capturing client calls without a visible bot — strengths include local processing keeps recordings and transcripts on the user's own mac.
AmpUp
Choose AmpUp if you need sales orgs wanting coaching on every call instead of a small reviewed sample — strengths include coaching layer that can sit on top of an existing conversation-intelligence stack or capture calls directly.
Alter
AmpUp
It depends on your workflow. Alter is strong for freelancers and consultants privately capturing client calls without a visible bot, while AmpUp is strong for sales orgs wanting coaching on every call instead of a small reviewed sample. Both transcribe and summarize meetings.
Alter is a free tier with paid upgrades and AmpUp is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
Sure. Running both makes sense when their strengths don't overlap and the budget allows.
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