Adobe Podcast: A web-based Adobe studio that records and transcribes audio, then lets you edit it by editing the transcript text. Substrata: AI sales intelligence platform that analyzes the social and emotional signals behind conversations to help dealmakers read buyer intent. The right pick comes down to team size, budget, and the workflows you want to automate.
How Hosiqo compares and tests toolsFinal recommendation
Shortlist Adobe Podcast when transcribing a recorded interview or conversation and editing it down by editing the text matters most, and Substrata when coaching sellers on social dynamics in high-stakes conversations matters most. Trial each on a few real meetings before you commit — the better fit usually shows fast.
A web-based Adobe studio that records and transcribes audio, then lets you edit it by editing the transcript text.
AI sales intelligence platform that analyzes the social and emotional signals behind conversations to help dealmakers read buyer intent.
Adobe Podcast is a browser-based audio recording, transcription, and editing tool from Adobe. Its Studio records high-quality audio solo or with remote guests, capturing each participant as an individual track, then transcribes every word using the same transcription engine as Adobe Premiere Pro. The result is a text-based editing workflow: once a recording is transcribed, you cut, copy, paste, and delete words in the transcript and the corresponding audio (or video) is edited to match, so you edit sound like a document. It supports speaker detection to automatically label different speakers in the transcript. Beyond editing, it includes Enhance Speech to remove background noise and echo, and Mic Check, an AI analysis that diagnoses microphone problems before recording. It is aimed primarily at podcasters and creators producing spoken-word audio and video, but its transcription, speaker labeling, and voice-to-text capabilities make it usable for turning any recorded conversation into editable text. Adobe Podcast runs in the browser, with full Studio recording and editing officially supported in desktop Google Chrome.
Best suited for
Substrata is an AI sales coaching and deal intelligence platform that takes a different angle from typical conversation intelligence tools: rather than focusing on transcription and summaries, it analyzes the social and emotional signals beneath sales conversations. Its core function is to model buyer psychology, attitudes, and momentum across interactions to help professional dealmakers understand intent and power dynamics. A central component is SoundWave, a real-time conversational analytics engine that listens to sales calls and analyzes voice tone, pace, pauses, interruptions, and the push-pull of social dynamics, surfacing the why behind what is being said rather than just the words. Substrata applies this signal analysis across conversations and email exchanges to gauge buyer sentiment and engagement, giving sellers and revenue leaders a read on how deals are actually progressing. The platform is aimed at B2B revenue professionals and leaders, and is positioned for smaller and mid-sized dealmaking teams that want behavioral insight into negotiations and high-value conversations. It has been recognized as a high performer across sales coaching, AI sales assistant, conversation intelligence, sales analytics, and revenue operations categories. Pricing varies by plan. Check the official website for current pricing.
Best suited for
Adobe Podcast is a free tier with paid upgrades (freemium); Substrata is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | Adobe Podcast | Substrata |
|---|---|---|
| Core capability | Word-for-word transcription using the same engine as Adobe Premiere Pro | SoundWave real-time analysis of tone, pace, pauses, and interruptions |
| Standout feature | Text-based audio/video editing: delete transcript text to cut the corresponding media | Behavioral analysis of buyer attitudes, intent, and power dynamics |
| Team usage | Speaker detection to automatically identify and label speakers in the transcript | Email signal analysis for sentiment and engagement |
| Integrations | Studio recording of solo or remote-guest sessions with each participant on a separate track | Deal momentum tracking across conversations |
| Languages & capture | Enhance Speech to remove background noise and echo from voice recordings | Coaching insights focused on social and emotional cues |
| Best-fit workflow | Mic Check AI analysis to diagnose microphone issues before recording | SoundWave real-time analysis of tone, pace, pauses, and interruptions |
Adobe Podcast
Choose Adobe Podcast if you need transcribing a recorded interview or conversation and editing it down by editing the text — strengths include transcript-driven editing makes cutting and rearranging spoken audio fast and intuitive.
Substrata
Choose Substrata if you need reading buyer intent and sentiment during negotiations — strengths include analyzes social and emotional subtext beyond plain transcription.
Adobe Podcast
Substrata
It depends on your workflow. Adobe Podcast is strong for transcribing a recorded interview or conversation and editing it down by editing the text, while Substrata is strong for reading buyer intent and sentiment during negotiations. Both transcribe and summarize meetings.
Adobe Podcast is a free tier with paid upgrades and Substrata is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
Yes. Many teams run more than one meeting assistant when the workflows are complementary.
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